--- title: "Kvm switch brands: Which brands are most popular in search?" description: "Compare the kvm switch brands people buy. Share of Search among UGREEN, Belkin, StarTech, ATEN, IOGEAR and TESmart, the kvm switch brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/kvm-switch-brands" publisher: "Brandwave" --- # Kvm switch brands: Which brands are most popular in search? Compare the kvm switch brands people buy. Share of Search among UGREEN, Belkin, StarTech, ATEN, IOGEAR and TESmart, the kvm switch brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Kvm switch brands - **Market**: Global - **Brands compared**: 6 - **Month measured**: Aug 2026 - **Highest Share of Search**: UGREEN, 62.7% ## Which brand is most popular in search among kvm switch brands worldwide? - In August 2026, UGREEN was the most searched among kvm switch brands worldwide, with an estimated 550K branded searches and 62.7% estimated Share of Search within this set. - Belkin is in 2nd place, 39.8 percentage points behind at 22.9% Share of Search. - Across the 11 months ending August 2026, StarTech’s estimated Share of Search among kvm switch brands worldwide increased from 6.9% to 8.4%. - Across the 11 months ending August 2026, ATEN’s estimated Share of Search among kvm switch brands worldwide decreased from 6.9% to 5.6%. - Across the 11 months ending August 2026, UGREEN’s estimated Share of Search among kvm switch brands worldwide peaked at 65.3% in July 2026 and was lowest at 62.6% in May 2026. - Across the 11 months ending August 2026, Belkin’s estimated Share of Search among kvm switch brands worldwide peaked at 23.2% in November 2025 and was lowest at 19.3% in April 2026. - Across the 11 months ending August 2026, StarTech’s estimated Share of Search among kvm switch brands worldwide peaked at 8.8% in July 2026 and was lowest at 6.9% in February 2026. - Across the 11 months ending August 2026, ATEN’s estimated Share of Search among kvm switch brands worldwide peaked at 7.1% in April 2026 and was lowest at 5.6% in May 2026. - Across the 11 months ending August 2026, StarTech rose from 4th to 3rd among kvm switch brands worldwide. - Across the 11 months ending August 2026, ATEN fell from 3rd to 4th among kvm switch brands worldwide. - Across the 11 months ending August 2026, UGREEN, Belkin, IOGEAR and TESmart held steady: their estimated Share of Search among kvm switch brands worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [UGREEN vs Belkin: compare search popularity](/demand/global-en/compare/belkin-vs-ugreen): 62.7% against 22.9% Share of Search. - [UGREEN vs StarTech: compare search popularity](/demand/global-en/compare/startech-vs-ugreen): 62.7% against 8.4% Share of Search. - [UGREEN vs ATEN: compare search popularity](/demand/global-en/compare/aten-vs-ugreen): 62.7% against 5.6% Share of Search. - [Belkin vs StarTech: compare search popularity](/demand/global-en/compare/belkin-vs-startech): 22.9% against 8.4% Share of Search. - [Belkin vs ATEN: compare search popularity](/demand/global-en/compare/aten-vs-belkin): 22.9% against 5.6% Share of Search. - [StarTech vs ATEN: compare search popularity](/demand/global-en/compare/aten-vs-startech): 8.4% against 5.6% Share of Search. ## How did search popularity change for kvm switch brands worldwide in August 2026? - In August 2026, Belkin gained estimated Share of Search among kvm switch brands worldwide, from 19.6% to 22.9%. - In August 2026, UGREEN lost estimated Share of Search among kvm switch brands worldwide, from 65.3% to 62.7%. - Estimated monthly branded searches for StarTech worldwide rose 22.3% over 11 measured months, from 60.5K to 74K in August 2026. - Estimated monthly branded searches for IOGEAR worldwide fell 34.5% over 11 measured months, from 2.9K to 1.9K in August 2026. - Estimated monthly branded searches for ATEN worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | UGREEN | 62.7% | 550K | 0.0% | UGREEN | | 2 | Belkin | 22.9% | 201K | +21.8% | Belkin | | 3 | StarTech | 8.4% | 74K | 0.0% | StarTech | | 4 | ATEN | 5.6% | 49.5K | 0.0% | ATEN | | 5 | IOGEAR | 0.22% | 1.9K | 0.0% | IOGEAR | | 6 | TESmart | 0.15% | 1.3K | 0.0% | TESmart | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | UGREEN | 550K | 62.8% | 1 | | Oct 2025 | Belkin | 201K | 22.9% | 2 | | Oct 2025 | ATEN | 60.5K | 6.9% | 3 | | Oct 2025 | StarTech | 60.5K | 6.9% | 4 | | Oct 2025 | IOGEAR | 2.9K | 0.33% | 5 | | Oct 2025 | TESmart | 1.3K | 0.15% | 6 | | Nov 2025 | UGREEN | 550K | 63.6% | 1 | | Nov 2025 | Belkin | 201K | 23.2% | 2 | | Nov 2025 | StarTech | 60.5K | 7% | 3 | | Nov 2025 | ATEN | 49.5K | 5.7% | 4 | | Nov 2025 | IOGEAR | 2.4K | 0.28% | 5 | | Nov 2025 | TESmart | 1.6K | 0.18% | 6 | | Dec 2025 | UGREEN | 550K | 62.8% | 1 | | Dec 2025 | Belkin | 201K | 22.9% | 2 | | Dec 2025 | ATEN | 60.5K | 6.9% | 3 | | Dec 2025 | StarTech | 60.5K | 6.9% | 4 | | Dec 2025 | IOGEAR | 2.9K | 0.33% | 5 | | Dec 2025 | TESmart | 1.3K | 0.15% | 6 | | Jan 2026 | UGREEN | 550K | 62.7% | 1 | | Jan 2026 | Belkin | 201K | 22.9% | 2 | | Jan 2026 | ATEN | 60.5K | 6.9% | 3 | | Jan 2026 | StarTech | 60.5K | 6.9% | 4 | | Jan 2026 | IOGEAR | 2.9K | 0.33% | 5 | | Jan 2026 | TESmart | 1.6K | 0.18% | 6 | | Feb 2026 | UGREEN | 450K | 62.7% | 1 | | Feb 2026 | Belkin | 165K | 23% | 2 | | Feb 2026 | ATEN | 49.5K | 6.9% | 3 | | Feb 2026 | StarTech | 49.5K | 6.9% | 4 | | Feb 2026 | IOGEAR | 2.4K | 0.33% | 5 | | Feb 2026 | TESmart | 1.3K | 0.18% | 6 | | Mar 2026 | UGREEN | 550K | 62.8% | 1 | | Mar 2026 | Belkin | 201K | 23% | 2 | | Mar 2026 | ATEN | 60.5K | 6.9% | 3 | | Mar 2026 | StarTech | 60.5K | 6.9% | 4 | | Mar 2026 | IOGEAR | 2.4K | 0.27% | 5 | | Mar 2026 | TESmart | 1.3K | 0.15% | 6 | | Apr 2026 | UGREEN | 550K | 64.5% | 1 | | Apr 2026 | Belkin | 165K | 19.3% | 2 | | Apr 2026 | StarTech | 74K | 8.7% | 3 | | Apr 2026 | ATEN | 60.5K | 7.1% | 4 | | Apr 2026 | IOGEAR | 2.4K | 0.28% | 5 | | Apr 2026 | TESmart | 1.3K | 0.15% | 6 | | May 2026 | UGREEN | 550K | 62.6% | 1 | | May 2026 | Belkin | 201K | 22.9% | 2 | | May 2026 | StarTech | 74K | 8.4% | 3 | | May 2026 | ATEN | 49.5K | 5.6% | 4 | | May 2026 | IOGEAR | 2.4K | 0.27% | 5 | | May 2026 | TESmart | 1.3K | 0.15% | 6 | | Jun 2026 | UGREEN | 550K | 62.7% | 1 | | Jun 2026 | Belkin | 201K | 22.9% | 2 | | Jun 2026 | StarTech | 74K | 8.4% | 3 | | Jun 2026 | ATEN | 49.5K | 5.6% | 4 | | Jun 2026 | IOGEAR | 1.9K | 0.22% | 5 | | Jun 2026 | TESmart | 1.3K | 0.15% | 6 | | Jul 2026 | UGREEN | 550K | 65.3% | 1 | | Jul 2026 | Belkin | 165K | 19.6% | 2 | | Jul 2026 | StarTech | 74K | 8.8% | 3 | | Jul 2026 | ATEN | 49.5K | 5.9% | 4 | | Jul 2026 | IOGEAR | 1.9K | 0.23% | 5 | | Jul 2026 | TESmart | 1.3K | 0.15% | 6 | | Aug 2026 | UGREEN | 550K | 62.7% | 1 | | Aug 2026 | Belkin | 201K | 22.9% | 2 | | Aug 2026 | StarTech | 74K | 8.4% | 3 | | Aug 2026 | ATEN | 49.5K | 5.6% | 4 | | Aug 2026 | IOGEAR | 1.9K | 0.22% | 5 | | Aug 2026 | TESmart | 1.3K | 0.15% | 6 | | Sep 2026 | ATEN | — | — | — | | Sep 2026 | Belkin | — | — | — | | Sep 2026 | IOGEAR | — | — | — | | Sep 2026 | StarTech | — | — | — | | Sep 2026 | TESmart | — | — | — | | Sep 2026 | UGREEN | — | — | — | ## What is being compared - **ATEN**: Measured on the search term “aten”. - **Belkin**: Measured on the search term “belkin”. - **IOGEAR**: Measured on the search term “io gear”. - **StarTech**: Measured on the search term “star tech”. - **TESmart**: Measured on the search term “tesmart kvm”. - **UGREEN**: Measured on the search term “ugreen”. - [ATEN](/demand/global-en/brands/aten) - [Belkin](/demand/global-en/brands/belkin) - [IOGEAR](/demand/global-en/brands/iogear) - [StarTech](/demand/global-en/brands/startech) - [TESmart](/demand/global-en/brands/tesmart) - [UGREEN](/demand/global-en/brands/ugreen) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among kvm switch brands worldwide? In August 2026, UGREEN was the most searched among kvm switch brands worldwide, with an estimated 550K branded searches and 62.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Kvm switch brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/kvm-switch-brands This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/kvm-switch-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.