--- title: "HypeAuditor vs Modash: Which is searched more?" description: "Is HypeAuditor or Modash more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Influencer analytics platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/influencer-analytics-platforms/compare/hypeauditor-vs-modash" publisher: "Brandwave" --- # HypeAuditor vs Modash: Which is searched more? Is HypeAuditor or Modash more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Influencer analytics platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: HypeAuditor and Modash - **Competitive set**: Influencer analytics platforms - **Market**: Global - **Month measured**: Sep 2026 - **HypeAuditor Share of Search**: 24.5% - **Modash Share of Search**: 30% ## Is HypeAuditor or Modash more popular in search? - In September 2026, Modash had more branded searches than HypeAuditor among influencer analytics platforms worldwide. Modash had about 40,500 branded searches, while HypeAuditor had 33,100. Modash made up 30% of all influencer analytics platform searches we track, and HypeAuditor accounted for 24.5%. - The lead changed hands once in the 12 months ending September 2026: Modash took it in June 2026. - Across the 12 months ending September 2026, HypeAuditor’s share of searches among influencer analytics platforms worldwide moved from 29.1% to 24.5%, and its estimated monthly branded searches moved from 49.5K to 33.1K. - Across the 12 months ending September 2026, Modash’s share of searches among influencer analytics platforms worldwide moved from 19.5% to 30%, and its estimated monthly branded searches moved from 33.1K to 40.5K. ## Top influencer analytics platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, both HypeAuditor and Modash showed up in all five answers. HypeAuditor was listed before Modash in three of them. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | HypeAuditor | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Modash | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Upfluence | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | CreatorIQ | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | GRIN | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Kolsquare | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Socialinsider | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Dash Social | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Storyclash | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Keyhole | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about influencer analytics platforms - Asked ChatGPT "Which influencer analytics platform should I use?": 1. HypeAuditor, 2. Modash, 3. CreatorIQ, 4. Upfluence - Asked ChatGPT "What are the best influencer analytics platforms?": 1. Modash, 2. HypeAuditor, 3. CreatorIQ, 4. Upfluence, 5. GRIN - Asked ChatGPT "What's the best influencer analytics platform for creator performance tracking?": 1. Modash, 2. HypeAuditor, 3. CreatorIQ, 4. GRIN, 5. Upfluence - Searched Google, AI Overview "influencer analytics platform": 1. HypeAuditor, 2. Modash, 3. Upfluence - Searched Google, AI Overview "best influencer analytics": 1. HypeAuditor, 2. Upfluence, 3. Modash Not named in any answer: Kolsquare, Socialinsider, Dash Social, Storyclash and Keyhole. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for influencer analytics platforms worldwide in September 2026? - In September 2026, Modash lost share of searches among influencer analytics platforms worldwide, from 31.2% to 30%. - In September 2026, HypeAuditor lost share of searches among influencer analytics platforms worldwide, from 25.5% to 24.5%. ## Month by month | Month | HypeAuditor estimated searches | HypeAuditor Share of Search | HypeAuditor rank | Modash estimated searches | Modash Share of Search | Modash rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 49.5K | 29.1% | 1 | 33.1K | 19.5% | 2 | | Nov 2025 | 49.5K | 30.8% | 1 | 33.1K | 20.6% | 2 | | Dec 2025 | 40.5K | 29.4% | 1 | 33.1K | 24% | 2 | | Jan 2026 | 49.5K | 27.8% | 1 | 49.5K | 27.8% | 2 | | Feb 2026 | 49.5K | 29.6% | 1 | 40.5K | 24.2% | 2 | | Mar 2026 | 49.5K | 27.9% | 1 | 49.5K | 27.9% | 2 | | Apr 2026 | 49.5K | 27.5% | 1 | 49.5K | 27.5% | 2 | | May 2026 | 49.5K | 30.4% | 1 | 49.5K | 30.4% | 2 | | Jun 2026 | 33.1K | 23.9% | 2 | 40.5K | 29.3% | 1 | | Jul 2026 | 33.1K | 22.8% | 2 | 49.5K | 34.1% | 1 | | Aug 2026 | 33.1K | 25.5% | 2 | 40.5K | 31.2% | 1 | | Sep 2026 | 33.1K | 24.5% | 2 | 40.5K | 30% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using HypeAuditor’s and Modash’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **HypeAuditor**: Measured on the search terms “hype auditor” and “hypeauditor”, summed into one figure. - **Modash**: Measured on the search term “modash”. - [HypeAuditor profile](/demand/global-en/brands/hypeauditor) - [Modash profile](/demand/global-en/brands/modash) - [All influencer analytics platforms worldwide](/demand/global-en/categories/influencer-analytics-platforms): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is HypeAuditor or Modash more popular in search? In September 2026, Modash had more branded searches than HypeAuditor among influencer analytics platforms worldwide. Modash had about 40,500 branded searches, while HypeAuditor had 33,100. Modash made up 30% of all influencer analytics platform searches we track, and HypeAuditor accounted for 24.5%. ## Cite this page Brandwave. "HypeAuditor vs Modash: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/influencer-analytics-platforms/compare/hypeauditor-vs-modash This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/influencer-analytics-platforms/compare/hypeauditor-vs-modash. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.