--- title: "Fisher & Paykel vs Miele: Which is searched more?" description: "Is Fisher & Paykel or Miele more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Integrated dishwasher brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/integrated-dishwasher-brands/compare/fisher-and-paykel-vs-miele" publisher: "Brandwave" --- # Fisher & Paykel vs Miele: Which is searched more? Is Fisher & Paykel or Miele more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Integrated dishwasher brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Fisher & Paykel and Miele - **Competitive set**: Integrated dishwasher brands - **Market**: Global - **Month measured**: Sep 2026 - **Fisher & Paykel Share of Search**: 0.88% - **Miele Share of Search**: 2.4% ## Is Fisher & Paykel or Miele more popular in search? - In September 2026, Miele had more branded searches than Fisher & Paykel among integrated dishwasher brands worldwide. Miele had about 74,000 branded searches, while Fisher & Paykel had 27,100. Miele made up 2.4% of all integrated dishwasher brand searches we track, and Fisher & Paykel accounted for 0.88%. - Miele was ahead of Fisher & Paykel in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Fisher & Paykel’s share of searches among integrated dishwasher brands worldwide moved from 0.99% to 0.88%, and its estimated monthly branded searches moved from 33.1K to 27.1K. - Across the 12 months ending September 2026, Miele’s share of searches among integrated dishwasher brands worldwide moved from 2.2% to 2.4%, and its estimated monthly branded searches held steady at 74K. ## Top integrated dishwasher brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Miele was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Fisher & Paykel was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Miele was listed before Fisher & Paykel in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Bosch | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Miele | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | KitchenAid | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Fisher & Paykel | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Electrolux | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Hisense | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Beko | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Hoover | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about integrated dishwasher brands - Asked ChatGPT "Which integrated dishwasher brand should I buy?": 1. Bosch, 2. Miele, 3. KitchenAid - Asked ChatGPT "What are the best integrated dishwasher brands?": 1. Miele, 2. Bosch, 3. KitchenAid, 4. Fisher & Paykel - Asked ChatGPT "What's the best integrated dishwasher brand for a fitted kitchen?": 1. Bosch, 2. Miele - Searched Google, AI Overview "built in dishwasher": named none of the brands we track - Searched Google, AI Overview "dishwasher brands": 1. Bosch, 2. KitchenAid, 3. Miele Not named in any answer: Electrolux, Hisense, Beko and Hoover. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for integrated dishwasher brands worldwide in September 2026? - Estimated monthly branded searches for Fisher & Paykel worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026. ## Month by month | Month | Fisher & Paykel estimated searches | Fisher & Paykel Share of Search | Fisher & Paykel rank | Miele estimated searches | Miele Share of Search | Miele rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 33.1K | 0.99% | 7 | 74K | 2.2% | 5 | | Nov 2025 | 33.1K | 0.76% | 7 | 90.5K | 2.1% | 5 | | Dec 2025 | 27.1K | 0.79% | 7 | 90.5K | 2.6% | 5 | | Jan 2026 | 33.1K | 0.96% | 7 | 90.5K | 2.6% | 5 | | Feb 2026 | 27.1K | 0.97% | 7 | 74K | 2.6% | 5 | | Mar 2026 | 33.1K | 1.1% | 7 | 74K | 2.4% | 5 | | Apr 2026 | 27.1K | 0.87% | 7 | 90.5K | 2.9% | 5 | | May 2026 | 27.1K | 0.84% | 7 | 74K | 2.3% | 5 | | Jun 2026 | 27.1K | 0.78% | 7 | 74K | 2.1% | 5 | | Jul 2026 | 27.1K | 0.9% | 7 | 74K | 2.5% | 5 | | Aug 2026 | 27.1K | 0.88% | 7 | 74K | 2.4% | 5 | | Sep 2026 | 27.1K | 0.88% | 7 | 74K | 2.4% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Fisher & Paykel’s and Miele’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Fisher & Paykel**: Measured on the search term “fisher paykel”. - **Miele**: Measured on the search term “miele dishwasher”. - [Fisher & Paykel profile](/demand/global-en/brands/fisher-and-paykel) - [Miele profile](/demand/global-en/brands/miele) - [All integrated dishwasher brands worldwide](/demand/global-en/categories/integrated-dishwasher-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Fisher & Paykel or Miele more popular in search? In September 2026, Miele had more branded searches than Fisher & Paykel among integrated dishwasher brands worldwide. Miele had about 74,000 branded searches, while Fisher & Paykel had 27,100. Miele made up 2.4% of all integrated dishwasher brand searches we track, and Fisher & Paykel accounted for 0.88%. ## Cite this page Brandwave. "Fisher & Paykel vs Miele: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/integrated-dishwasher-brands/compare/fisher-and-paykel-vs-miele This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/integrated-dishwasher-brands/compare/fisher-and-paykel-vs-miele. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.