---
title: "Gimbals: Which are searched most?"
description: "Compare the gimbals people buy. Share of Search among DJI, Zhiyun, Benro, FeiyuTech, Hohem and Moza, the gimbals Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/gimbals"
publisher: "Brandwave"
---

# Gimbals: Which are searched most?

Compare the gimbals people buy. Share of Search among DJI, Zhiyun, Benro, FeiyuTech, Hohem and Moza, the gimbals Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Gimbals
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: DJI, 83.7%

## Which brand is most popular in search among gimbals worldwide?

- In August 2026, DJI was the most searched among gimbals worldwide, with an estimated 120K branded searches and 83.7% estimated Share of Search within this set.
- Zhiyun is in 2nd place, 79.1 percentage points behind at 4.6% Share of Search.
- Across the 11 months ending August 2026, DJI’s estimated Share of Search among gimbals worldwide increased from 73% to 83.7%.
- Across the 11 months ending August 2026, Zhiyun’s estimated Share of Search among gimbals worldwide decreased from 8.7% to 4.6%.
- Across the 11 months ending August 2026, Benro’s estimated Share of Search among gimbals worldwide decreased from 5.8% to 3.8%.
- Across the 11 months ending August 2026, FeiyuTech’s estimated Share of Search among gimbals worldwide decreased from 5.8% to 3.8%.
- Across the 11 months ending August 2026, Hohem’s estimated Share of Search among gimbals worldwide decreased from 4.7% to 3.1%.
- Across the 11 months ending August 2026, Moza’s estimated Share of Search among gimbals worldwide decreased from 2.1% to 1.1%.
- Across the 11 months ending August 2026, Benro’s estimated Share of Search among gimbals worldwide peaked at 5.9% in February 2026 and was lowest at 3.8% in August 2026.
- Across the 11 months ending August 2026, FeiyuTech’s estimated Share of Search among gimbals worldwide peaked at 7% in March 2026 and was lowest at 3.6% in July 2026.

## Compare search popularity between leading brands

- [DJI vs Zhiyun: compare search popularity](/demand/global-en/compare/dji-vs-zhiyun): 83.7% against 4.6% Share of Search.
- [DJI vs Benro: compare search popularity](/demand/global-en/compare/benro-vs-dji): 83.7% against 3.8% Share of Search.
- [DJI vs FeiyuTech: compare search popularity](/demand/global-en/compare/dji-vs-feiyutech): 83.7% against 3.8% Share of Search.
- [DJI vs Hohem: compare search popularity](/demand/global-en/compare/dji-vs-hohem): 83.7% against 3.1% Share of Search.
- [Zhiyun vs Benro: compare search popularity](/demand/global-en/compare/benro-vs-zhiyun): 4.6% against 3.8% Share of Search.
- [Zhiyun vs FeiyuTech: compare search popularity](/demand/global-en/compare/feiyutech-vs-zhiyun): 4.6% against 3.8% Share of Search.
- [Zhiyun vs Hohem: compare search popularity](/demand/global-en/compare/hohem-vs-zhiyun): 4.6% against 3.1% Share of Search.
- [Benro vs FeiyuTech: compare search popularity](/demand/global-en/compare/benro-vs-feiyutech): 3.8% Share of Search each.
- [Benro vs Hohem: compare search popularity](/demand/global-en/compare/benro-vs-hohem): 3.8% against 3.1% Share of Search.
- [FeiyuTech vs Hohem: compare search popularity](/demand/global-en/compare/feiyutech-vs-hohem): 3.8% against 3.1% Share of Search.

## How did search popularity change for gimbals worldwide in August 2026?

- In August 2026, DJI gained estimated Share of Search among gimbals worldwide, from 81.7% to 83.7%.
- In August 2026, Zhiyun lost estimated Share of Search among gimbals worldwide, from 5.4% to 4.6%.
- In August 2026, Benro lost estimated Share of Search among gimbals worldwide, from 4.4% to 3.8%.
- In August 2026, Hohem lost estimated Share of Search among gimbals worldwide, from 3.6% to 3.1%.
- Estimated monthly branded searches for Moza worldwide fell 33.3% over 11 measured months, from 2.4K to 1.6K in August 2026.
- Estimated monthly branded searches for FeiyuTech worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | DJI | 83.7% | 120K | +20.0% | DJI |
| 2 | Zhiyun | 4.6% | 6.6K | 0.0% | Zhiyun |
| 3 | Benro | 3.8% | 5.4K | 0.0% | Benro |
| 4 | FeiyuTech | 3.8% | 5.4K | +22.7% | FeiyuTech |
| 5 | Hohem | 3.1% | 4.4K | 0.0% | Hohem |
| 6 | Moza | 1.1% | 1.6K | 0.0% | Moza |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | DJI | 83.5K | 73% | 1 |
| Oct 2025 | Zhiyun | 9.9K | 8.7% | 2 |
| Oct 2025 | Benro | 6.6K | 5.8% | 3 |
| Oct 2025 | FeiyuTech | 6.6K | 5.8% | 4 |
| Oct 2025 | Hohem | 5.4K | 4.7% | 5 |
| Oct 2025 | Moza | 2.4K | 2.1% | 6 |
| Nov 2025 | DJI | 94.7K | 75.4% | 1 |
| Nov 2025 | Zhiyun | 9.9K | 7.9% | 2 |
| Nov 2025 | Benro | 6.6K | 5.3% | 3 |
| Nov 2025 | FeiyuTech | 6.6K | 5.3% | 4 |
| Nov 2025 | Hohem | 5.4K | 4.3% | 5 |
| Nov 2025 | Moza | 2.4K | 1.9% | 6 |
| Dec 2025 | DJI | 93.1K | 76.8% | 1 |
| Dec 2025 | Zhiyun | 8.1K | 6.7% | 2 |
| Dec 2025 | Benro | 6.6K | 5.4% | 3 |
| Dec 2025 | FeiyuTech | 6.6K | 5.4% | 4 |
| Dec 2025 | Hohem | 4.4K | 3.6% | 5 |
| Dec 2025 | Moza | 2.4K | 2% | 6 |
| Jan 2026 | DJI | 102K | 76.8% | 1 |
| Jan 2026 | Zhiyun | 9.9K | 7.4% | 2 |
| Jan 2026 | Benro | 6.6K | 5% | 3 |
| Jan 2026 | FeiyuTech | 6.6K | 5% | 4 |
| Jan 2026 | Hohem | 5.4K | 4.1% | 5 |
| Jan 2026 | Moza | 2.4K | 1.8% | 6 |
| Feb 2026 | DJI | 83.5K | 75.2% | 1 |
| Feb 2026 | Zhiyun | 8.1K | 7.3% | 2 |
| Feb 2026 | Benro | 6.6K | 5.9% | 3 |
| Feb 2026 | FeiyuTech | 6.6K | 5.9% | 4 |
| Feb 2026 | Hohem | 4.4K | 4% | 5 |
| Feb 2026 | Moza | 1.9K | 1.7% | 6 |
| Mar 2026 | DJI | 85.7K | 74% | 1 |
| Mar 2026 | FeiyuTech | 8.1K | 7% | 2 |
| Mar 2026 | Zhiyun | 8.1K | 7% | 3 |
| Mar 2026 | Benro | 6.6K | 5.7% | 4 |
| Mar 2026 | Hohem | 5.4K | 4.7% | 5 |
| Mar 2026 | Moza | 1.9K | 1.6% | 6 |
| Apr 2026 | DJI | 93.1K | 77.3% | 1 |
| Apr 2026 | Zhiyun | 8.1K | 6.7% | 2 |
| Apr 2026 | FeiyuTech | 6.6K | 5.5% | 3 |
| Apr 2026 | Benro | 5.4K | 4.5% | 4 |
| Apr 2026 | Hohem | 5.4K | 4.5% | 5 |
| Apr 2026 | Moza | 1.9K | 1.6% | 6 |
| May 2026 | DJI | 102K | 80.4% | 1 |
| May 2026 | Zhiyun | 8.1K | 6.4% | 2 |
| May 2026 | Benro | 5.4K | 4.3% | 3 |
| May 2026 | FeiyuTech | 5.4K | 4.3% | 4 |
| May 2026 | Hohem | 4.4K | 3.5% | 5 |
| May 2026 | Moza | 1.6K | 1.3% | 6 |
| Jun 2026 | DJI | 99.9K | 81% | 1 |
| Jun 2026 | Zhiyun | 6.6K | 5.4% | 2 |
| Jun 2026 | Benro | 5.4K | 4.4% | 3 |
| Jun 2026 | FeiyuTech | 5.4K | 4.4% | 4 |
| Jun 2026 | Hohem | 4.4K | 3.6% | 5 |
| Jun 2026 | Moza | 1.6K | 1.3% | 6 |
| Jul 2026 | DJI | 99.9K | 81.7% | 1 |
| Jul 2026 | Zhiyun | 6.6K | 5.4% | 2 |
| Jul 2026 | Benro | 5.4K | 4.4% | 3 |
| Jul 2026 | FeiyuTech | 4.4K | 3.6% | 4 |
| Jul 2026 | Hohem | 4.4K | 3.6% | 5 |
| Jul 2026 | Moza | 1.6K | 1.3% | 6 |
| Aug 2026 | DJI | 120K | 83.7% | 1 |
| Aug 2026 | Zhiyun | 6.6K | 4.6% | 2 |
| Aug 2026 | Benro | 5.4K | 3.8% | 3 |
| Aug 2026 | FeiyuTech | 5.4K | 3.8% | 4 |
| Aug 2026 | Hohem | 4.4K | 3.1% | 5 |
| Aug 2026 | Moza | 1.6K | 1.1% | 6 |
| Sep 2026 | Benro | — | — | — |
| Sep 2026 | DJI | — | — | — |
| Sep 2026 | FeiyuTech | — | — | — |
| Sep 2026 | Hohem | — | — | — |
| Sep 2026 | Moza | — | — | — |
| Sep 2026 | Zhiyun | — | — | — |

## What is being compared

- **Benro**: Measured on the search term “benro”.
- **DJI**: Measured on the search terms “action camera dji”, “dji com” and “dji osmo action”, summed into one figure.
- **FeiyuTech**: Measured on the search term “feiyu tech”.
- **Hohem**: Measured on the search term “hohem gimbal”.
- **Moza**: Measured on the search term “moza gimbal”.
- **Zhiyun**: Measured on the search term “zhiyun gimbal”.

- [Benro](/demand/global-en/brands/benro)
- [DJI](/demand/global-en/brands/dji)
- [FeiyuTech](/demand/global-en/brands/feiyutech)
- [Hohem](/demand/global-en/brands/hohem)
- [Moza](/demand/global-en/brands/moza)
- [Zhiyun](/demand/global-en/brands/zhiyun)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among gimbals worldwide?

In August 2026, DJI was the most searched among gimbals worldwide, with an estimated 120K branded searches and 83.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Gimbals: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/gimbals

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/gimbals. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.