--- title: "Livestock management software: Which brands are most popular in search?" description: "Compare the systems used to manage livestock. Share of Search among Nedap, Tru-Test, Allflex, Datamars and Gallagher, the livestock management software Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/livestock-management-software" publisher: "Brandwave" --- # Livestock management software: Which brands are most popular in search? Compare the systems used to manage livestock. Share of Search among Nedap, Tru-Test, Allflex, Datamars and Gallagher, the livestock management software Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Livestock management software - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: Nedap, 64.9% ## Which brand is most popular in search among livestock management software worldwide? - In August 2026, Nedap was the most searched among livestock management software worldwide, with an estimated 9.9K branded searches and 64.9% estimated Share of Search within this set. - Tru-Test is in 2nd place, 35.5 percentage points behind at 29.4% Share of Search. - Across the 11 months ending August 2026, Nedap’s estimated Share of Search among livestock management software worldwide decreased from 70% to 64.9%. - Across the 11 months ending August 2026, Tru-Test’s estimated Share of Search among livestock management software worldwide increased from 25.6% to 29.4%. - Across the 11 months ending August 2026, Datamars’ estimated Share of Search among livestock management software worldwide increased from 1.5% to 2.6%. - Across the 11 months ending August 2026, Nedap’s estimated Share of Search among livestock management software worldwide peaked at 74.2% in April 2026 and was lowest at 64.9% in August 2026. - Across the 11 months ending August 2026, Tru-Test’s estimated Share of Search among livestock management software worldwide peaked at 29.4% in August 2026 and was lowest at 22.1% in December 2025. - Across the 11 months ending August 2026, Allflex’s estimated Share of Search among livestock management software worldwide peaked at 3.4% in November 2025 and was lowest at 2% in April 2026. - Across the 11 months ending August 2026, Datamars’ estimated Share of Search among livestock management software worldwide peaked at 2.6% in August 2026 and was lowest at 1.3% in February 2026. - Across the 11 months ending August 2026, Allflex and Gallagher held steady: their estimated Share of Search among livestock management software worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Nedap vs Tru-Test: compare search popularity](/demand/global-en/compare/nedap-vs-tru-test): 64.9% against 29.4% Share of Search. - [Nedap vs Allflex: compare search popularity](/demand/global-en/compare/allflex-vs-nedap): 64.9% against 3.1% Share of Search. - [Nedap vs Datamars: compare search popularity](/demand/global-en/compare/datamars-vs-nedap): 64.9% against 2.6% Share of Search. - [Tru-Test vs Allflex: compare search popularity](/demand/global-en/compare/allflex-vs-tru-test): 29.4% against 3.1% Share of Search. - [Tru-Test vs Datamars: compare search popularity](/demand/global-en/compare/datamars-vs-tru-test): 29.4% against 2.6% Share of Search. - [Allflex vs Datamars: compare search popularity](/demand/global-en/compare/allflex-vs-datamars): 3.1% against 2.6% Share of Search. ## How did search popularity change for livestock management software worldwide in August 2026? - In August 2026, Tru-Test gained estimated Share of Search among livestock management software worldwide, from 25.1% to 29.4%. - In August 2026, Datamars gained estimated Share of Search among livestock management software worldwide, from 1.9% to 2.6%. - In August 2026, Nedap lost estimated Share of Search among livestock management software worldwide, from 70.2% to 64.9%. - Estimated monthly branded searches for Gallagher worldwide fell 50% over 11 measured months, from 20 to 10 in August 2026. - Estimated monthly branded searches for Allflex worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Nedap | 64.9% | 9.9K | -18.2% | Nedap | | 2 | Tru-Test | 29.4% | 4.5K | +3.7% | Tru-Test | | 3 | Allflex | 3.1% | 480 | 0.0% | Allflex | | 4 | Datamars | 2.6% | 390 | +21.9% | Datamars | | 5 | Gallagher | 0.07% | 10 | -50.0% | Gallagher | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Nedap | 14.8K | 70% | 1 | | Oct 2025 | Tru-Test | 5.4K | 25.6% | 2 | | Oct 2025 | Allflex | 590 | 2.8% | 3 | | Oct 2025 | Datamars | 320 | 1.5% | 4 | | Oct 2025 | Gallagher | 20 | 0.09% | 5 | | Nov 2025 | Nedap | 12.1K | 68.9% | 1 | | Nov 2025 | Tru-Test | 4.6K | 26.2% | 2 | | Nov 2025 | Allflex | 590 | 3.4% | 3 | | Nov 2025 | Datamars | 260 | 1.5% | 4 | | Nov 2025 | Gallagher | 10 | 0.06% | 5 | | Dec 2025 | Nedap | 12.1K | 73.9% | 1 | | Dec 2025 | Tru-Test | 3.6K | 22.1% | 2 | | Dec 2025 | Allflex | 390 | 2.4% | 3 | | Dec 2025 | Datamars | 260 | 1.6% | 4 | | Dec 2025 | Gallagher | 10 | 0.06% | 5 | | Jan 2026 | Nedap | 12.1K | 69.8% | 1 | | Jan 2026 | Tru-Test | 4.5K | 25.8% | 2 | | Jan 2026 | Allflex | 480 | 2.8% | 3 | | Jan 2026 | Datamars | 260 | 1.5% | 4 | | Jan 2026 | Gallagher | 20 | 0.12% | 5 | | Feb 2026 | Nedap | 14.8K | 73.4% | 1 | | Feb 2026 | Tru-Test | 4.6K | 22.8% | 2 | | Feb 2026 | Allflex | 480 | 2.4% | 3 | | Feb 2026 | Datamars | 260 | 1.3% | 4 | | Feb 2026 | Gallagher | 20 | 0.1% | 5 | | Mar 2026 | Nedap | 14.8K | 70.1% | 1 | | Mar 2026 | Tru-Test | 5.4K | 25.6% | 2 | | Mar 2026 | Allflex | 480 | 2.3% | 3 | | Mar 2026 | Datamars | 390 | 1.8% | 4 | | Mar 2026 | Gallagher | 30 | 0.14% | 5 | | Apr 2026 | Nedap | 14.8K | 74.2% | 1 | | Apr 2026 | Tru-Test | 4.5K | 22.5% | 2 | | Apr 2026 | Allflex | 390 | 2% | 3 | | Apr 2026 | Datamars | 260 | 1.3% | 4 | | Apr 2026 | Gallagher | 20 | 0.1% | 5 | | May 2026 | Nedap | 12.1K | 66.6% | 1 | | May 2026 | Tru-Test | 5.3K | 29.1% | 2 | | May 2026 | Allflex | 390 | 2.1% | 3 | | May 2026 | Datamars | 390 | 2.1% | 4 | | May 2026 | Gallagher | 10 | 0.06% | 5 | | Jun 2026 | Nedap | 12.1K | 68.8% | 1 | | Jun 2026 | Tru-Test | 4.5K | 25.5% | 2 | | Jun 2026 | Allflex | 590 | 3.4% | 3 | | Jun 2026 | Datamars | 390 | 2.2% | 4 | | Jun 2026 | Gallagher | 20 | 0.11% | 5 | | Jul 2026 | Nedap | 12.1K | 70.2% | 1 | | Jul 2026 | Tru-Test | 4.3K | 25.1% | 2 | | Jul 2026 | Allflex | 480 | 2.8% | 3 | | Jul 2026 | Datamars | 320 | 1.9% | 4 | | Jul 2026 | Gallagher | 20 | 0.12% | 5 | | Aug 2026 | Nedap | 9.9K | 64.9% | 1 | | Aug 2026 | Tru-Test | 4.5K | 29.4% | 2 | | Aug 2026 | Allflex | 480 | 3.1% | 3 | | Aug 2026 | Datamars | 390 | 2.6% | 4 | | Aug 2026 | Gallagher | 10 | 0.07% | 5 | | Sep 2026 | Allflex | — | — | — | | Sep 2026 | Datamars | — | — | — | | Sep 2026 | Gallagher | — | — | — | | Sep 2026 | Nedap | — | — | — | | Sep 2026 | Tru-Test | — | — | — | ## What is being compared - **Allflex**: Measured on the search term “allflex nz”. - **Datamars**: Measured on the search term “datamars nz”. - **Gallagher**: Measured on the search term “gallagher eid”. - **Nedap**: Measured on the search term “nedap”. - **Tru-Test**: Measured on the search terms “tru test” and “trutest scales”, summed into one figure. - [Allflex](/demand/global-en/brands/allflex) - [Datamars](/demand/global-en/brands/datamars) - [Gallagher](/demand/global-en/brands/gallagher) - [Nedap](/demand/global-en/brands/nedap) - [Tru-Test](/demand/global-en/brands/tru-test) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among livestock management software worldwide? In August 2026, Nedap was the most searched among livestock management software worldwide, with an estimated 9.9K branded searches and 64.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Livestock management software: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/livestock-management-software This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/livestock-management-software. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.