---
title: "Husqvarna vs Makita: Which is searched more?"
description: "Is Husqvarna or Makita more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Grass trimmer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/grass-trimmer-brands/compare/husqvarna-vs-makita"
publisher: "Brandwave"
---

# Husqvarna vs Makita: Which is searched more?

Is Husqvarna or Makita more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Grass trimmer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Husqvarna and Makita
- **Competitive set**: Grass trimmer brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Husqvarna Share of Search**: 16.9%
- **Makita Share of Search**: 14.9%

## Is Husqvarna or Makita more popular in search?

- In September 2026, Husqvarna had more branded searches than Makita among grass trimmer brands worldwide. Husqvarna had about 1 million branded searches, while Makita had 884,000. Husqvarna made up 16.9% of all grass trimmer brand searches we track, and Makita accounted for 14.9%.
- The lead changed hands once in the 12 months ending September 2026: Husqvarna took it in January 2026.
- Across the 12 months ending September 2026, Husqvarna’s share of searches among grass trimmer brands worldwide moved from 17.5% to 16.9%, and its estimated monthly branded searches moved from 1.2M to 1M.
- Across the 12 months ending September 2026, Makita’s share of searches among grass trimmer brands worldwide moved from 18.4% to 14.9%, and its estimated monthly branded searches moved from 1.3M to 884K.

## Top grass trimmer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Makita was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Husqvarna was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Makita was listed before Husqvarna in three out of four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| EGO Power+ | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Ryobi | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Stihl | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Milwaukee | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Makita | 5th | 3 of 3 | 1 of 2 | 4 of 5 |
| Husqvarna | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| Black+Decker | 7th | 0 of 3 | 2 of 2 | 2 of 5 |
| Greenworks | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| ECHO | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Bosch | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about grass trimmer brands

- Asked ChatGPT "Which grass trimmer brand should I buy?": 1. EGO Power+, 2. Stihl, 3. Ryobi, 4. Makita, 5. Milwaukee
- Asked ChatGPT "What are the best grass trimmer brands?": 1. EGO Power+, 2. Stihl, 3. Milwaukee, 4. Husqvarna, 5. Ryobi, 6. Makita
- Asked ChatGPT "What's the best grass trimmer brand for garden edging?": 1. EGO Power+, 2. Ryobi, 3. Makita
- Searched Google, AI Overview "best grass trimmer": 1. EGO Power+, 2. Husqvarna, 3. Black+Decker
- Searched Google, AI Overview "battery grass trimmer": 1. Ryobi, 2. Milwaukee, 3. Makita, 4. Black+Decker

Not named in any answer: Greenworks, ECHO and Bosch.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026.

## How did search popularity change for grass trimmer brands worldwide in September 2026?

- In September 2026, Makita rose from 5th to 4th among grass trimmer brands worldwide.
- Estimated monthly branded searches for Husqvarna worldwide fell 18% over 12 measured months, from 1.2M to 1M in September 2026.

## Month by month

| Month | Husqvarna estimated searches | Husqvarna Share of Search | Husqvarna rank | Makita estimated searches | Makita Share of Search | Makita rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.2M | 17.5% | 3 | 1.3M | 18.4% | 2 |
| Nov 2025 | 1M | 14.2% | 5 | 1.3M | 18.1% | 2 |
| Dec 2025 | 823K | 12.9% | 5 | 1.1M | 16.6% | 3 |
| Jan 2026 | 1M | 17.1% | 3 | 873K | 14.9% | 4 |
| Feb 2026 | 1M | 17.7% | 3 | 873K | 15.5% | 4 |
| Mar 2026 | 1.2M | 18.4% | 3 | 1M | 15.8% | 4 |
| Apr 2026 | 1.5M | 21.6% | 2 | 873K | 12.6% | 5 |
| May 2026 | 1.5M | 21.5% | 2 | 884K | 12.7% | 5 |
| Jun 2026 | 1.2M | 18.2% | 3 | 884K | 13.2% | 5 |
| Jul 2026 | 1M | 17.1% | 3 | 723K | 12.4% | 5 |
| Aug 2026 | 1M | 16.6% | 3 | 884K | 14.7% | 5 |
| Sep 2026 | 1M | 16.9% | 3 | 884K | 14.9% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Husqvarna’s and Makita’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Husqvarna**: Measured on the search term “husqvarna”.
- **Makita**: Measured on the search terms “makita” and “makita battery”, summed into one figure.

- [Husqvarna profile](/demand/global-en/brands/husqvarna)
- [Makita profile](/demand/global-en/brands/makita)
- [All grass trimmer brands worldwide](/demand/global-en/categories/grass-trimmer-brands): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Husqvarna or Makita more popular in search?

In September 2026, Husqvarna had more branded searches than Makita among grass trimmer brands worldwide. Husqvarna had about 1 million branded searches, while Makita had 884,000. Husqvarna made up 16.9% of all grass trimmer brand searches we track, and Makita accounted for 14.9%.

## Cite this page

Brandwave. "Husqvarna vs Makita: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/grass-trimmer-brands/compare/husqvarna-vs-makita

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/grass-trimmer-brands/compare/husqvarna-vs-makita. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
