---
title: "Honey brands: Which brands are most popular in search?"
description: "Compare the honey brands people search for. Share of Search among Comvita, Beechworth Honey, Manuka Health, Capilano, Rowse and Billy Bee, the honey brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/honey-brands"
publisher: "Brandwave"
---

# Honey brands: Which brands are most popular in search?

Compare the honey brands people search for. Share of Search among Comvita, Beechworth Honey, Manuka Health, Capilano, Rowse and Billy Bee, the honey brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Honey brands
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Comvita, 25.1%

## Which brand is most popular in search among honey brands worldwide?

- In August 2026, Comvita was the most searched among honey brands worldwide, with an estimated 9.9K branded searches and 25.1% estimated Share of Search within this set.
- Beechworth Honey is in 2nd place, 4.6 percentage points behind at 20.6% Share of Search.
- Across the 11 months ending August 2026, Comvita’s estimated Share of Search among honey brands worldwide decreased from 26.5% to 25.1%.
- Across the 11 months ending August 2026, Beechworth Honey’s estimated Share of Search among honey brands worldwide increased from 11.8% to 20.6%.
- Across the 11 months ending August 2026, Manuka Health’s estimated Share of Search among honey brands worldwide decreased from 32.5% to 20.6%.
- Across the 11 months ending August 2026, Capilano’s estimated Share of Search among honey brands worldwide increased from 11.8% to 16.8%.
- Across the 11 months ending August 2026, Rowse’s estimated Share of Search among honey brands worldwide decreased from 14.5% to 13.7%.
- Across the 11 months ending August 2026, Comvita’s estimated Share of Search among honey brands worldwide peaked at 30.6% in November 2025 and was lowest at 22.3% in March 2026.
- Across the 11 months ending August 2026, Beechworth Honey’s estimated Share of Search among honey brands worldwide peaked at 20.6% in June 2026 and was lowest at 10.6% in February 2026.
- Across the 11 months ending August 2026, Manuka Health’s estimated Share of Search among honey brands worldwide peaked at 33.4% in March 2026 and was lowest at 20.6% in June 2026.
- Across the 11 months ending August 2026, Capilano’s estimated Share of Search among honey brands worldwide peaked at 17.6% in July 2026 and was lowest at 11.2% in November 2025.
- Across the 11 months ending August 2026, Rowse’s estimated Share of Search among honey brands worldwide peaked at 17.8% in January 2026 and was lowest at 12.2% in May 2026.
- Across the 11 months ending August 2026, Billy Bee’s estimated Share of Search among honey brands worldwide peaked at 3.3% in June 2026 and was lowest at 2.2% in December 2025.
- Across the 11 months ending August 2026, Comvita rose from 2nd to 1st among honey brands worldwide.
- Across the 11 months ending August 2026, Beechworth Honey rose from 4th to 2nd among honey brands worldwide.
- Across the 11 months ending August 2026, Manuka Health fell from 1st to 3rd among honey brands worldwide.
- Across the 11 months ending August 2026, Capilano rose from 5th to 4th among honey brands worldwide.
- Across the 11 months ending August 2026, Rowse fell from 3rd to 5th among honey brands worldwide.
- Across the 11 months ending August 2026, Billy Bee held steady: its estimated Share of Search among honey brands worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Comvita vs Beechworth Honey: compare search popularity](/demand/global-en/compare/beechworth-honey-vs-comvita): 25.1% against 20.6% Share of Search.
- [Comvita vs Manuka Health: compare search popularity](/demand/global-en/compare/comvita-vs-manuka-health): 25.1% against 20.6% Share of Search.
- [Comvita vs Capilano: compare search popularity](/demand/global-en/compare/capilano-vs-comvita): 25.1% against 16.8% Share of Search.
- [Comvita vs Rowse: compare search popularity](/demand/global-en/compare/comvita-vs-rowse): 25.1% against 13.7% Share of Search.
- [Beechworth Honey vs Manuka Health: compare search popularity](/demand/global-en/compare/beechworth-honey-vs-manuka-health): 20.6% Share of Search each.
- [Beechworth Honey vs Capilano: compare search popularity](/demand/global-en/compare/beechworth-honey-vs-capilano): 20.6% against 16.8% Share of Search.
- [Beechworth Honey vs Rowse: compare search popularity](/demand/global-en/compare/beechworth-honey-vs-rowse): 20.6% against 13.7% Share of Search.
- [Manuka Health vs Capilano: compare search popularity](/demand/global-en/compare/capilano-vs-manuka-health): 20.6% against 16.8% Share of Search.
- [Manuka Health vs Rowse: compare search popularity](/demand/global-en/compare/manuka-health-vs-rowse): 20.6% against 13.7% Share of Search.
- [Capilano vs Rowse: compare search popularity](/demand/global-en/compare/capilano-vs-rowse): 16.8% against 13.7% Share of Search.

## How did search popularity change for honey brands worldwide in August 2026?

- In August 2026, Beechworth Honey overtook Manuka Health to rank 2nd among honey brands worldwide, at 20.6%.
- In August 2026, Billy Bee gained estimated Share of Search among honey brands worldwide, from 2.7% to 3.3%.
- In August 2026, Comvita lost estimated Share of Search among honey brands worldwide, from 26.3% to 25.1%.
- In August 2026, Manuka Health lost estimated Share of Search among honey brands worldwide, from 21.5% to 20.6%.
- In August 2026, Capilano lost estimated Share of Search among honey brands worldwide, from 17.6% to 16.8%.
- In August 2026, Rowse lost estimated Share of Search among honey brands worldwide, from 14.4% to 13.7%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Comvita | 25.1% | 9.9K | 0.0% | Comvita |
| 2 | Beechworth Honey | 20.6% | 8.1K | +22.7% | Beechworth Honey |
| 3 | Manuka Health | 20.6% | 8.1K | 0.0% | Manuka Health |
| 4 | Capilano | 16.8% | 6.6K | 0.0% | Capilano |
| 5 | Rowse | 13.7% | 5.4K | 0.0% | Rowse |
| 6 | Billy Bee | 3.3% | 1.3K | +30.0% | Billy Bee |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Manuka Health | 14.8K | 32.5% | 1 |
| Oct 2025 | Comvita | 12.1K | 26.5% | 2 |
| Oct 2025 | Rowse | 6.6K | 14.5% | 3 |
| Oct 2025 | Beechworth Honey | 5.4K | 11.8% | 4 |
| Oct 2025 | Capilano | 5.4K | 11.8% | 5 |
| Oct 2025 | Billy Bee | 1.3K | 2.9% | 6 |
| Nov 2025 | Comvita | 14.8K | 30.6% | 1 |
| Nov 2025 | Manuka Health | 12.1K | 25.1% | 2 |
| Nov 2025 | Beechworth Honey | 8.1K | 16.8% | 3 |
| Nov 2025 | Rowse | 6.6K | 13.7% | 4 |
| Nov 2025 | Capilano | 5.4K | 11.2% | 5 |
| Nov 2025 | Billy Bee | 1.3K | 2.7% | 6 |
| Dec 2025 | Manuka Health | 14.8K | 31.8% | 1 |
| Dec 2025 | Comvita | 12.1K | 26% | 2 |
| Dec 2025 | Beechworth Honey | 6.6K | 14.2% | 3 |
| Dec 2025 | Rowse | 6.6K | 14.2% | 4 |
| Dec 2025 | Capilano | 5.4K | 11.6% | 5 |
| Dec 2025 | Billy Bee | 1K | 2.2% | 6 |
| Jan 2026 | Comvita | 12.1K | 26.5% | 1 |
| Jan 2026 | Manuka Health | 12.1K | 26.5% | 2 |
| Jan 2026 | Rowse | 8.1K | 17.8% | 3 |
| Jan 2026 | Beechworth Honey | 6.6K | 14.5% | 4 |
| Jan 2026 | Capilano | 5.4K | 11.8% | 5 |
| Jan 2026 | Billy Bee | 1.3K | 2.9% | 6 |
| Feb 2026 | Comvita | 12.1K | 29.1% | 1 |
| Feb 2026 | Manuka Health | 12.1K | 29.1% | 2 |
| Feb 2026 | Rowse | 6.6K | 15.9% | 3 |
| Feb 2026 | Capilano | 5.4K | 13% | 4 |
| Feb 2026 | Beechworth Honey | 4.4K | 10.6% | 5 |
| Feb 2026 | Billy Bee | 1K | 2.4% | 6 |
| Mar 2026 | Manuka Health | 14.8K | 33.4% | 1 |
| Mar 2026 | Comvita | 9.9K | 22.3% | 2 |
| Mar 2026 | Capilano | 6.6K | 14.9% | 3 |
| Mar 2026 | Rowse | 6.6K | 14.9% | 4 |
| Mar 2026 | Beechworth Honey | 5.4K | 12.2% | 5 |
| Mar 2026 | Billy Bee | 1K | 2.3% | 6 |
| Apr 2026 | Comvita | 9.9K | 25.9% | 1 |
| Apr 2026 | Manuka Health | 9.9K | 25.9% | 2 |
| Apr 2026 | Beechworth Honey | 6.6K | 17.3% | 3 |
| Apr 2026 | Capilano | 5.4K | 14.1% | 4 |
| Apr 2026 | Rowse | 5.4K | 14.1% | 5 |
| Apr 2026 | Billy Bee | 1K | 2.6% | 6 |
| May 2026 | Manuka Health | 14.8K | 33.4% | 1 |
| May 2026 | Comvita | 9.9K | 22.3% | 2 |
| May 2026 | Beechworth Honey | 6.6K | 14.9% | 3 |
| May 2026 | Capilano | 6.6K | 14.9% | 4 |
| May 2026 | Rowse | 5.4K | 12.2% | 5 |
| May 2026 | Billy Bee | 1K | 2.3% | 6 |
| Jun 2026 | Comvita | 9.9K | 25.1% | 1 |
| Jun 2026 | Beechworth Honey | 8.1K | 20.6% | 2 |
| Jun 2026 | Manuka Health | 8.1K | 20.6% | 3 |
| Jun 2026 | Capilano | 6.6K | 16.8% | 4 |
| Jun 2026 | Rowse | 5.4K | 13.7% | 5 |
| Jun 2026 | Billy Bee | 1.3K | 3.3% | 6 |
| Jul 2026 | Comvita | 9.9K | 26.3% | 1 |
| Jul 2026 | Manuka Health | 8.1K | 21.5% | 2 |
| Jul 2026 | Beechworth Honey | 6.6K | 17.6% | 3 |
| Jul 2026 | Capilano | 6.6K | 17.6% | 4 |
| Jul 2026 | Rowse | 5.4K | 14.4% | 5 |
| Jul 2026 | Billy Bee | 1K | 2.7% | 6 |
| Aug 2026 | Comvita | 9.9K | 25.1% | 1 |
| Aug 2026 | Beechworth Honey | 8.1K | 20.6% | 2 |
| Aug 2026 | Manuka Health | 8.1K | 20.6% | 3 |
| Aug 2026 | Capilano | 6.6K | 16.8% | 4 |
| Aug 2026 | Rowse | 5.4K | 13.7% | 5 |
| Aug 2026 | Billy Bee | 1.3K | 3.3% | 6 |
| Sep 2026 | Beechworth Honey | — | — | — |
| Sep 2026 | Billy Bee | — | — | — |
| Sep 2026 | Capilano | — | — | — |
| Sep 2026 | Comvita | — | — | — |
| Sep 2026 | Manuka Health | — | — | — |
| Sep 2026 | Rowse | — | — | — |

## What is being compared

- **Beechworth Honey**: Measured on the search term “beechworth honey”.
- **Billy Bee**: Measured on the search term “billy bee honey”.
- **Capilano**: Measured on the search term “capilano honey”.
- **Comvita**: Measured on the search term “comvita”.
- **Manuka Health**: Measured on the search term “manuka health”.
- **Rowse**: Measured on the search term “rowse honey”.

- [Beechworth Honey](/demand/global-en/brands/beechworth-honey)
- [Billy Bee](/demand/global-en/brands/billy-bee)
- [Capilano](/demand/global-en/brands/capilano)
- [Comvita](/demand/global-en/brands/comvita)
- [Manuka Health](/demand/global-en/brands/manuka-health)
- [Rowse](/demand/global-en/brands/rowse)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among honey brands worldwide?

In August 2026, Comvita was the most searched among honey brands worldwide, with an estimated 9.9K branded searches and 25.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Honey brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/honey-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/honey-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
