---
title: "DeWalt vs Ryobi: Which is searched more?"
description: "Is DeWalt or Ryobi more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Impact driver brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/impact-driver-brands/compare/dewalt-vs-ryobi"
publisher: "Brandwave"
---

# DeWalt vs Ryobi: Which is searched more?

Is DeWalt or Ryobi more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Impact driver brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: DeWalt and Ryobi
- **Competitive set**: Impact driver brands
- **Market**: Global
- **Month measured**: Sep 2026
- **DeWalt Share of Search**: 18.3%
- **Ryobi Share of Search**: 20.4%

## Is DeWalt or Ryobi more popular in search?

- In September 2026, Ryobi had more branded searches than DeWalt among impact driver brands worldwide. Ryobi had about 751,000 branded searches, while DeWalt had 673,000. Ryobi made up 20.4% of all impact driver brand searches we track, and DeWalt accounted for 18.3%.
- The lead changed hands 2 times in the 12 months ending September 2026: DeWalt took it in February 2026, Ryobi took it in March 2026.
- Across the 12 months ending September 2026, DeWalt’s share of searches among impact driver brands worldwide moved from 16.8% to 18.3%, and its estimated monthly branded searches held steady at 673K.
- Across the 12 months ending September 2026, Ryobi’s share of searches among impact driver brands worldwide moved from 18.3% to 20.4%, and its estimated monthly branded searches moved from 731K to 751K.

## Top impact driver brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, both DeWalt and Ryobi showed up in all four answers. DeWalt was listed before Ryobi in three of them.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Milwaukee | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| DeWalt | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| Ryobi | 3rd | 3 of 3 | 1 of 1 | 4 of 4 |
| Craftsman | 4th | 0 of 3 | 1 of 1 | 1 of 4 |
| Kobalt | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Hilti | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about impact driver brands

- Asked ChatGPT "Which impact driver brand should I buy?": 1. Milwaukee, 2. DeWalt, 3. Ryobi
- Asked ChatGPT "What are the best impact driver brands?": 1. Milwaukee, 2. DeWalt, 3. Ryobi
- Asked ChatGPT "What's the best impact driver brand for home repairs?": 1. DeWalt, 2. Milwaukee, 3. Ryobi
- Searched Google, AI Overview "cordless impact driver": 1. Ryobi, 2. Craftsman, 3. DeWalt, 4. Milwaukee

Not named in any answer: Kobalt and Hilti.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for impact driver brands worldwide in September 2026?

- In September 2026, DeWalt gained share of searches among impact driver brands worldwide, from 17.6% to 18.3%.
- In September 2026, Ryobi lost share of searches among impact driver brands worldwide, from 21.6% to 20.4%.

## Month by month

| Month | DeWalt estimated searches | DeWalt Share of Search | DeWalt rank | Ryobi estimated searches | Ryobi Share of Search | Ryobi rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 673K | 16.8% | 3 | 731K | 18.3% | 2 |
| Nov 2025 | 823K | 18.6% | 3 | 993K | 22.4% | 2 |
| Dec 2025 | 823K | 19% | 3 | 825K | 19.1% | 2 |
| Jan 2026 | 673K | 18.4% | 3 | 746K | 20.4% | 2 |
| Feb 2026 | 673K | 18.8% | 2 | 621K | 17.3% | 3 |
| Mar 2026 | 673K | 16.9% | 3 | 893K | 22.5% | 2 |
| Apr 2026 | 673K | 17.1% | 3 | 948K | 24% | 2 |
| May 2026 | 673K | 17% | 3 | 973K | 24.5% | 2 |
| Jun 2026 | 673K | 16.9% | 3 | 1M | 25.3% | 2 |
| Jul 2026 | 550K | 15% | 3 | 825K | 22.5% | 2 |
| Aug 2026 | 673K | 17.6% | 3 | 825K | 21.6% | 2 |
| Sep 2026 | 673K | 18.3% | 3 | 751K | 20.4% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using DeWalt’s and Ryobi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **DeWalt**: Measured on the search term “dewalt”.
- **Ryobi**: Measured on the search terms “ryobi”, “ryobi pressure washer” and “ryobi tool”, summed into one figure.

- [DeWalt profile](/demand/global-en/brands/dewalt)
- [Ryobi profile](/demand/global-en/brands/ryobi)
- [All impact driver brands worldwide](/demand/global-en/categories/impact-driver-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is DeWalt or Ryobi more popular in search?

In September 2026, Ryobi had more branded searches than DeWalt among impact driver brands worldwide. Ryobi had about 751,000 branded searches, while DeWalt had 673,000. Ryobi made up 20.4% of all impact driver brand searches we track, and DeWalt accounted for 18.3%.

## Cite this page

Brandwave. "DeWalt vs Ryobi: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/impact-driver-brands/compare/dewalt-vs-ryobi

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/impact-driver-brands/compare/dewalt-vs-ryobi. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
