---
title: "Gibsons vs Jumbo: Which is more popular by branded search?"
description: "Which is more popular in search, Gibsons or Jumbo? Compare estimated monthly branded-search demand and Share of Search inside the Jigsaw puzzle brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/jigsaw-puzzle-brands/compare/gibsons-games-vs-jumbo"
publisher: "Brandwave"
---

# Gibsons vs Jumbo: Which is more popular by branded search?

Which is more popular in search, Gibsons or Jumbo? Compare estimated monthly branded-search demand and Share of Search inside the Jigsaw puzzle brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Gibsons and Jumbo
- **Competitive set**: Jigsaw puzzle brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Gibsons Share of Search**: <0.01%
- **Jumbo Share of Search**: 98.2%

## Which is more popular in search, Gibsons or Jumbo?

- In August 2026, Jumbo had more branded searches than Gibsons among jigsaw puzzle brands worldwide. Jumbo was estimated to have 9.1M branded searches compared to Gibsons’ 880, and held a 98.2% Share of Search versus Gibsons’ <0.01%.
- Jumbo was ahead of Gibsons in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Gibsons’ estimated Share of Search among jigsaw puzzle brands worldwide moved from 0.01% to <0.01%, and its estimated monthly branded searches moved from 1K to 880.
- Across the 11 months ending August 2026, Jumbo’s estimated Share of Search among jigsaw puzzle brands worldwide moved from 98% to 98.2%, and its estimated monthly branded searches held steady at 9.1M.

## How did search popularity change for jigsaw puzzle brands worldwide in August 2026?

- Estimated monthly branded searches for Gibsons worldwide fell 12% over 11 measured months, from 1K to 880 in August 2026.

## Month by month

| Month | Gibsons estimated searches | Gibsons Share of Search | Gibsons rank | Jumbo estimated searches | Jumbo Share of Search | Jumbo rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1K | 0.01% | 4 | 9.1M | 98% | 1 |
| Nov 2025 | 1K | 0.01% | 4 | 9.1M | 96.9% | 1 |
| Dec 2025 | 1.3K | 0.01% | 4 | 11.1M | 96.9% | 1 |
| Jan 2026 | 1.3K | 0.02% | 4 | 7.5M | 97% | 1 |
| Feb 2026 | 1K | 0.01% | 4 | 7.5M | 97.7% | 1 |
| Mar 2026 | 1K | 0.01% | 4 | 9.1M | 98.1% | 1 |
| Apr 2026 | 1K | 0.01% | 4 | 9.1M | 98.4% | 1 |
| May 2026 | 880 | <0.01% | 4 | 9.1M | 98.4% | 1 |
| Jun 2026 | 880 | <0.01% | 4 | 9.1M | 98.5% | 1 |
| Jul 2026 | 880 | <0.01% | 4 | 9.1M | 98.4% | 1 |
| Aug 2026 | 880 | <0.01% | 4 | 9.1M | 98.2% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Gibsons’ and Jumbo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Gibsons**: Measured on the search term “gibsons games”.
- **Jumbo**: Measured on the search term “jumbo”.

- [Gibsons profile](/demand/global-en/brands/gibsons-games)
- [Jumbo profile](/demand/global-en/brands/jumbo)
- [All jigsaw puzzle brands worldwide](/demand/global-en/categories/jigsaw-puzzle-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Gibsons or Jumbo?

In August 2026, Jumbo had more branded searches than Gibsons among jigsaw puzzle brands worldwide. Jumbo was estimated to have 9.1M branded searches compared to Gibsons’ 880, and held a 98.2% Share of Search versus Gibsons’ <0.01%.

## Cite this page

Brandwave. "Gibsons vs Jumbo: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/jigsaw-puzzle-brands/compare/gibsons-games-vs-jumbo

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/jigsaw-puzzle-brands/compare/gibsons-games-vs-jumbo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.