---
title: "LG vs Speed Queen: Which is searched more?"
description: "Is LG or Speed Queen more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Laundry appliance brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/laundry-appliance-brands/compare/lg-vs-speed-queen"
publisher: "Brandwave"
---

# LG vs Speed Queen: Which is searched more?

Is LG or Speed Queen more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Laundry appliance brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: LG and Speed Queen
- **Competitive set**: Laundry appliance brands
- **Market**: Global
- **Month measured**: Sep 2026
- **LG Share of Search**: 1.2%
- **Speed Queen Share of Search**: 9%

## Is LG or Speed Queen more popular in search?

- In September 2026, Speed Queen had more branded searches than LG among laundry appliance brands worldwide. Speed Queen had about 135,000 branded searches, while LG had 18,100. Speed Queen made up 9% of all laundry appliance brand searches we track, and LG accounted for 1.2%.
- Speed Queen was ahead of LG in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, LG’s share of searches among laundry appliance brands worldwide held steady at 1.2%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
- Across the 12 months ending September 2026, Speed Queen’s share of searches among laundry appliance brands worldwide moved from 7.4% to 9%, and its estimated monthly branded searches held steady at 135K.

## Top laundry appliance brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, LG appeared in all five answers. Speed Queen was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. LG was listed before Speed Queen in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| LG | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Speed Queen | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| GE Appliances | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Whirlpool | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| Samsung | 5th | 0 of 3 | 2 of 2 | 2 of 5 |
| Haier | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Bosch | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about laundry appliance brands

- Asked ChatGPT "Which laundry appliance brand should I buy?": 1. LG, 2. Speed Queen, 3. Whirlpool
- Asked ChatGPT "What are the best laundry appliance brands?": 1. LG, 2. Speed Queen, 3. Whirlpool, 4. GE Appliances
- Asked ChatGPT "What's the best laundry appliance brand for family laundry?": 1. LG, 2. Speed Queen, 3. GE Appliances, 4. Whirlpool
- Searched Google, AI Overview "best washing machine": 1. LG, 2. Whirlpool, 3. Samsung
- Searched Google, AI Overview "front load washer": 1. LG, 2. GE Appliances, 3. Samsung

Not named in any answer: Haier and Bosch.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for laundry appliance brands worldwide in September 2026?

- In September 2026, Speed Queen lost share of searches among laundry appliance brands worldwide, from 10% to 9%.
- Estimated monthly branded searches for LG worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

## Month by month

| Month | LG estimated searches | LG Share of Search | LG rank | Speed Queen estimated searches | Speed Queen Share of Search | Speed Queen rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 22.2K | 1.2% | 7 | 135K | 7.4% | 6 |
| Nov 2025 | 27.1K | 1.6% | 7 | 135K | 7.9% | 6 |
| Dec 2025 | 22.2K | 1.2% | 7 | 135K | 7.6% | 5 |
| Jan 2026 | 22.2K | 1.3% | 7 | 165K | 9.4% | 5 |
| Feb 2026 | 22.2K | 1.5% | 7 | 135K | 9.1% | 5 |
| Mar 2026 | 22.2K | 1.4% | 7 | 135K | 8.3% | 5 |
| Apr 2026 | 22.2K | 1.3% | 7 | 165K | 9.6% | 5 |
| May 2026 | 22.2K | 1.3% | 7 | 135K | 8.2% | 5 |
| Jun 2026 | 22.2K | 1.3% | 7 | 135K | 8.2% | 5 |
| Jul 2026 | 22.2K | 1.4% | 7 | 135K | 8.4% | 5 |
| Aug 2026 | 22.2K | 1.3% | 7 | 165K | 10% | 5 |
| Sep 2026 | 18.1K | 1.2% | 7 | 135K | 9% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using LG’s and Speed Queen’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **LG**: Measured on the search term “lg com”.
- **Speed Queen**: Measured on the search term “speed queen”.

- [LG profile](/demand/global-en/brands/lg)
- [Speed Queen profile](/demand/global-en/brands/speed-queen)
- [All laundry appliance brands worldwide](/demand/global-en/categories/laundry-appliance-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is LG or Speed Queen more popular in search?

In September 2026, Speed Queen had more branded searches than LG among laundry appliance brands worldwide. Speed Queen had about 135,000 branded searches, while LG had 18,100. Speed Queen made up 9% of all laundry appliance brand searches we track, and LG accounted for 1.2%.

## Cite this page

Brandwave. "LG vs Speed Queen: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/laundry-appliance-brands/compare/lg-vs-speed-queen

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/laundry-appliance-brands/compare/lg-vs-speed-queen. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
