---
title: "Coleman vs Soto: Which is searched more?"
description: "Which is more popular in search, Coleman or Soto? Compare estimated monthly branded-search demand and Share of Search inside the Gas canister brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/gas-canister-brands/compare/coleman-vs-soto"
publisher: "Brandwave"
---

# Coleman vs Soto: Which is searched more?

Which is more popular in search, Coleman or Soto? Compare estimated monthly branded-search demand and Share of Search inside the Gas canister brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Coleman and Soto
- **Competitive set**: Gas canister brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Coleman Share of Search**: 32.2%
- **Soto Share of Search**: 49.1%

## Which is more popular in search, Coleman or Soto?

- In September 2026, Soto had more branded searches than Coleman among gas canister brands worldwide. Soto was estimated to have 368K branded searches compared to Coleman’s 241K, and held a 49.1% Share of Search versus Coleman’s 32.2%.
- Soto was ahead of Coleman in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Coleman’s estimated Share of Search among gas canister brands worldwide moved from 35.6% to 32.2%, and its estimated monthly branded searches moved from 279K to 241K.
- Across the 12 months ending September 2026, Soto’s estimated Share of Search among gas canister brands worldwide moved from 47% to 49.1%, and its estimated monthly branded searches held steady at 368K.

## How did search popularity change for gas canister brands worldwide in September 2026?

- In September 2026, Soto gained estimated Share of Search among gas canister brands worldwide, from 48.5% to 49.1%.
- In September 2026, Coleman lost estimated Share of Search among gas canister brands worldwide, from 33.3% to 32.2%.

## Month by month

| Month | Coleman estimated searches | Coleman Share of Search | Coleman rank | Soto estimated searches | Soto Share of Search | Soto rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 279K | 35.6% | 2 | 368K | 47% | 1 |
| Nov 2025 | 279K | 35.7% | 2 | 368K | 47% | 1 |
| Dec 2025 | 276K | 35.4% | 2 | 368K | 47.2% | 1 |
| Jan 2026 | 291K | 36.6% | 2 | 368K | 46.3% | 1 |
| Feb 2026 | 228K | 36.4% | 2 | 301K | 48% | 1 |
| Mar 2026 | 283K | 33% | 2 | 450K | 52.5% | 1 |
| Apr 2026 | 288K | 32.8% | 2 | 450K | 51.3% | 1 |
| May 2026 | 301K | 33.7% | 2 | 450K | 50.4% | 1 |
| Jun 2026 | 309K | 37.9% | 2 | 368K | 45.2% | 1 |
| Jul 2026 | 309K | 36.4% | 2 | 368K | 43.4% | 1 |
| Aug 2026 | 309K | 33.3% | 2 | 450K | 48.5% | 1 |
| Sep 2026 | 241K | 32.2% | 2 | 368K | 49.1% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Coleman’s and Soto’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Coleman**: Measured on the search terms “coleman”, “coleman camping stove” and “coleman tent”, summed into one figure.
- **Soto**: Measured on the search term “soto”.

- [Coleman profile](/demand/global-en/brands/coleman)
- [Soto profile](/demand/global-en/brands/soto)
- [All gas canister brands worldwide](/demand/global-en/categories/gas-canister-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Coleman or Soto?

In September 2026, Soto had more branded searches than Coleman among gas canister brands worldwide. Soto was estimated to have 368K branded searches compared to Coleman’s 241K, and held a 49.1% Share of Search versus Coleman’s 32.2%.

## Cite this page

Brandwave. "Coleman vs Soto: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/gas-canister-brands/compare/coleman-vs-soto

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/gas-canister-brands/compare/coleman-vs-soto. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.