---
title: "Grammar and writing assistants: Which brands are most popular in search?"
description: "Compare services and tools used to improve grammar and edit written content. Share of Search among Grammarly, LanguageTool, Ginger, ProWritingAid and Wordtune, the grammar and writing assistants Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/grammar-and-writing-assistants"
publisher: "Brandwave"
---

# Grammar and writing assistants: Which brands are most popular in search?

Compare services and tools used to improve grammar and edit written content. Share of Search among Grammarly, LanguageTool, Ginger, ProWritingAid and Wordtune, the grammar and writing assistants Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Grammar and writing assistants
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Grammarly, 92%

## Which brand is most popular in search among grammar and writing assistants worldwide?

- In August 2026, Grammarly was the most searched among grammar and writing assistants worldwide, with an estimated 4.1M branded searches and 92% estimated Share of Search within this set.
- LanguageTool is in 2nd place, 86.4 percentage points behind at 5.5% Share of Search.
- Across the 11 months ending August 2026, Grammarly’s estimated Share of Search among grammar and writing assistants worldwide decreased from 92.6% to 92%.
- Across the 11 months ending August 2026, LanguageTool’s estimated Share of Search among grammar and writing assistants worldwide increased from 4.6% to 5.5%.
- Across the 11 months ending August 2026, Wordtune’s estimated Share of Search among grammar and writing assistants worldwide decreased from 1.1% to 0.61%.
- Across the 11 months ending August 2026, Grammarly’s estimated Share of Search among grammar and writing assistants worldwide peaked at 92.6% in October 2025 and was lowest at 88.8% in June 2026.
- Across the 11 months ending August 2026, LanguageTool’s estimated Share of Search among grammar and writing assistants worldwide peaked at 8% in June 2026 and was lowest at 4.6% in October 2025.
- Across the 11 months ending August 2026, Ginger rose from 4th to 3rd among grammar and writing assistants worldwide.
- Across the 11 months ending August 2026, ProWritingAid rose from 5th to 4th among grammar and writing assistants worldwide.
- Across the 11 months ending August 2026, Wordtune fell from 3rd to 5th among grammar and writing assistants worldwide.

## Compare search popularity between leading brands

- [Grammarly vs LanguageTool: compare search popularity](/demand/global-en/compare/grammarly-vs-languagetool): 92% against 5.5% Share of Search.

## How did search popularity change for grammar and writing assistants worldwide in August 2026?

- In August 2026, Grammarly gained estimated Share of Search among grammar and writing assistants worldwide, from 90.2% to 92%.
- In August 2026, LanguageTool lost estimated Share of Search among grammar and writing assistants worldwide, from 6.6% to 5.5%.
- Estimated monthly branded searches for Wordtune worldwide fell 70% over 11 measured months, from 91.2K to 27.4K in August 2026.
- Estimated monthly branded searches for ProWritingAid worldwide fell 45% over 11 measured months, from 61.5K to 33.8K in August 2026.
- Estimated monthly branded searches for Ginger worldwide fell 35.8% over 11 measured months, from 77.3K to 49.6K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Grammarly | 92% | 4.1M | +22.1% | Grammarly |
| 2 | LanguageTool | 5.5% | 248K | +0.0% | LanguageTool |
| 3 | Ginger | 1.1% | 49.6K | -0.0% | Ginger |
| 4 | ProWritingAid | 0.76% | 33.8K | -0.1% | ProWritingAid |
| 5 | Wordtune | 0.61% | 27.4K | -17.9% | Wordtune |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Grammarly | 7.5M | 92.6% | 1 |
| Oct 2025 | LanguageTool | 371K | 4.6% | 2 |
| Oct 2025 | Wordtune | 91.2K | 1.1% | 3 |
| Oct 2025 | Ginger | 77.3K | 0.95% | 4 |
| Oct 2025 | ProWritingAid | 61.5K | 0.76% | 5 |
| Nov 2025 | Grammarly | 6.1M | 91.3% | 1 |
| Nov 2025 | LanguageTool | 371K | 5.5% | 2 |
| Nov 2025 | Wordtune | 91.1K | 1.4% | 3 |
| Nov 2025 | Ginger | 77K | 1.1% | 4 |
| Nov 2025 | ProWritingAid | 50.4K | 0.75% | 5 |
| Dec 2025 | Grammarly | 5M | 91.2% | 1 |
| Dec 2025 | LanguageTool | 303K | 5.5% | 2 |
| Dec 2025 | Wordtune | 74.7K | 1.4% | 3 |
| Dec 2025 | Ginger | 63.3K | 1.1% | 4 |
| Dec 2025 | ProWritingAid | 41.1K | 0.75% | 5 |
| Jan 2026 | Grammarly | 5M | 90.2% | 1 |
| Jan 2026 | LanguageTool | 370K | 6.6% | 2 |
| Jan 2026 | Ginger | 74.3K | 1.3% | 3 |
| Jan 2026 | Wordtune | 61.2K | 1.1% | 4 |
| Jan 2026 | ProWritingAid | 41.3K | 0.74% | 5 |
| Feb 2026 | Grammarly | 6.1M | 92% | 1 |
| Feb 2026 | LanguageTool | 370K | 5.5% | 2 |
| Feb 2026 | Wordtune | 61K | 0.91% | 3 |
| Feb 2026 | Ginger | 60.8K | 0.91% | 4 |
| Feb 2026 | ProWritingAid | 41.3K | 0.62% | 5 |
| Mar 2026 | Grammarly | 6.1M | 91.9% | 1 |
| Mar 2026 | LanguageTool | 371K | 5.5% | 2 |
| Mar 2026 | Ginger | 63K | 0.94% | 3 |
| Mar 2026 | Wordtune | 61K | 0.91% | 4 |
| Mar 2026 | ProWritingAid | 50.3K | 0.75% | 5 |
| Apr 2026 | Grammarly | 6.1M | 92% | 1 |
| Apr 2026 | LanguageTool | 370K | 5.5% | 2 |
| Apr 2026 | Wordtune | 61K | 0.91% | 3 |
| Apr 2026 | Ginger | 60.8K | 0.91% | 4 |
| Apr 2026 | ProWritingAid | 41.3K | 0.62% | 5 |
| May 2026 | Grammarly | 5M | 91.8% | 1 |
| May 2026 | LanguageTool | 303K | 5.5% | 2 |
| May 2026 | Ginger | 60.7K | 1.1% | 3 |
| May 2026 | ProWritingAid | 41.1K | 0.75% | 4 |
| May 2026 | Wordtune | 40.9K | 0.75% | 5 |
| Jun 2026 | Grammarly | 3.4M | 88.8% | 1 |
| Jun 2026 | LanguageTool | 303K | 8% | 2 |
| Jun 2026 | Ginger | 49.6K | 1.3% | 3 |
| Jun 2026 | Wordtune | 40.8K | 1.1% | 4 |
| Jun 2026 | ProWritingAid | 33.7K | 0.89% | 5 |
| Jul 2026 | Grammarly | 3.4M | 90.2% | 1 |
| Jul 2026 | LanguageTool | 247K | 6.6% | 2 |
| Jul 2026 | Ginger | 49.6K | 1.3% | 3 |
| Jul 2026 | ProWritingAid | 33.8K | 0.91% | 4 |
| Jul 2026 | Wordtune | 33.3K | 0.89% | 5 |
| Aug 2026 | Grammarly | 4.1M | 92% | 1 |
| Aug 2026 | LanguageTool | 248K | 5.5% | 2 |
| Aug 2026 | Ginger | 49.6K | 1.1% | 3 |
| Aug 2026 | ProWritingAid | 33.8K | 0.76% | 4 |
| Aug 2026 | Wordtune | 27.4K | 0.61% | 5 |
| Sep 2026 | Ginger | — | — | — |
| Sep 2026 | Grammarly | — | — | — |
| Sep 2026 | LanguageTool | — | — | — |
| Sep 2026 | ProWritingAid | — | — | — |
| Sep 2026 | Wordtune | — | — | — |

## What is being compared

- **Ginger**: Measured on the search terms “ginger grammar”, “ginger software”, “ginger writing assistant”, “gingersoftware com” and “grammar ginger”, summed into one figure.
- **Grammarly**: Measured on the search terms “grammar grammarly”, “grammarly”, “grammarly app”, “grammarly com”, “grammarly software”, “grammarly writing assistant” and “writing assistant grammarly”, summed into one figure.
- **LanguageTool**: Measured on the search terms “grammar languagetool”, “languagetool”, “languagetool app”, “languagetool grammar” and “languagetool org”, summed into one figure.
- **ProWritingAid**: Measured on the search terms “prowritingaid”, “prowritingaid app”, “prowritingaid com”, “prowritingaid grammar”, “prowritingaid software” and “prowritingaid writing assistant”, summed into one figure.
- **Wordtune**: Measured on the search terms “grammar wordtune”, “wordtune”, “wordtune app”, “wordtune com”, “wordtune grammar” and “wordtune software”, summed into one figure.

- [Ginger](/demand/global-en/brands/ginger-writing)
- [Grammarly](/demand/global-en/brands/grammarly)
- [LanguageTool](/demand/global-en/brands/languagetool)
- [ProWritingAid](/demand/global-en/brands/prowritingaid)
- [Wordtune](/demand/global-en/brands/wordtune)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among grammar and writing assistants worldwide?

In August 2026, Grammarly was the most searched among grammar and writing assistants worldwide, with an estimated 4.1M branded searches and 92% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Grammar and writing assistants: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/grammar-and-writing-assistants

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/grammar-and-writing-assistants. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.