---
title: "Habit tracker apps: Which are searched most?"
description: "Compare the apps people use to build and track daily habits. Share of Search among Finch, Fabulous, HabitNow, Loop Habit Tracker, Habitica, Habitify and Streaks, the habit tracker apps Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/habit-tracking-apps"
publisher: "Brandwave"
---

# Habit tracker apps: Which are searched most?

Compare the apps people use to build and track daily habits. Share of Search among Finch, Fabulous, HabitNow, Loop Habit Tracker, Habitica, Habitify and Streaks, the habit tracker apps Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Habit tracker apps
- **Market**: Global
- **Brands compared**: 7
- **Month measured**: Sep 2026
- **Highest Share of Search**: Finch, 49.9%

## Which brand is most popular in search among habit tracker apps worldwide?

- In September 2026, Finch was the most searched among habit tracker apps worldwide, with an estimated 40.5K branded searches, 49.9% of all searches for the seven we track.
- Fabulous is in 2nd place, 37.7 percentage points behind at 12.2%.
- Across the 12 months ending September 2026, Fabulous’ share of searches among habit tracker apps worldwide decreased from 18.4% to 12.2%.
- Across the 12 months ending September 2026, HabitNow’s share of searches among habit tracker apps worldwide increased from 5.5% to 10%.
- Across the 12 months ending September 2026, Loop Habit Tracker’s share of searches among habit tracker apps worldwide increased from 6.7% to 10%.
- Across the 12 months ending September 2026, Habitica’s share of searches among habit tracker apps worldwide increased from 4.6% to 6.9%.
- Across the 12 months ending September 2026, Habitify’s share of searches among habit tracker apps worldwide decreased from 10.1% to 6.7%.
- Across the 12 months ending September 2026, Finch’s share of searches among habit tracker apps worldwide peaked at 52.2% in April 2026 and was lowest at 42.5% in August 2026.
- Across the 12 months ending September 2026, Fabulous’ share of searches among habit tracker apps worldwide peaked at 19.6% in January 2026 and was lowest at 11.2% in June 2026.
- Across the 12 months ending September 2026, HabitNow’s share of searches among habit tracker apps worldwide peaked at 11% in November 2025 and was lowest at 5.5% in October 2025.
- Across the 12 months ending September 2026, Loop Habit Tracker’s share of searches among habit tracker apps worldwide peaked at 10.7% in January 2026 and was lowest at 6.7% in October 2025.
- Across the 12 months ending September 2026, Habitica’s share of searches among habit tracker apps worldwide peaked at 6.9% in September 2026 and was lowest at 4% in January 2026.
- Across the 12 months ending September 2026, Habitify’s share of searches among habit tracker apps worldwide peaked at 13.7% in June 2026 and was lowest at 6.7% in September 2026.
- Across the 12 months ending September 2026, Streaks’ share of searches among habit tracker apps worldwide peaked at 10.4% in August 2026 and was lowest at 3.7% in March 2026.
- Across the 12 months ending September 2026, HabitNow rose from 5th to 3rd among habit tracker apps worldwide.
- Across the 12 months ending September 2026, Habitica rose from 6th to 5th among habit tracker apps worldwide.
- Across the 12 months ending September 2026, Habitify fell from 3rd to 6th among habit tracker apps worldwide.
- Across the 12 months ending September 2026, Finch and Streaks held steady: their share of searches among habit tracker apps worldwide each moved less than 0.5 percentage points.

## Top habit tracker apps in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Streaks appeared every time. Streaks was recommended most often, coming first in four out of five answers. Habitify was second, and Loop Habit Tracker was third. Fabulous, which ranked second in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Streaks | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Habitify | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Loop Habit Tracker | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Habitica | 4th | 2 of 3 | 2 of 2 | 4 of 5 |
| HabitNow | 5th | 0 of 3 | 2 of 2 | 2 of 5 |
| Finch | 6th | 2 of 3 | 1 of 2 | 3 of 5 |
| Fabulous | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about habit tracker apps

- Asked ChatGPT "Which habit tracker app should I use?": 1. Streaks, 2. Loop Habit Tracker, 3. Habitify, 4. Habitica, 5. Finch
- Asked ChatGPT "What are the best habit tracker apps?": 1. Habitify, 2. Streaks, 3. Loop Habit Tracker, 4. Habitica, 5. Finch
- Asked ChatGPT "What's the best habit tracker app for building a morning routine?": 1. Streaks, 2. Loop Habit Tracker, 3. Habitify
- Searched Google, AI Overview "habit tracker": 1. Streaks, 2. HabitNow, 3. Habitica, 4. Finch
- Searched Google, AI Overview "habit tracker app": 1. Streaks, 2. HabitNow, 3. Habitica, 4. Habitify

Not named in any answer: Fabulous.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 22, 2026.

## Compare search popularity between leading brands

- [Finch vs Fabulous: compare search popularity](/demand/global-en/compare/fabulous-vs-finch-app): 49.9% against 12.2% Share of Search.
- [Finch vs HabitNow: compare search popularity](/demand/global-en/compare/finch-app-vs-habitnow): 49.9% against 10% Share of Search.
- [Finch vs Loop Habit Tracker: compare search popularity](/demand/global-en/compare/finch-app-vs-loop-habit-tracker): 49.9% against 10% Share of Search.
- [Finch vs Habitica: compare search popularity](/demand/global-en/compare/finch-app-vs-habitica-app): 49.9% against 6.9% Share of Search.
- [Fabulous vs HabitNow: compare search popularity](/demand/global-en/compare/fabulous-vs-habitnow): 12.2% against 10% Share of Search.
- [Fabulous vs Loop Habit Tracker: compare search popularity](/demand/global-en/compare/fabulous-vs-loop-habit-tracker): 12.2% against 10% Share of Search.
- [Fabulous vs Habitica: compare search popularity](/demand/global-en/compare/fabulous-vs-habitica-app): 12.2% against 6.9% Share of Search.
- [HabitNow vs Loop Habit Tracker: compare search popularity](/demand/global-en/compare/habitnow-vs-loop-habit-tracker): 10% Share of Search each.
- [HabitNow vs Habitica: compare search popularity](/demand/global-en/compare/habitica-app-vs-habitnow): 10% against 6.9% Share of Search.
- [Loop Habit Tracker vs Habitica: compare search popularity](/demand/global-en/compare/habitica-app-vs-loop-habit-tracker): 10% against 6.9% Share of Search.

## How did search popularity change for habit tracker apps worldwide in September 2026?

- In September 2026, HabitNow overtook Habitify and Streaks to rank 3rd among habit tracker apps worldwide, with 10% of the searches.
- In September 2026, Loop Habit Tracker overtook Habitify and Streaks to rank 4th among habit tracker apps worldwide, with 10% of the searches.
- In September 2026, Habitica overtook Habitify and Streaks to rank 5th among habit tracker apps worldwide, with 6.9% of the searches.
- In September 2026, Finch gained share of searches among habit tracker apps worldwide, from 42.5% to 49.9%.
- In September 2026, Habitify lost share of searches among habit tracker apps worldwide, from 12.7% to 6.7%.
- In September 2026, Streaks lost share of searches among habit tracker apps worldwide, from 10.4% to 4.4%.
- Estimated monthly branded searches for Fabulous worldwide fell 45.3% over 12 measured months, from 18.1K to 9.9K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Finch | 49.9% | 40.5K | 0.0% | Finch Care |
| 2 | Fabulous | 12.2% | 9.9K | -18.2% | Fabulous |
| 3 | HabitNow | 10% | 8.1K | 0.0% | HabitNow |
| 4 | Loop Habit Tracker | 10% | 8.1K | 0.0% | Loop Habit Tracker |
| 5 | Habitica | 6.9% | 5.6K | +21.9% | Habitica |
| 6 | Habitify | 6.7% | 5.4K | -55.4% | Habitify |
| 7 | Streaks | 4.4% | 3.6K | -63.6% | Streaks |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Finch | 49.5K | 50.3% | 1 |
| Oct 2025 | Fabulous | 18.1K | 18.4% | 2 |
| Oct 2025 | Habitify | 9.9K | 10.1% | 3 |
| Oct 2025 | Loop Habit Tracker | 6.6K | 6.7% | 4 |
| Oct 2025 | HabitNow | 5.4K | 5.5% | 5 |
| Oct 2025 | Habitica | 4.5K | 4.6% | 6 |
| Oct 2025 | Streaks | 4.4K | 4.5% | 7 |
| Nov 2025 | Finch | 40.5K | 45.1% | 1 |
| Nov 2025 | Fabulous | 14.8K | 16.5% | 2 |
| Nov 2025 | Habitify | 9.9K | 11% | 3 |
| Nov 2025 | HabitNow | 9.9K | 11% | 4 |
| Nov 2025 | Loop Habit Tracker | 6.6K | 7.3% | 5 |
| Nov 2025 | Habitica | 4.5K | 5% | 6 |
| Nov 2025 | Streaks | 3.6K | 4% | 7 |
| Dec 2025 | Finch | 40.5K | 42.7% | 1 |
| Dec 2025 | Fabulous | 18.1K | 19.1% | 2 |
| Dec 2025 | Habitify | 12.1K | 12.7% | 3 |
| Dec 2025 | Loop Habit Tracker | 9.9K | 10.4% | 4 |
| Dec 2025 | HabitNow | 5.4K | 5.7% | 5 |
| Dec 2025 | Habitica | 4.5K | 4.8% | 6 |
| Dec 2025 | Streaks | 4.4K | 4.6% | 7 |
| Jan 2026 | Finch | 60.5K | 43.8% | 1 |
| Jan 2026 | Fabulous | 27.1K | 19.6% | 2 |
| Jan 2026 | Habitify | 14.8K | 10.7% | 3 |
| Jan 2026 | Loop Habit Tracker | 14.8K | 10.7% | 4 |
| Jan 2026 | HabitNow | 9.9K | 7.2% | 5 |
| Jan 2026 | Habitica | 5.6K | 4% | 6 |
| Jan 2026 | Streaks | 5.4K | 3.9% | 7 |
| Feb 2026 | Finch | 49.5K | 52% | 1 |
| Feb 2026 | Fabulous | 14.8K | 15.5% | 2 |
| Feb 2026 | HabitNow | 8.1K | 8.5% | 3 |
| Feb 2026 | Loop Habit Tracker | 8.1K | 8.5% | 4 |
| Feb 2026 | Habitify | 6.6K | 6.9% | 5 |
| Feb 2026 | Habitica | 4.5K | 4.7% | 6 |
| Feb 2026 | Streaks | 3.6K | 3.8% | 7 |
| Mar 2026 | Finch | 49.5K | 50.7% | 1 |
| Mar 2026 | Fabulous | 14.8K | 15.1% | 2 |
| Mar 2026 | Habitify | 8.1K | 8.3% | 3 |
| Mar 2026 | HabitNow | 8.1K | 8.3% | 4 |
| Mar 2026 | Loop Habit Tracker | 8.1K | 8.3% | 5 |
| Mar 2026 | Habitica | 5.5K | 5.6% | 6 |
| Mar 2026 | Streaks | 3.6K | 3.7% | 7 |
| Apr 2026 | Finch | 49.5K | 52.2% | 1 |
| Apr 2026 | Fabulous | 12.1K | 12.8% | 2 |
| Apr 2026 | Habitify | 8.1K | 8.5% | 3 |
| Apr 2026 | HabitNow | 8.1K | 8.5% | 4 |
| Apr 2026 | Loop Habit Tracker | 8.1K | 8.5% | 5 |
| Apr 2026 | Habitica | 4.5K | 4.8% | 6 |
| Apr 2026 | Streaks | 4.4K | 4.6% | 7 |
| May 2026 | Finch | 40.5K | 50.1% | 1 |
| May 2026 | Fabulous | 12.1K | 15% | 2 |
| May 2026 | HabitNow | 8.1K | 10% | 3 |
| May 2026 | Loop Habit Tracker | 6.6K | 8.2% | 4 |
| May 2026 | Habitify | 5.4K | 6.7% | 5 |
| May 2026 | Habitica | 4.6K | 5.7% | 6 |
| May 2026 | Streaks | 3.6K | 4.5% | 7 |
| Jun 2026 | Finch | 40.5K | 45.8% | 1 |
| Jun 2026 | Habitify | 12.1K | 13.7% | 2 |
| Jun 2026 | Fabulous | 9.9K | 11.2% | 3 |
| Jun 2026 | Streaks | 8.1K | 9.2% | 4 |
| Jun 2026 | HabitNow | 6.6K | 7.5% | 5 |
| Jun 2026 | Loop Habit Tracker | 6.6K | 7.5% | 6 |
| Jun 2026 | Habitica | 4.5K | 5.1% | 7 |
| Jul 2026 | Finch | 40.5K | 50.9% | 1 |
| Jul 2026 | Fabulous | 12.1K | 15.2% | 2 |
| Jul 2026 | Loop Habit Tracker | 8.1K | 10.2% | 3 |
| Jul 2026 | Habitify | 5.4K | 6.8% | 4 |
| Jul 2026 | HabitNow | 5.4K | 6.8% | 5 |
| Jul 2026 | Habitica | 4.5K | 5.7% | 6 |
| Jul 2026 | Streaks | 3.6K | 4.5% | 7 |
| Aug 2026 | Finch | 40.5K | 42.5% | 1 |
| Aug 2026 | Fabulous | 12.1K | 12.7% | 2 |
| Aug 2026 | Habitify | 12.1K | 12.7% | 3 |
| Aug 2026 | Streaks | 9.9K | 10.4% | 4 |
| Aug 2026 | HabitNow | 8.1K | 8.5% | 5 |
| Aug 2026 | Loop Habit Tracker | 8.1K | 8.5% | 6 |
| Aug 2026 | Habitica | 4.6K | 4.8% | 7 |
| Sep 2026 | Finch | 40.5K | 49.9% | 1 |
| Sep 2026 | Fabulous | 9.9K | 12.2% | 2 |
| Sep 2026 | HabitNow | 8.1K | 10% | 3 |
| Sep 2026 | Loop Habit Tracker | 8.1K | 10% | 4 |
| Sep 2026 | Habitica | 5.6K | 6.9% | 5 |
| Sep 2026 | Habitify | 5.4K | 6.7% | 6 |
| Sep 2026 | Streaks | 3.6K | 4.4% | 7 |

## What is being compared

- **Fabulous**: Measured on the search term “fabulous app”.
- **Finch**: Measured on the search term “finch app”.
- **Habitica**: Measured on the search terms “habitica app” and “habitica.com”, summed into one figure.
- **Habitify**: Measured on the search term “habitify”.
- **HabitNow**: Measured on the search term “habitnow”.
- **Loop Habit Tracker**: Measured on the search term “loop habit tracker”.
- **Streaks**: Measured on the search term “streaks app”.

- [Fabulous](/demand/global-en/brands/fabulous)
- [Finch](/demand/global-en/brands/finch-app)
- [Habitica](/demand/global-en/brands/habitica-app)
- [Habitify](/demand/global-en/brands/habitify)
- [HabitNow](/demand/global-en/brands/habitnow)
- [Loop Habit Tracker](/demand/global-en/brands/loop-habit-tracker)
- [Streaks](/demand/global-en/brands/streaks-app)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among habit tracker apps worldwide?

In September 2026, Finch was the most searched among habit tracker apps worldwide, with an estimated 40.5K branded searches, 49.9% of all searches for the seven we track. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Habit tracker apps: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/habit-tracking-apps

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/habit-tracking-apps. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.