---
title: "Lead routing platforms: Which brands are most popular in search?"
description: "Compare services and tools used to route and qualify inbound leads. Share of Search among Chili Piper, LeanData, RevenueHero, LeadAngel and Default, the lead routing platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/lead-routing-platforms"
publisher: "Brandwave"
---

# Lead routing platforms: Which brands are most popular in search?

Compare services and tools used to route and qualify inbound leads. Share of Search among Chili Piper, LeanData, RevenueHero, LeadAngel and Default, the lead routing platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Lead routing platforms
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Chili Piper, 66.4%

## Which brand is most popular in search among lead routing platforms worldwide?

- In August 2026, Chili Piper was the most searched among lead routing platforms worldwide, with an estimated 12.2K branded searches and 66.4% estimated Share of Search within this set.
- LeanData is in 2nd place, 46.6 percentage points behind at 19.7% Share of Search.
- Across the 11 months ending August 2026, Chili Piper’s estimated Share of Search among lead routing platforms worldwide decreased from 68.3% to 66.4%.
- Across the 11 months ending August 2026, RevenueHero’s estimated Share of Search among lead routing platforms worldwide increased from 5.9% to 8.7%.
- Across the 11 months ending August 2026, LeadAngel’s estimated Share of Search among lead routing platforms worldwide decreased from 4.6% to 3.9%.
- Across the 11 months ending August 2026, Chili Piper’s estimated Share of Search among lead routing platforms worldwide peaked at 70.4% in January 2026 and was lowest at 63.8% in May 2026.
- Across the 11 months ending August 2026, LeanData’s estimated Share of Search among lead routing platforms worldwide peaked at 23.1% in May 2026 and was lowest at 16.8% in February 2026.
- Across the 11 months ending August 2026, RevenueHero’s estimated Share of Search among lead routing platforms worldwide peaked at 8.8% in February 2026 and was lowest at 5.6% in November 2025.
- Across the 11 months ending August 2026, LeadAngel’s estimated Share of Search among lead routing platforms worldwide peaked at 4.9% in November 2025 and was lowest at 3.7% in May 2026.
- Across the 11 months ending August 2026, LeanData and Default held steady: their estimated Share of Search among lead routing platforms worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Chili Piper vs LeanData: compare search popularity](/demand/global-en/compare/chili-piper-vs-leandata): 66.4% against 19.7% Share of Search.
- [Chili Piper vs RevenueHero: compare search popularity](/demand/global-en/compare/chili-piper-vs-revenuehero): 66.4% against 8.7% Share of Search.
- [Chili Piper vs LeadAngel: compare search popularity](/demand/global-en/compare/chili-piper-vs-leadangel): 66.4% against 3.9% Share of Search.
- [LeanData vs RevenueHero: compare search popularity](/demand/global-en/compare/leandata-vs-revenuehero): 19.7% against 8.7% Share of Search.
- [LeanData vs LeadAngel: compare search popularity](/demand/global-en/compare/leadangel-vs-leandata): 19.7% against 3.9% Share of Search.
- [RevenueHero vs LeadAngel: compare search popularity](/demand/global-en/compare/leadangel-vs-revenuehero): 8.7% against 3.9% Share of Search.

## How did search popularity change for lead routing platforms worldwide in August 2026?

- LeanData’s estimated Share of Search among lead routing platforms worldwide has lost ground for 3 months in a row, from 23.1% to 19.7% in August 2026.
- Estimated monthly branded searches for RevenueHero worldwide rose 23.1% over 11 measured months, from 1.3K to 1.6K in August 2026.
- Estimated monthly branded searches for Default worldwide rose 14.3% over 11 measured months, from 210 to 240 in August 2026.
- Estimated monthly branded searches for LeadAngel worldwide fell 28% over 11 measured months, from 1K to 720 in August 2026.
- Estimated monthly branded searches for Chili Piper worldwide fell 18.3% over 11 measured months, from 15K to 12.2K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Chili Piper | 66.4% | 12.2K | -0.3% | Chili Piper |
| 2 | LeanData | 19.7% | 3.6K | 0.0% | LeanData |
| 3 | RevenueHero | 8.7% | 1.6K | 0.0% | RevenueHero |
| 4 | LeadAngel | 3.9% | 720 | 0.0% | LeadAngel |
| 5 | Default | 1.3% | 240 | +26.3% | Default |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Chili Piper | 15K | 68.3% | 1 |
| Oct 2025 | LeanData | 4.4K | 20.2% | 2 |
| Oct 2025 | RevenueHero | 1.3K | 5.9% | 3 |
| Oct 2025 | LeadAngel | 1K | 4.6% | 4 |
| Oct 2025 | Default | 210 | 0.96% | 5 |
| Nov 2025 | Chili Piper | 12.3K | 68.1% | 1 |
| Nov 2025 | LeanData | 3.6K | 20.2% | 2 |
| Nov 2025 | RevenueHero | 1K | 5.6% | 3 |
| Nov 2025 | LeadAngel | 880 | 4.9% | 4 |
| Nov 2025 | Default | 220 | 1.2% | 5 |
| Dec 2025 | Chili Piper | 12.2K | 68.7% | 1 |
| Dec 2025 | LeanData | 3.6K | 20.4% | 2 |
| Dec 2025 | RevenueHero | 1K | 5.6% | 3 |
| Dec 2025 | LeadAngel | 720 | 4% | 4 |
| Dec 2025 | Default | 220 | 1.2% | 5 |
| Jan 2026 | Chili Piper | 15K | 70.4% | 1 |
| Jan 2026 | LeanData | 3.6K | 17.1% | 2 |
| Jan 2026 | RevenueHero | 1.6K | 7.5% | 3 |
| Jan 2026 | LeadAngel | 880 | 4.1% | 4 |
| Jan 2026 | Default | 190 | 0.89% | 5 |
| Feb 2026 | Chili Piper | 15K | 69.5% | 1 |
| Feb 2026 | LeanData | 3.6K | 16.8% | 2 |
| Feb 2026 | RevenueHero | 1.9K | 8.8% | 3 |
| Feb 2026 | LeadAngel | 880 | 4.1% | 4 |
| Feb 2026 | Default | 180 | 0.83% | 5 |
| Mar 2026 | Chili Piper | 15K | 67.6% | 1 |
| Mar 2026 | LeanData | 4.5K | 20.2% | 2 |
| Mar 2026 | RevenueHero | 1.6K | 7.2% | 3 |
| Mar 2026 | LeadAngel | 880 | 4% | 4 |
| Mar 2026 | Default | 220 | 0.99% | 5 |
| Apr 2026 | Chili Piper | 12.3K | 66.6% | 1 |
| Apr 2026 | LeanData | 3.6K | 19.7% | 2 |
| Apr 2026 | RevenueHero | 1.6K | 8.7% | 3 |
| Apr 2026 | LeadAngel | 720 | 3.9% | 4 |
| Apr 2026 | Default | 210 | 1.1% | 5 |
| May 2026 | Chili Piper | 12.3K | 63.8% | 1 |
| May 2026 | LeanData | 4.4K | 23.1% | 2 |
| May 2026 | RevenueHero | 1.6K | 8.3% | 3 |
| May 2026 | LeadAngel | 720 | 3.7% | 4 |
| May 2026 | Default | 210 | 1.1% | 5 |
| Jun 2026 | Chili Piper | 12.3K | 63.9% | 1 |
| Jun 2026 | LeanData | 4.4K | 23% | 2 |
| Jun 2026 | RevenueHero | 1.6K | 8.3% | 3 |
| Jun 2026 | LeadAngel | 720 | 3.8% | 4 |
| Jun 2026 | Default | 190 | 0.99% | 5 |
| Jul 2026 | Chili Piper | 12.3K | 66.6% | 1 |
| Jul 2026 | LeanData | 3.6K | 19.8% | 2 |
| Jul 2026 | RevenueHero | 1.6K | 8.7% | 3 |
| Jul 2026 | LeadAngel | 720 | 3.9% | 4 |
| Jul 2026 | Default | 190 | 1% | 5 |
| Aug 2026 | Chili Piper | 12.2K | 66.4% | 1 |
| Aug 2026 | LeanData | 3.6K | 19.7% | 2 |
| Aug 2026 | RevenueHero | 1.6K | 8.7% | 3 |
| Aug 2026 | LeadAngel | 720 | 3.9% | 4 |
| Aug 2026 | Default | 240 | 1.3% | 5 |
| Sep 2026 | Chili Piper | — | — | — |
| Sep 2026 | Default | — | — | — |
| Sep 2026 | LeadAngel | — | — | — |
| Sep 2026 | LeanData | — | — | — |
| Sep 2026 | RevenueHero | — | — | — |

## What is being compared

- **Chili Piper**: Measured on the search terms “chili piper”, “chili piper app”, “chili piper lead routing”, “chili piper software”, “chilipiper” and “chilipiper com”, summed into one figure.
- **Default**: Measured on the search terms “default com” and “default lead routing”, summed into one figure.
- **LeadAngel**: Measured on the search term “leadangel”.
- **LeanData**: Measured on the search terms “leandata”, “leandata com” and “leandata lead routing”, summed into one figure.
- **RevenueHero**: Measured on the search term “revenuehero”.

- [Chili Piper](/demand/global-en/brands/chili-piper)
- [Default](/demand/global-en/brands/default)
- [LeadAngel](/demand/global-en/brands/leadangel)
- [LeanData](/demand/global-en/brands/leandata)
- [RevenueHero](/demand/global-en/brands/revenuehero)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among lead routing platforms worldwide?

In August 2026, Chili Piper was the most searched among lead routing platforms worldwide, with an estimated 12.2K branded searches and 66.4% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Lead routing platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/lead-routing-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/lead-routing-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
