--- title: "Laser engraver brands: Which brands are most popular in search?" description: "Compare the laser engraver brands people buy. Share of Search among xTool, Glowforge, Sculpfun, AtomStack and Ortur, the laser engraver brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/laser-engraver-brands" publisher: "Brandwave" --- # Laser engraver brands: Which brands are most popular in search? Compare the laser engraver brands people buy. Share of Search among xTool, Glowforge, Sculpfun, AtomStack and Ortur, the laser engraver brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Laser engraver brands - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: xTool, 81.5% ## Which brand is most popular in search among laser engraver brands worldwide? - In August 2026, xTool was the most searched among laser engraver brands worldwide, with an estimated 301K branded searches and 81.5% estimated Share of Search within this set. - Glowforge is in 2nd place, 72.5 percentage points behind at 9% Share of Search. - Across the 11 months ending August 2026, xTool’s estimated Share of Search among laser engraver brands worldwide increased from 65.6% to 81.5%. - Across the 11 months ending August 2026, Glowforge’s estimated Share of Search among laser engraver brands worldwide decreased from 19.8% to 9%. - Across the 11 months ending August 2026, Sculpfun’s estimated Share of Search among laser engraver brands worldwide decreased from 7.3% to 4.9%. - Across the 11 months ending August 2026, AtomStack’s estimated Share of Search among laser engraver brands worldwide decreased from 5.9% to 4%. - Across the 11 months ending August 2026, Ortur’s estimated Share of Search among laser engraver brands worldwide decreased from 1.4% to 0.65%. - Across the 11 months ending August 2026, xTool’s estimated Share of Search among laser engraver brands worldwide peaked at 82.9% in June 2026 and was lowest at 65.6% in October 2025. - Across the 11 months ending August 2026, Sculpfun’s estimated Share of Search among laser engraver brands worldwide peaked at 7.3% in October 2025 and was lowest at 4.1% in June 2026. - Across the 11 months ending August 2026, AtomStack’s estimated Share of Search among laser engraver brands worldwide peaked at 5.9% in October 2025 and was lowest at 3.3% in June 2026. ## Compare search popularity between leading brands - [xTool vs Glowforge: compare search popularity](/demand/global-en/compare/glowforge-vs-xtool): 81.5% against 9% Share of Search. - [xTool vs Sculpfun: compare search popularity](/demand/global-en/compare/sculpfun-vs-xtool): 81.5% against 4.9% Share of Search. - [xTool vs AtomStack: compare search popularity](/demand/global-en/compare/atomstack-vs-xtool): 81.5% against 4% Share of Search. - [Glowforge vs Sculpfun: compare search popularity](/demand/global-en/compare/glowforge-vs-sculpfun): 9% against 4.9% Share of Search. - [Glowforge vs AtomStack: compare search popularity](/demand/global-en/compare/atomstack-vs-glowforge): 9% against 4% Share of Search. - [Sculpfun vs AtomStack: compare search popularity](/demand/global-en/compare/atomstack-vs-sculpfun): 4.9% against 4% Share of Search. ## How did search popularity change for laser engraver brands worldwide in August 2026? - In August 2026, Sculpfun gained estimated Share of Search among laser engraver brands worldwide, from 4.1% to 4.9%. - In August 2026, AtomStack gained estimated Share of Search among laser engraver brands worldwide, from 3.3% to 4%. - In August 2026, xTool lost estimated Share of Search among laser engraver brands worldwide, from 82.9% to 81.5%. - Estimated monthly branded searches for Ortur worldwide fell 45.5% over 11 measured months, from 4.4K to 2.4K in August 2026. - Estimated monthly branded searches for Glowforge worldwide fell 45.3% over 11 measured months, from 60.5K to 33.1K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | xTool | 81.5% | 301K | 0.0% | xTool | | 2 | Glowforge | 9% | 33.1K | 0.0% | Glowforge | | 3 | Sculpfun | 4.9% | 18.1K | +22.3% | Sculpfun | | 4 | AtomStack | 4% | 14.8K | +22.3% | AtomStack | | 5 | Ortur | 0.65% | 2.4K | +26.3% | Ortur | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | xTool | 201K | 65.6% | 1 | | Oct 2025 | Glowforge | 60.5K | 19.8% | 2 | | Oct 2025 | Sculpfun | 22.2K | 7.3% | 3 | | Oct 2025 | AtomStack | 18.1K | 5.9% | 4 | | Oct 2025 | Ortur | 4.4K | 1.4% | 5 | | Nov 2025 | xTool | 368K | 74.2% | 1 | | Nov 2025 | Glowforge | 74K | 14.9% | 2 | | Nov 2025 | Sculpfun | 27.1K | 5.5% | 3 | | Nov 2025 | AtomStack | 22.2K | 4.5% | 4 | | Nov 2025 | Ortur | 4.4K | 0.89% | 5 | | Dec 2025 | xTool | 301K | 70.2% | 1 | | Dec 2025 | Glowforge | 74K | 17.3% | 2 | | Dec 2025 | Sculpfun | 27.1K | 6.3% | 3 | | Dec 2025 | AtomStack | 22.2K | 5.2% | 4 | | Dec 2025 | Ortur | 4.4K | 1% | 5 | | Jan 2026 | xTool | 301K | 75.4% | 1 | | Jan 2026 | Glowforge | 49.5K | 12.4% | 2 | | Jan 2026 | Sculpfun | 27.1K | 6.8% | 3 | | Jan 2026 | AtomStack | 18.1K | 4.5% | 4 | | Jan 2026 | Ortur | 3.6K | 0.9% | 5 | | Feb 2026 | xTool | 246K | 74.4% | 1 | | Feb 2026 | Glowforge | 49.5K | 15% | 2 | | Feb 2026 | Sculpfun | 18.1K | 5.5% | 3 | | Feb 2026 | AtomStack | 14.8K | 4.5% | 4 | | Feb 2026 | Ortur | 2.4K | 0.73% | 5 | | Mar 2026 | xTool | 301K | 77.9% | 1 | | Mar 2026 | Glowforge | 49.5K | 12.8% | 2 | | Mar 2026 | Sculpfun | 18.1K | 4.7% | 3 | | Mar 2026 | AtomStack | 14.8K | 3.8% | 4 | | Mar 2026 | Ortur | 2.9K | 0.75% | 5 | | Apr 2026 | xTool | 301K | 78% | 1 | | Apr 2026 | Glowforge | 49.5K | 12.8% | 2 | | Apr 2026 | Sculpfun | 18.1K | 4.7% | 3 | | Apr 2026 | AtomStack | 14.8K | 3.8% | 4 | | Apr 2026 | Ortur | 2.4K | 0.62% | 5 | | May 2026 | xTool | 301K | 78% | 1 | | May 2026 | Glowforge | 49.5K | 12.8% | 2 | | May 2026 | Sculpfun | 18.1K | 4.7% | 3 | | May 2026 | AtomStack | 14.8K | 3.8% | 4 | | May 2026 | Ortur | 2.4K | 0.62% | 5 | | Jun 2026 | xTool | 301K | 82.9% | 1 | | Jun 2026 | Glowforge | 33.1K | 9.1% | 2 | | Jun 2026 | Sculpfun | 14.8K | 4.1% | 3 | | Jun 2026 | AtomStack | 12.1K | 3.3% | 4 | | Jun 2026 | Ortur | 1.9K | 0.52% | 5 | | Jul 2026 | xTool | 301K | 82.9% | 1 | | Jul 2026 | Glowforge | 33.1K | 9.1% | 2 | | Jul 2026 | Sculpfun | 14.8K | 4.1% | 3 | | Jul 2026 | AtomStack | 12.1K | 3.3% | 4 | | Jul 2026 | Ortur | 1.9K | 0.52% | 5 | | Aug 2026 | xTool | 301K | 81.5% | 1 | | Aug 2026 | Glowforge | 33.1K | 9% | 2 | | Aug 2026 | Sculpfun | 18.1K | 4.9% | 3 | | Aug 2026 | AtomStack | 14.8K | 4% | 4 | | Aug 2026 | Ortur | 2.4K | 0.65% | 5 | | Sep 2026 | AtomStack | — | — | — | | Sep 2026 | Glowforge | — | — | — | | Sep 2026 | Ortur | — | — | — | | Sep 2026 | Sculpfun | — | — | — | | Sep 2026 | xTool | — | — | — | ## What is being compared - **AtomStack**: Measured on the search term “atomstack”. - **Glowforge**: Measured on the search term “glowforge”. - **Ortur**: Measured on the search term “ortur”. - **Sculpfun**: Measured on the search term “sculpfun”. - **xTool**: Measured on the search term “xtool”. - [AtomStack](/demand/global-en/brands/atomstack) - [Glowforge](/demand/global-en/brands/glowforge) - [Ortur](/demand/global-en/brands/ortur) - [Sculpfun](/demand/global-en/brands/sculpfun) - [xTool](/demand/global-en/brands/xtool) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among laser engraver brands worldwide? In August 2026, xTool was the most searched among laser engraver brands worldwide, with an estimated 301K branded searches and 81.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Laser engraver brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/laser-engraver-brands This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/laser-engraver-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.