---
title: "Jigsaw puzzles: Which are searched most?"
description: "Compare the jigsaw puzzles people search for. Share of Search among Jumbo, Ravensburger, Clementoni, Buffalo Games, Wasgij and Gibsons, the jigsaw puzzles Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/jigsaw-puzzles"
publisher: "Brandwave"
---

# Jigsaw puzzles: Which are searched most?

Compare the jigsaw puzzles people search for. Share of Search among Jumbo, Ravensburger, Clementoni, Buffalo Games, Wasgij and Gibsons, the jigsaw puzzles Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Jigsaw puzzles
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Jumbo, 97.9%

## Which brand is most popular in search among jigsaw puzzles worldwide?

- In August 2026, Jumbo was the most searched among jigsaw puzzles worldwide, with an estimated 9.1M branded searches and 97.9% estimated Share of Search within this set.
- Ravensburger is in 2nd place, 96.4 percentage points behind at 1.4% Share of Search.
- Across the 11 months ending August 2026, Jumbo’s estimated Share of Search among jigsaw puzzles worldwide peaked at 98.3% in June 2026 and was lowest at 95.8% in January 2026.
- Across the 11 months ending August 2026, Jumbo, Ravensburger, Clementoni, Buffalo Games, Wasgij and Gibsons held steady: their estimated Share of Search among jigsaw puzzles worldwide each moved less than 0.5 percentage points.

## How did search popularity change for jigsaw puzzles worldwide in August 2026?

- Estimated monthly branded searches for Buffalo Games worldwide fell 55.3% over 11 measured months, from 40.5K to 18.1K in August 2026.
- Estimated monthly branded searches for Wasgij worldwide fell 33.1% over 11 measured months, from 18.1K to 12.1K in August 2026.
- Estimated monthly branded searches for Clementoni worldwide fell 33.1% over 11 measured months, from 49.5K to 33.1K in August 2026.
- Estimated monthly branded searches for Gibsons worldwide fell 12% over 11 measured months, from 1K to 880 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Jumbo | 97.9% | 9.1M | 0.0% | Jumbo |
| 2 | Ravensburger | 1.4% | 135K | +22.7% | Ravensburger |
| 3 | Clementoni | 0.35% | 33.1K | 0.0% | Clementoni |
| 4 | Buffalo Games | 0.19% | 18.1K | +22.3% | Buffalo Games |
| 5 | Wasgij | 0.13% | 12.1K | 0.0% | Wasgij |
| 6 | Gibsons | <0.01% | 880 | 0.0% | Gibsons |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Jumbo | 9.1M | 97.4% | 1 |
| Oct 2025 | Ravensburger | 135K | 1.4% | 2 |
| Oct 2025 | Clementoni | 49.5K | 0.53% | 3 |
| Oct 2025 | Buffalo Games | 40.5K | 0.43% | 4 |
| Oct 2025 | Wasgij | 18.1K | 0.19% | 5 |
| Oct 2025 | Gibsons | 1K | 0.01% | 6 |
| Nov 2025 | Jumbo | 9.1M | 96.2% | 1 |
| Nov 2025 | Ravensburger | 201K | 2.1% | 2 |
| Nov 2025 | Clementoni | 90.5K | 0.95% | 3 |
| Nov 2025 | Buffalo Games | 40.5K | 0.43% | 4 |
| Nov 2025 | Wasgij | 27.1K | 0.29% | 5 |
| Nov 2025 | Gibsons | 1K | 0.01% | 6 |
| Dec 2025 | Jumbo | 11.1M | 96.2% | 1 |
| Dec 2025 | Ravensburger | 246K | 2.1% | 2 |
| Dec 2025 | Clementoni | 110K | 0.95% | 3 |
| Dec 2025 | Buffalo Games | 40.5K | 0.35% | 4 |
| Dec 2025 | Wasgij | 40.5K | 0.35% | 5 |
| Dec 2025 | Gibsons | 1.3K | 0.01% | 6 |
| Jan 2026 | Jumbo | 7.5M | 95.8% | 1 |
| Jan 2026 | Ravensburger | 165K | 2.1% | 2 |
| Jan 2026 | Buffalo Games | 74K | 0.95% | 3 |
| Jan 2026 | Clementoni | 60.5K | 0.77% | 4 |
| Jan 2026 | Wasgij | 27.1K | 0.35% | 5 |
| Jan 2026 | Gibsons | 1.3K | 0.02% | 6 |
| Feb 2026 | Jumbo | 7.5M | 97.3% | 1 |
| Feb 2026 | Ravensburger | 135K | 1.8% | 2 |
| Feb 2026 | Clementoni | 40.5K | 0.53% | 3 |
| Feb 2026 | Wasgij | 18.1K | 0.24% | 4 |
| Feb 2026 | Buffalo Games | 12.1K | 0.16% | 5 |
| Feb 2026 | Gibsons | 1K | 0.01% | 6 |
| Mar 2026 | Jumbo | 9.1M | 97.8% | 1 |
| Mar 2026 | Ravensburger | 135K | 1.4% | 2 |
| Mar 2026 | Clementoni | 40.5K | 0.43% | 3 |
| Mar 2026 | Wasgij | 18.1K | 0.19% | 4 |
| Mar 2026 | Buffalo Games | 14.8K | 0.16% | 5 |
| Mar 2026 | Gibsons | 1K | 0.01% | 6 |
| Apr 2026 | Jumbo | 9.1M | 98.1% | 1 |
| Apr 2026 | Ravensburger | 110K | 1.2% | 2 |
| Apr 2026 | Clementoni | 33.1K | 0.36% | 3 |
| Apr 2026 | Buffalo Games | 18.1K | 0.19% | 4 |
| Apr 2026 | Wasgij | 14.8K | 0.16% | 5 |
| Apr 2026 | Gibsons | 1K | 0.01% | 6 |
| May 2026 | Jumbo | 9.1M | 98.1% | 1 |
| May 2026 | Ravensburger | 110K | 1.2% | 2 |
| May 2026 | Clementoni | 33.1K | 0.36% | 3 |
| May 2026 | Buffalo Games | 22.2K | 0.24% | 4 |
| May 2026 | Wasgij | 12.1K | 0.13% | 5 |
| May 2026 | Gibsons | 880 | <0.01% | 6 |
| Jun 2026 | Jumbo | 9.1M | 98.3% | 1 |
| Jun 2026 | Ravensburger | 110K | 1.2% | 2 |
| Jun 2026 | Clementoni | 27.1K | 0.29% | 3 |
| Jun 2026 | Buffalo Games | 14.8K | 0.16% | 4 |
| Jun 2026 | Wasgij | 9.9K | 0.11% | 5 |
| Jun 2026 | Gibsons | 880 | <0.01% | 6 |
| Jul 2026 | Jumbo | 9.1M | 98.2% | 1 |
| Jul 2026 | Ravensburger | 110K | 1.2% | 2 |
| Jul 2026 | Clementoni | 33.1K | 0.36% | 3 |
| Jul 2026 | Buffalo Games | 14.8K | 0.16% | 4 |
| Jul 2026 | Wasgij | 12.1K | 0.13% | 5 |
| Jul 2026 | Gibsons | 880 | <0.01% | 6 |
| Aug 2026 | Jumbo | 9.1M | 97.9% | 1 |
| Aug 2026 | Ravensburger | 135K | 1.4% | 2 |
| Aug 2026 | Clementoni | 33.1K | 0.35% | 3 |
| Aug 2026 | Buffalo Games | 18.1K | 0.19% | 4 |
| Aug 2026 | Wasgij | 12.1K | 0.13% | 5 |
| Aug 2026 | Gibsons | 880 | <0.01% | 6 |
| Sep 2026 | Buffalo Games | — | — | — |
| Sep 2026 | Clementoni | — | — | — |
| Sep 2026 | Gibsons | — | — | — |
| Sep 2026 | Jumbo | — | — | — |
| Sep 2026 | Ravensburger | — | — | — |
| Sep 2026 | Wasgij | — | — | — |

## What is being compared

- **Buffalo Games**: Measured on the search term “buffalo games”.
- **Clementoni**: Measured on the search term “clementoni”.
- **Gibsons**: Measured on the search term “gibsons games”.
- **Jumbo**: Measured on the search term “jumbo”.
- **Ravensburger**: Measured on the search term “ravensburger”.
- **Wasgij**: Measured on the search term “wasgij”.

- [Buffalo Games](/demand/global-en/brands/buffalo-games)
- [Clementoni](/demand/global-en/brands/clementoni)
- [Gibsons](/demand/global-en/brands/gibsons-games)
- [Jumbo](/demand/global-en/brands/jumbo)
- [Ravensburger](/demand/global-en/brands/ravensburger)
- [Wasgij](/demand/global-en/brands/wasgij)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among jigsaw puzzles worldwide?

In August 2026, Jumbo was the most searched among jigsaw puzzles worldwide, with an estimated 9.1M branded searches and 97.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Jigsaw puzzles: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/jigsaw-puzzles

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/jigsaw-puzzles. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
