---
title: "Influencer marketing agencies: Which brands are most popular in search?"
description: "Compare agencies that plan and execute creator campaigns for brands across social platforms. Share of Search among Viral Nation, The Influencer Marketing Factory, The Goat Agency, Socially Powerful and Ubiquitous, the influencer marketing agencies Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/influencer-marketing-agencies"
publisher: "Brandwave"
---

# Influencer marketing agencies: Which brands are most popular in search?

Compare agencies that plan and execute creator campaigns for brands across social platforms. Share of Search among Viral Nation, The Influencer Marketing Factory, The Goat Agency, Socially Powerful and Ubiquitous, the influencer marketing agencies Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Influencer marketing agencies
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Viral Nation, 48%

## Which brand is most popular in search among influencer marketing agencies worldwide?

- In August 2026, Viral Nation was the most searched among influencer marketing agencies worldwide, with an estimated 8.8K branded searches and 48% estimated Share of Search within this set.
- The Influencer Marketing Factory is in 2nd place, 24 percentage points behind at 24% Share of Search.
- Across the 11 months ending August 2026, Viral Nation’s estimated Share of Search among influencer marketing agencies worldwide increased from 23.6% to 48%.
- Across the 11 months ending August 2026, The Influencer Marketing Factory’s estimated Share of Search among influencer marketing agencies worldwide increased from 7.1% to 24%.
- Across the 11 months ending August 2026, The Goat Agency’s estimated Share of Search among influencer marketing agencies worldwide decreased from 57.1% to 16%.
- Across the 11 months ending August 2026, Socially Powerful’s estimated Share of Search among influencer marketing agencies worldwide increased from 9.7% to 11.5%.
- Across the 11 months ending August 2026, Ubiquitous’ estimated Share of Search among influencer marketing agencies worldwide decreased from 2.5% to 0.6%.
- Across the 11 months ending August 2026, Viral Nation’s estimated Share of Search among influencer marketing agencies worldwide peaked at 54.2% in March 2026 and was lowest at 22.9% in November 2025.
- Across the 11 months ending August 2026, The Influencer Marketing Factory’s estimated Share of Search among influencer marketing agencies worldwide peaked at 24% in August 2026 and was lowest at 6.5% in December 2025.
- Across the 11 months ending August 2026, The Goat Agency’s estimated Share of Search among influencer marketing agencies worldwide peaked at 57.2% in November 2025 and was lowest at 16% in August 2026.
- Across the 11 months ending August 2026, Socially Powerful’s estimated Share of Search among influencer marketing agencies worldwide peaked at 13.9% in February 2026 and was lowest at 8.5% in January 2026.
- Across the 11 months ending August 2026, Ubiquitous’ estimated Share of Search among influencer marketing agencies worldwide peaked at 4.4% in November 2025 and was lowest at 0.6% in August 2026.
- Across the 11 months ending August 2026, Viral Nation rose from 2nd to 1st among influencer marketing agencies worldwide.
- Across the 11 months ending August 2026, The Influencer Marketing Factory rose from 4th to 2nd among influencer marketing agencies worldwide.
- Across the 11 months ending August 2026, The Goat Agency fell from 1st to 3rd among influencer marketing agencies worldwide.
- Across the 11 months ending August 2026, Socially Powerful fell from 3rd to 4th among influencer marketing agencies worldwide.

## Compare search popularity between leading brands

- [Viral Nation vs The Influencer Marketing Factory: compare search popularity](/demand/global-en/compare/the-influencer-marketing-factory-vs-viral-nation): 48% against 24% Share of Search.
- [Viral Nation vs The Goat Agency: compare search popularity](/demand/global-en/compare/the-goat-agency-vs-viral-nation): 48% against 16% Share of Search.
- [Viral Nation vs Socially Powerful: compare search popularity](/demand/global-en/compare/socially-powerful-vs-viral-nation): 48% against 11.5% Share of Search.
- [The Influencer Marketing Factory vs The Goat Agency: compare search popularity](/demand/global-en/compare/the-goat-agency-vs-the-influencer-marketing-factory): 24% against 16% Share of Search.
- [The Influencer Marketing Factory vs Socially Powerful: compare search popularity](/demand/global-en/compare/socially-powerful-vs-the-influencer-marketing-factory): 24% against 11.5% Share of Search.
- [The Goat Agency vs Socially Powerful: compare search popularity](/demand/global-en/compare/socially-powerful-vs-the-goat-agency): 16% against 11.5% Share of Search.

## How did search popularity change for influencer marketing agencies worldwide in August 2026?

- In August 2026, The Influencer Marketing Factory overtook The Goat Agency to rank 2nd among influencer marketing agencies worldwide, at 24%.
- In August 2026, Viral Nation gained estimated Share of Search among influencer marketing agencies worldwide, from 43.8% to 48%.
- In August 2026, The Goat Agency lost estimated Share of Search among influencer marketing agencies worldwide, from 21.5% to 16%.
- In August 2026, Socially Powerful lost estimated Share of Search among influencer marketing agencies worldwide, from 12.7% to 11.5%.
- Ubiquitous’ estimated Share of Search among influencer marketing agencies worldwide has lost ground for 3 months in a row, from 1.9% to 0.6% in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Viral Nation | 48% | 8.8K | +18.8% | Viral Nation |
| 2 | The Influencer Marketing Factory | 24% | 4.4K | +23.2% | The Influencer Marketing Factory |
| 3 | The Goat Agency | 16% | 2.9K | -19.2% | The Goat Agency |
| 4 | Socially Powerful | 11.5% | 2.1K | -1.9% | Socially Powerful |
| 5 | Ubiquitous | 0.6% | 110 | -26.7% | Ubiquitous |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | The Goat Agency | 18.2K | 57.1% | 1 |
| Oct 2025 | Viral Nation | 7.5K | 23.6% | 2 |
| Oct 2025 | Socially Powerful | 3.1K | 9.7% | 3 |
| Oct 2025 | The Influencer Marketing Factory | 2.3K | 7.1% | 4 |
| Oct 2025 | Ubiquitous | 800 | 2.5% | 5 |
| Nov 2025 | The Goat Agency | 18.4K | 57.2% | 1 |
| Nov 2025 | Viral Nation | 7.3K | 22.9% | 2 |
| Nov 2025 | Socially Powerful | 2.7K | 8.5% | 3 |
| Nov 2025 | The Influencer Marketing Factory | 2.2K | 6.9% | 4 |
| Nov 2025 | Ubiquitous | 1.4K | 4.4% | 5 |
| Dec 2025 | The Goat Agency | 12.2K | 51.3% | 1 |
| Dec 2025 | Viral Nation | 7.5K | 31.5% | 2 |
| Dec 2025 | Socially Powerful | 2.1K | 8.9% | 3 |
| Dec 2025 | The Influencer Marketing Factory | 1.5K | 6.5% | 4 |
| Dec 2025 | Ubiquitous | 420 | 1.8% | 5 |
| Jan 2026 | The Goat Agency | 15K | 47.7% | 1 |
| Jan 2026 | Viral Nation | 11K | 35% | 2 |
| Jan 2026 | Socially Powerful | 2.7K | 8.5% | 3 |
| Jan 2026 | The Influencer Marketing Factory | 2.1K | 6.6% | 4 |
| Jan 2026 | Ubiquitous | 680 | 2.2% | 5 |
| Feb 2026 | Viral Nation | 8.9K | 46.6% | 1 |
| Feb 2026 | The Goat Agency | 5.5K | 28.5% | 2 |
| Feb 2026 | Socially Powerful | 2.6K | 13.9% | 3 |
| Feb 2026 | The Influencer Marketing Factory | 1.6K | 8.3% | 4 |
| Feb 2026 | Ubiquitous | 510 | 2.7% | 5 |
| Mar 2026 | Viral Nation | 10.1K | 54.2% | 1 |
| Mar 2026 | The Goat Agency | 4.5K | 23.8% | 2 |
| Mar 2026 | Socially Powerful | 2.1K | 11.5% | 3 |
| Mar 2026 | The Influencer Marketing Factory | 1.5K | 7.9% | 4 |
| Mar 2026 | Ubiquitous | 480 | 2.6% | 5 |
| Apr 2026 | Viral Nation | 9.2K | 52.3% | 1 |
| Apr 2026 | The Goat Agency | 4.5K | 25.4% | 2 |
| Apr 2026 | Socially Powerful | 2.1K | 12.2% | 3 |
| Apr 2026 | The Influencer Marketing Factory | 1.4K | 7.8% | 4 |
| Apr 2026 | Ubiquitous | 400 | 2.3% | 5 |
| May 2026 | Viral Nation | 9.6K | 52.4% | 1 |
| May 2026 | The Goat Agency | 3.6K | 20% | 2 |
| May 2026 | The Influencer Marketing Factory | 2.6K | 14.3% | 3 |
| May 2026 | Socially Powerful | 2.1K | 11.4% | 4 |
| May 2026 | Ubiquitous | 340 | 1.9% | 5 |
| Jun 2026 | Viral Nation | 9.4K | 49.2% | 1 |
| Jun 2026 | The Influencer Marketing Factory | 3.7K | 19.6% | 2 |
| Jun 2026 | The Goat Agency | 3.6K | 19.1% | 3 |
| Jun 2026 | Socially Powerful | 2.1K | 11.1% | 4 |
| Jun 2026 | Ubiquitous | 210 | 1.1% | 5 |
| Jul 2026 | Viral Nation | 7.4K | 43.8% | 1 |
| Jul 2026 | The Goat Agency | 3.6K | 21.5% | 2 |
| Jul 2026 | The Influencer Marketing Factory | 3.6K | 21.1% | 3 |
| Jul 2026 | Socially Powerful | 2.1K | 12.7% | 4 |
| Jul 2026 | Ubiquitous | 150 | 0.88% | 5 |
| Aug 2026 | Viral Nation | 8.8K | 48% | 1 |
| Aug 2026 | The Influencer Marketing Factory | 4.4K | 24% | 2 |
| Aug 2026 | The Goat Agency | 2.9K | 16% | 3 |
| Aug 2026 | Socially Powerful | 2.1K | 11.5% | 4 |
| Aug 2026 | Ubiquitous | 110 | 0.6% | 5 |
| Sep 2026 | Socially Powerful | — | — | — |
| Sep 2026 | The Goat Agency | — | — | — |
| Sep 2026 | The Influencer Marketing Factory | — | — | — |
| Sep 2026 | Ubiquitous | — | — | — |
| Sep 2026 | Viral Nation | — | — | — |

## What is being compared

- **Socially Powerful**: Measured on the search terms “socially powerful”, “socially powerful agency”, “socially powerful influencer marketing agency” and “socially powerful reviews”, summed into one figure.
- **The Goat Agency**: Measured on the search terms “goatagency.com”, “the goat agency”, “the goat agency reviews” and “what is the goat agency”, summed into one figure.
- **The Influencer Marketing Factory**: Measured on the search terms “influencer marketing agency the influencer marketing factory”, “the influencer marketing factory”, “the influencer marketing factory case studies”, “the influencer marketing factory influencer marketing agency”, “the influencer marketing factory reviews” and “theinfluencermarketingfactory.com”, summed into one figure.
- **Ubiquitous**: Measured on the search terms “ubiquitous influencer marketing”, “ubiquitous influencer marketing agency” and “ubiquitousinfluence.com”, summed into one figure.
- **Viral Nation**: Measured on the search terms “viral nation”, “viral nation agency”, “viral nation influencer marketing”, “viral nation influencer marketing agency”, “viral nation reviews” and “viralnation.com”, summed into one figure.

- [Socially Powerful](/demand/global-en/brands/socially-powerful)
- [The Goat Agency](/demand/global-en/brands/the-goat-agency)
- [The Influencer Marketing Factory](/demand/global-en/brands/the-influencer-marketing-factory)
- [Ubiquitous](/demand/global-en/brands/ubiquitous)
- [Viral Nation](/demand/global-en/brands/viral-nation)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among influencer marketing agencies worldwide?

In August 2026, Viral Nation was the most searched among influencer marketing agencies worldwide, with an estimated 8.8K branded searches and 48% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Influencer marketing agencies: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/influencer-marketing-agencies

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/influencer-marketing-agencies. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.