---
title: "Clairol vs Revlon: Which is more popular by branded search?"
description: "Which is more popular in search, Clairol or Revlon? Compare estimated monthly branded-search demand and Share of Search inside the Hair dye brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/hair-dye-brands/compare/clairol-vs-revlon"
publisher: "Brandwave"
---

# Clairol vs Revlon: Which is more popular by branded search?

Which is more popular in search, Clairol or Revlon? Compare estimated monthly branded-search demand and Share of Search inside the Hair dye brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Clairol and Revlon
- **Competitive set**: Hair dye brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Clairol Share of Search**: 0.68%
- **Revlon Share of Search**: 11.3%

## Which is more popular in search, Clairol or Revlon?

- In August 2026, Revlon had more branded searches than Clairol among hair dye brands worldwide. Revlon was estimated to have 201K branded searches compared to Clairol’s 12.1K, and held an 11.3% Share of Search versus Clairol’s 0.68%.
- Revlon was ahead of Clairol in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Clairol’s estimated Share of Search among hair dye brands worldwide moved from 0.73% to 0.68%, and its estimated monthly branded searches moved from 14.8K to 12.1K.
- Across the 11 months ending August 2026, Revlon’s estimated Share of Search among hair dye brands worldwide moved from 12.1% to 11.3%, and its estimated monthly branded searches moved from 246K to 201K.

## How did search popularity change for hair dye brands worldwide in August 2026?

- In August 2026, Clairol rose from 5th to 4th among hair dye brands worldwide.
- Estimated monthly branded searches for Revlon worldwide fell 18.3% over 11 measured months, from 246K to 201K in August 2026.

## Month by month

| Month | Clairol estimated searches | Clairol Share of Search | Clairol rank | Revlon estimated searches | Revlon Share of Search | Revlon rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 14.8K | 0.73% | 4 | 246K | 12.1% | 3 |
| Nov 2025 | 12.1K | 0.62% | 4 | 246K | 12.7% | 3 |
| Dec 2025 | 12.1K | 0.62% | 4 | 246K | 12.7% | 3 |
| Jan 2026 | 12.1K | 0.62% | 4 | 246K | 12.7% | 3 |
| Feb 2026 | 9.9K | 0.52% | 4 | 201K | 10.6% | 3 |
| Mar 2026 | 9.9K | 0.5% | 5 | 201K | 10.1% | 3 |
| Apr 2026 | 9.9K | 0.5% | 4 | 201K | 10.1% | 3 |
| May 2026 | 8.1K | 0.41% | 5 | 201K | 10.1% | 3 |
| Jun 2026 | 9.9K | 0.57% | 5 | 165K | 9.5% | 3 |
| Jul 2026 | 9.9K | 0.56% | 5 | 201K | 11.3% | 3 |
| Aug 2026 | 12.1K | 0.68% | 4 | 201K | 11.3% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Clairol’s and Revlon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Clairol**: Measured on the search term “clairol hair dye”.
- **Revlon**: Measured on the search term “revlon”.

- [Clairol profile](/demand/global-en/brands/clairol)
- [Revlon profile](/demand/global-en/brands/revlon)
- [All hair dye brands worldwide](/demand/global-en/categories/hair-dye-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Clairol or Revlon?

In August 2026, Revlon had more branded searches than Clairol among hair dye brands worldwide. Revlon was estimated to have 201K branded searches compared to Clairol’s 12.1K, and held an 11.3% Share of Search versus Clairol’s 0.68%.

## Cite this page

Brandwave. "Clairol vs Revlon: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/hair-dye-brands/compare/clairol-vs-revlon

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/hair-dye-brands/compare/clairol-vs-revlon. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.