--- title: "Listing management platforms: Which are searched most?" description: "Compare the platforms used to manage business listings. Share of Search among BrightLocal, Yext, Uberall, Synup and Moz Local, the listing management platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/listing-management-platforms" publisher: "Brandwave" --- # Listing management platforms: Which are searched most? Compare the platforms used to manage business listings. Share of Search among BrightLocal, Yext, Uberall, Synup and Moz Local, the listing management platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Listing management platforms - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: BrightLocal, 37.6% ## Which brand is most popular in search among listing management platforms worldwide? - In August 2026, BrightLocal was the most searched among listing management platforms worldwide, with an estimated 22.6K branded searches and 37.6% estimated Share of Search within this set. - Yext is in 2nd place, 0.6 percentage points behind at 36.9% Share of Search. - Across the 11 months ending August 2026, BrightLocal’s estimated Share of Search among listing management platforms worldwide increased from 30.1% to 37.6%. - Across the 11 months ending August 2026, Yext’s estimated Share of Search among listing management platforms worldwide decreased from 44.3% to 36.9%. - Across the 11 months ending August 2026, BrightLocal’s estimated Share of Search among listing management platforms worldwide peaked at 40.5% in March 2026 and was lowest at 30.1% in October 2025. - Across the 11 months ending August 2026, Yext’s estimated Share of Search among listing management platforms worldwide peaked at 44.3% in October 2025 and was lowest at 31.9% in March 2026. - Across the 11 months ending August 2026, Uberall’s estimated Share of Search among listing management platforms worldwide peaked at 23.2% in January 2026 and was lowest at 19% in February 2026. - Across the 11 months ending August 2026, Synup’s estimated Share of Search among listing management platforms worldwide peaked at 3.7% in January 2026 and was lowest at 2.5% in May 2026. - Across the 11 months ending August 2026, Moz Local’s estimated Share of Search among listing management platforms worldwide peaked at 4.6% in February 2026 and was lowest at 2.2% in August 2026. - Across the 11 months ending August 2026, BrightLocal rose from 2nd to 1st among listing management platforms worldwide. - Across the 11 months ending August 2026, Yext fell from 1st to 2nd among listing management platforms worldwide. - Across the 11 months ending August 2026, Uberall, Synup and Moz Local held steady: their estimated Share of Search among listing management platforms worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [BrightLocal vs Yext: compare search popularity](/demand/global-en/compare/brightlocal-vs-yext): 37.6% against 36.9% Share of Search. - [BrightLocal vs Uberall: compare search popularity](/demand/global-en/compare/brightlocal-vs-uberall): 37.6% against 20.1% Share of Search. - [BrightLocal vs Synup: compare search popularity](/demand/global-en/compare/brightlocal-vs-synup): 37.6% against 3.2% Share of Search. - [BrightLocal vs Moz Local: compare search popularity](/demand/global-en/compare/brightlocal-vs-moz-local): 37.6% against 2.2% Share of Search. - [Yext vs Uberall: compare search popularity](/demand/global-en/compare/uberall-vs-yext): 36.9% against 20.1% Share of Search. - [Yext vs Synup: compare search popularity](/demand/global-en/compare/synup-vs-yext): 36.9% against 3.2% Share of Search. - [Yext vs Moz Local: compare search popularity](/demand/global-en/compare/moz-local-vs-yext): 36.9% against 2.2% Share of Search. - [Uberall vs Synup: compare search popularity](/demand/global-en/compare/synup-vs-uberall): 20.1% against 3.2% Share of Search. - [Uberall vs Moz Local: compare search popularity](/demand/global-en/compare/moz-local-vs-uberall): 20.1% against 2.2% Share of Search. - [Synup vs Moz Local: compare search popularity](/demand/global-en/compare/moz-local-vs-synup): 3.2% against 2.2% Share of Search. ## How did search popularity change for listing management platforms worldwide in August 2026? - In August 2026, BrightLocal overtook Yext to take the highest estimated Share of Search among listing management platforms worldwide, at 37.6%. - In August 2026, Yext lost estimated Share of Search among listing management platforms worldwide, from 39.7% to 36.9%. - In August 2026, Uberall lost estimated Share of Search among listing management platforms worldwide, from 21.7% to 20.1%. - In August 2026, Moz Local lost estimated Share of Search among listing management platforms worldwide, from 2.8% to 2.2%. - In August 2026, Synup rose from 5th to 4th among listing management platforms worldwide. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | BrightLocal | 37.6% | 22.6K | +0.3% | BrightLocal | | 2 | Yext | 36.9% | 22.2K | -18.1% | Yext | | 3 | Uberall | 20.1% | 12.1K | -18.2% | Uberall | | 4 | Synup | 3.2% | 1.9K | 0.0% | Synup | | 5 | Moz Local | 2.2% | 1.3K | -31.6% | Moz | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Yext | 40.5K | 44.3% | 1 | | Oct 2025 | BrightLocal | 27.6K | 30.1% | 2 | | Oct 2025 | Uberall | 18.1K | 19.8% | 3 | | Oct 2025 | Synup | 2.9K | 3.2% | 4 | | Oct 2025 | Moz Local | 2.4K | 2.6% | 5 | | Nov 2025 | BrightLocal | 27.7K | 37.6% | 1 | | Nov 2025 | Yext | 27.1K | 36.8% | 2 | | Nov 2025 | Uberall | 14.8K | 20.1% | 3 | | Nov 2025 | Synup | 2.4K | 3.3% | 4 | | Nov 2025 | Moz Local | 1.6K | 2.2% | 5 | | Dec 2025 | BrightLocal | 27.7K | 37.5% | 1 | | Dec 2025 | Yext | 27.1K | 36.7% | 2 | | Dec 2025 | Uberall | 14.8K | 20% | 3 | | Dec 2025 | Synup | 2.4K | 3.2% | 4 | | Dec 2025 | Moz Local | 1.9K | 2.6% | 5 | | Jan 2026 | BrightLocal | 28.1K | 36% | 1 | | Jan 2026 | Yext | 27.1K | 34.7% | 2 | | Jan 2026 | Uberall | 18.1K | 23.2% | 3 | | Jan 2026 | Synup | 2.9K | 3.7% | 4 | | Jan 2026 | Moz Local | 1.9K | 2.4% | 5 | | Feb 2026 | BrightLocal | 30K | 38.5% | 1 | | Feb 2026 | Yext | 27.1K | 34.8% | 2 | | Feb 2026 | Uberall | 14.8K | 19% | 3 | | Feb 2026 | Moz Local | 3.6K | 4.6% | 4 | | Feb 2026 | Synup | 2.4K | 3.1% | 5 | | Mar 2026 | BrightLocal | 34.4K | 40.5% | 1 | | Mar 2026 | Yext | 27.1K | 31.9% | 2 | | Mar 2026 | Uberall | 18.1K | 21.3% | 3 | | Mar 2026 | Moz Local | 2.9K | 3.4% | 4 | | Mar 2026 | Synup | 2.4K | 2.8% | 5 | | Apr 2026 | BrightLocal | 28K | 37.7% | 1 | | Apr 2026 | Yext | 27.1K | 36.5% | 2 | | Apr 2026 | Uberall | 14.8K | 20% | 3 | | Apr 2026 | Moz Local | 2.4K | 3.2% | 4 | | Apr 2026 | Synup | 1.9K | 2.6% | 5 | | May 2026 | BrightLocal | 28K | 37.5% | 1 | | May 2026 | Yext | 27.1K | 36.3% | 2 | | May 2026 | Uberall | 14.8K | 19.8% | 3 | | May 2026 | Moz Local | 2.9K | 3.9% | 4 | | May 2026 | Synup | 1.9K | 2.5% | 5 | | Jun 2026 | Yext | 27.1K | 39.9% | 1 | | Jun 2026 | BrightLocal | 22.6K | 33.2% | 2 | | Jun 2026 | Uberall | 14.8K | 21.8% | 3 | | Jun 2026 | Synup | 1.9K | 2.8% | 4 | | Jun 2026 | Moz Local | 1.6K | 2.4% | 5 | | Jul 2026 | Yext | 27.1K | 39.7% | 1 | | Jul 2026 | BrightLocal | 22.5K | 33% | 2 | | Jul 2026 | Uberall | 14.8K | 21.7% | 3 | | Jul 2026 | Moz Local | 1.9K | 2.8% | 4 | | Jul 2026 | Synup | 1.9K | 2.8% | 5 | | Aug 2026 | BrightLocal | 22.6K | 37.6% | 1 | | Aug 2026 | Yext | 22.2K | 36.9% | 2 | | Aug 2026 | Uberall | 12.1K | 20.1% | 3 | | Aug 2026 | Synup | 1.9K | 3.2% | 4 | | Aug 2026 | Moz Local | 1.3K | 2.2% | 5 | | Sep 2026 | BrightLocal | — | — | — | | Sep 2026 | Moz Local | — | — | — | | Sep 2026 | Synup | — | — | — | | Sep 2026 | Uberall | — | — | — | | Sep 2026 | Yext | — | — | — | ## What is being compared - **BrightLocal**: Measured on the search terms “brightlocal” and “brightlocal local seo”, summed into one figure. - **Moz Local**: Measured on the search term “moz local”. - **Synup**: Measured on the search term “synup”. - **Uberall**: Measured on the search term “uberall”. - **Yext**: Measured on the search term “yext”. - [BrightLocal](/demand/global-en/brands/brightlocal) - [Moz Local](/demand/global-en/brands/moz-local) - [Synup](/demand/global-en/brands/synup) - [Uberall](/demand/global-en/brands/uberall) - [Yext](/demand/global-en/brands/yext) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among listing management platforms worldwide? In August 2026, BrightLocal was the most searched among listing management platforms worldwide, with an estimated 22.6K branded searches and 37.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Listing management platforms: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/listing-management-platforms This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/listing-management-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.