---
title: "Inverter generator brands: Which are searched most?"
description: "Compare the inverter generator brands people buy. Share of Search among Cummins, Honda Power Equipment, Generac, Firman, Hyundai Power Equipment and Champion, the inverter generator brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/inverter-generator-brands"
publisher: "Brandwave"
---

# Inverter generator brands: Which are searched most?

Compare the inverter generator brands people buy. Share of Search among Cummins, Honda Power Equipment, Generac, Firman, Hyundai Power Equipment and Champion, the inverter generator brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Inverter generator brands
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Sep 2026
- **Highest Share of Search**: Cummins, 43.2%

## Which brand is most popular in search among inverter generator brands worldwide?

- In September 2026, Cummins was the most searched among inverter generator brands worldwide, with an estimated 246K branded searches and 43.2% estimated Share of Search within this set.
- Honda Power Equipment is in 2nd place, 16.4 percentage points behind at 26.8% Share of Search.
- Across the 12 months ending September 2026, Cummins’ estimated Share of Search among inverter generator brands worldwide decreased from 44.7% to 43.2%.
- Across the 12 months ending September 2026, Honda Power Equipment’s estimated Share of Search among inverter generator brands worldwide increased from 24.1% to 26.8%.
- Across the 12 months ending September 2026, Generac’s estimated Share of Search among inverter generator brands worldwide decreased from 24.5% to 23.7%.
- Across the 12 months ending September 2026, Cummins’ estimated Share of Search among inverter generator brands worldwide peaked at 51.1% in April 2026 and was lowest at 27.7% in January 2026.
- Across the 12 months ending September 2026, Honda Power Equipment’s estimated Share of Search among inverter generator brands worldwide peaked at 26.8% in September 2026 and was lowest at 21.1% in February 2026.
- Across the 12 months ending September 2026, Generac’s estimated Share of Search among inverter generator brands worldwide peaked at 41.4% in January 2026 and was lowest at 18% in May 2026.
- Across the 12 months ending September 2026, Firman’s estimated Share of Search among inverter generator brands worldwide peaked at 4.6% in April 2026 and was lowest at 3% in January 2026.
- Across the 12 months ending September 2026, Honda Power Equipment rose from 3rd to 2nd among inverter generator brands worldwide.
- Across the 12 months ending September 2026, Generac fell from 2nd to 3rd among inverter generator brands worldwide.
- Across the 12 months ending September 2026, Firman, Hyundai Power Equipment and Champion held steady: their estimated Share of Search among inverter generator brands worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Cummins vs Honda Power Equipment: compare search popularity](/demand/global-en/compare/cummins-vs-honda-power-equipment): 43.2% against 26.8% Share of Search.
- [Cummins vs Generac: compare search popularity](/demand/global-en/compare/cummins-vs-generac): 43.2% against 23.7% Share of Search.
- [Cummins vs Firman: compare search popularity](/demand/global-en/compare/cummins-vs-firman): 43.2% against 3.9% Share of Search.
- [Honda Power Equipment vs Generac: compare search popularity](/demand/global-en/compare/generac-vs-honda-power-equipment): 26.8% against 23.7% Share of Search.
- [Honda Power Equipment vs Firman: compare search popularity](/demand/global-en/compare/firman-vs-honda-power-equipment): 26.8% against 3.9% Share of Search.
- [Generac vs Firman: compare search popularity](/demand/global-en/compare/firman-vs-generac): 23.7% against 3.9% Share of Search.

## How did search popularity change for inverter generator brands worldwide in September 2026?

- In September 2026, Honda Power Equipment overtook Generac to rank 2nd among inverter generator brands worldwide, with 26.8% estimated Share of Search.
- In September 2026, Cummins gained estimated Share of Search among inverter generator brands worldwide, from 41% to 43.2%.
- In September 2026, Generac lost estimated Share of Search among inverter generator brands worldwide, from 27.5% to 23.7%.
- Estimated monthly branded searches for Hyundai Power Equipment worldwide fell 10% over 12 measured months, from 12K to 10.8K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Cummins | 43.2% | 246K | 0.0% | Cummins |
| 2 | Honda Power Equipment | 26.8% | 153K | -0.8% | Honda |
| 3 | Generac | 23.7% | 135K | -18.2% | Generac |
| 4 | Firman | 3.9% | 22.2K | 0.0% | Firman |
| 5 | Hyundai Power Equipment | 1.9% | 10.8K | +2.9% | Hyundai Power Equipment |
| 6 | Champion | 0.42% | 2.4K | -17.2% | Champion |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Cummins | 246K | 44.7% | 1 |
| Oct 2025 | Generac | 135K | 24.5% | 2 |
| Oct 2025 | Honda Power Equipment | 133K | 24.1% | 3 |
| Oct 2025 | Firman | 22.2K | 4% | 4 |
| Oct 2025 | Hyundai Power Equipment | 12K | 2.2% | 5 |
| Oct 2025 | Champion | 2.4K | 0.44% | 6 |
| Nov 2025 | Cummins | 246K | 47.2% | 1 |
| Nov 2025 | Honda Power Equipment | 129K | 24.7% | 2 |
| Nov 2025 | Generac | 110K | 21.1% | 3 |
| Nov 2025 | Firman | 22.2K | 4.3% | 4 |
| Nov 2025 | Hyundai Power Equipment | 12.3K | 2.4% | 5 |
| Nov 2025 | Champion | 2.4K | 0.46% | 6 |
| Dec 2025 | Cummins | 246K | 49.4% | 1 |
| Dec 2025 | Generac | 110K | 22.1% | 2 |
| Dec 2025 | Honda Power Equipment | 107K | 21.5% | 3 |
| Dec 2025 | Firman | 22.2K | 4.5% | 4 |
| Dec 2025 | Hyundai Power Equipment | 10K | 2% | 5 |
| Dec 2025 | Champion | 2.9K | 0.58% | 6 |
| Jan 2026 | Generac | 368K | 41.4% | 1 |
| Jan 2026 | Cummins | 246K | 27.7% | 2 |
| Jan 2026 | Honda Power Equipment | 233K | 26.2% | 3 |
| Jan 2026 | Firman | 27.1K | 3% | 4 |
| Jan 2026 | Hyundai Power Equipment | 12.6K | 1.4% | 5 |
| Jan 2026 | Champion | 2.4K | 0.27% | 6 |
| Feb 2026 | Cummins | 246K | 46.9% | 1 |
| Feb 2026 | Generac | 135K | 25.7% | 2 |
| Feb 2026 | Honda Power Equipment | 111K | 21.1% | 3 |
| Feb 2026 | Firman | 22.2K | 4.2% | 4 |
| Feb 2026 | Hyundai Power Equipment | 8.7K | 1.7% | 5 |
| Feb 2026 | Champion | 2.4K | 0.46% | 6 |
| Mar 2026 | Cummins | 246K | 44.3% | 1 |
| Mar 2026 | Honda Power Equipment | 138K | 24.9% | 2 |
| Mar 2026 | Generac | 135K | 24.3% | 3 |
| Mar 2026 | Firman | 22.2K | 4% | 4 |
| Mar 2026 | Hyundai Power Equipment | 11.1K | 2% | 5 |
| Mar 2026 | Champion | 2.9K | 0.52% | 6 |
| Apr 2026 | Cummins | 246K | 51.1% | 1 |
| Apr 2026 | Honda Power Equipment | 109K | 22.5% | 2 |
| Apr 2026 | Generac | 90.5K | 18.8% | 3 |
| Apr 2026 | Firman | 22.2K | 4.6% | 4 |
| Apr 2026 | Hyundai Power Equipment | 11.1K | 2.3% | 5 |
| Apr 2026 | Champion | 2.9K | 0.6% | 6 |
| May 2026 | Cummins | 246K | 49% | 1 |
| May 2026 | Honda Power Equipment | 130K | 26% | 2 |
| May 2026 | Generac | 90.5K | 18% | 3 |
| May 2026 | Firman | 22.2K | 4.4% | 4 |
| May 2026 | Hyundai Power Equipment | 9.9K | 2% | 5 |
| May 2026 | Champion | 2.9K | 0.58% | 6 |
| Jun 2026 | Cummins | 246K | 45.2% | 1 |
| Jun 2026 | Generac | 135K | 24.8% | 2 |
| Jun 2026 | Honda Power Equipment | 129K | 23.6% | 3 |
| Jun 2026 | Firman | 22.2K | 4.1% | 4 |
| Jun 2026 | Hyundai Power Equipment | 9.9K | 1.8% | 5 |
| Jun 2026 | Champion | 2.9K | 0.53% | 6 |
| Jul 2026 | Cummins | 246K | 43% | 1 |
| Jul 2026 | Generac | 165K | 28.8% | 2 |
| Jul 2026 | Honda Power Equipment | 130K | 22.7% | 3 |
| Jul 2026 | Firman | 18.1K | 3.2% | 4 |
| Jul 2026 | Hyundai Power Equipment | 10.5K | 1.8% | 5 |
| Jul 2026 | Champion | 2.9K | 0.51% | 6 |
| Aug 2026 | Cummins | 246K | 41% | 1 |
| Aug 2026 | Generac | 165K | 27.5% | 2 |
| Aug 2026 | Honda Power Equipment | 154K | 25.6% | 3 |
| Aug 2026 | Firman | 22.2K | 3.7% | 4 |
| Aug 2026 | Hyundai Power Equipment | 10.5K | 1.7% | 5 |
| Aug 2026 | Champion | 2.9K | 0.48% | 6 |
| Sep 2026 | Cummins | 246K | 43.2% | 1 |
| Sep 2026 | Honda Power Equipment | 153K | 26.8% | 2 |
| Sep 2026 | Generac | 135K | 23.7% | 3 |
| Sep 2026 | Firman | 22.2K | 3.9% | 4 |
| Sep 2026 | Hyundai Power Equipment | 10.8K | 1.9% | 5 |
| Sep 2026 | Champion | 2.4K | 0.42% | 6 |

## What is being compared

- **Champion**: Measured on the search term “champion cap”.
- **Cummins**: Measured on the search term “cummins”.
- **Firman**: Measured on the search term “firman”.
- **Generac**: Measured on the search term “generac generator”.
- **Honda Power Equipment**: Measured on the search terms “honda generator”, “honda inverter generator” and “honda power equipment”, summed into one figure.
- **Hyundai Power Equipment**: Measured on the search terms “hyundai generator”, “hyundai inverter generator” and “hyundai power products”, summed into one figure.

- [Champion](/demand/global-en/brands/champion)
- [Cummins](/demand/global-en/brands/cummins)
- [Firman](/demand/global-en/brands/firman)
- [Generac](/demand/global-en/brands/generac)
- [Honda Power Equipment](/demand/global-en/brands/honda-power-equipment)
- [Hyundai Power Equipment](/demand/global-en/brands/hyundai-power-equipment)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among inverter generator brands worldwide?

In September 2026, Cummins was the most searched among inverter generator brands worldwide, with an estimated 246K branded searches and 43.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Inverter generator brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/inverter-generator-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/inverter-generator-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
