--- title: "Moz Local vs Semrush Local: Which is searched more?" description: "Is Moz Local or Semrush Local more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Listing management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/listing-management-platforms/compare/moz-local-vs-semrush-local" publisher: "Brandwave" --- # Moz Local vs Semrush Local: Which is searched more? Is Moz Local or Semrush Local more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Listing management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Moz Local and Semrush Local - **Competitive set**: Listing management platforms - **Market**: Global - **Month measured**: Sep 2026 - **Moz Local Share of Search**: 1.5% - **Semrush Local Share of Search**: 0.87% ## Is Moz Local or Semrush Local more popular in search? - In September 2026, Moz Local had more branded searches than Semrush Local among listing management platforms worldwide. Moz Local had about 1,000 branded searches, while Semrush Local had 590. Moz Local made up 1.5% of all listing management platform searches we track, and Semrush Local accounted for 0.87%. - Moz Local was ahead of Semrush Local in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Moz Local’s share of searches among listing management platforms worldwide moved from 2.6% to 1.5%, and its estimated monthly branded searches moved from 2.4K to 1K. - Across the 12 months ending September 2026, Semrush Local’s share of searches among listing management platforms worldwide moved from 0.78% to 0.87%, and its estimated monthly branded searches moved from 720 to 590. ## Top listing management platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Moz Local and Semrush Local were each mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Moz Local was listed before Semrush Local in three out of four answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Yext | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | BrightLocal | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Moz Local | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Uberall | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Semrush Local | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Synup | 6th | 2 of 3 | 1 of 2 | 3 of 5 | ## Every AI answer about listing management platforms - Asked ChatGPT "Which listing management platform should I use?": 1. Moz Local, 2. BrightLocal, 3. Yext, 4. Synup - Asked ChatGPT "What are the best listing management platforms?": 1. Yext, 2. BrightLocal, 3. Moz Local, 4. Semrush Local, 5. Synup, 6. Uberall - Asked ChatGPT "What's the best listing management platform for multiple locations?": 1. Yext, 2. Uberall, 3. Semrush Local, 4. BrightLocal - Searched Google, AI Overview "listing management platform": 1. Yext, 2. BrightLocal, 3. Moz Local, 4. Semrush Local, 5. Synup - Searched Google, AI Overview "business listing management": 1. Uberall, 2. BrightLocal Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for listing management platforms worldwide in September 2026? - In September 2026, Moz Local lost share of searches among listing management platforms worldwide, from 2.2% to 1.5%. - Estimated monthly branded searches for Semrush Local worldwide fell 18.1% over 12 measured months, from 720 to 590 in September 2026. ## Month by month | Month | Moz Local estimated searches | Moz Local Share of Search | Moz Local rank | Semrush Local estimated searches | Semrush Local Share of Search | Semrush Local rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 2.4K | 2.6% | 5 | 720 | 0.78% | 6 | | Nov 2025 | 1.6K | 2.2% | 5 | 480 | 0.65% | 6 | | Dec 2025 | 1.9K | 2.6% | 5 | 480 | 0.65% | 6 | | Jan 2026 | 1.9K | 2.4% | 5 | 590 | 0.76% | 6 | | Feb 2026 | 3.6K | 4.8% | 4 | 480 | 0.64% | 6 | | Mar 2026 | 2.9K | 3.4% | 4 | 590 | 0.7% | 6 | | Apr 2026 | 2.4K | 3.2% | 4 | 590 | 0.8% | 6 | | May 2026 | 2.9K | 3.9% | 4 | 590 | 0.79% | 6 | | Jun 2026 | 1.6K | 2.3% | 5 | 590 | 0.87% | 6 | | Jul 2026 | 1.9K | 2.8% | 4 | 590 | 0.86% | 6 | | Aug 2026 | 1.3K | 2.2% | 5 | 720 | 1.2% | 6 | | Sep 2026 | 1K | 1.5% | 5 | 590 | 0.87% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using Moz Local’s and Semrush Local’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Moz Local**: Measured on the search term “moz local”. - **Semrush Local**: Measured on the search term “semrush local”. - [Moz Local profile](/demand/global-en/brands/moz-local) - [Semrush Local profile](/demand/global-en/brands/semrush-local) - [All listing management platforms worldwide](/demand/global-en/categories/listing-management-platforms): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Moz Local or Semrush Local more popular in search? In September 2026, Moz Local had more branded searches than Semrush Local among listing management platforms worldwide. Moz Local had about 1,000 branded searches, while Semrush Local had 590. Moz Local made up 1.5% of all listing management platform searches we track, and Semrush Local accounted for 0.87%. ## Cite this page Brandwave. "Moz Local vs Semrush Local: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/listing-management-platforms/compare/moz-local-vs-semrush-local This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/listing-management-platforms/compare/moz-local-vs-semrush-local. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.