---
title: "Gas canister brands: Which are searched most?"
description: "Compare the gas canister brands people buy. Share of Search among Soto, Coleman, Jetboil, Primus and MSR, the gas canister brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/gas-canister-brands"
publisher: "Brandwave"
---

# Gas canister brands: Which are searched most?

Compare the gas canister brands people buy. Share of Search among Soto, Coleman, Jetboil, Primus and MSR, the gas canister brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Gas canister brands
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Sep 2026
- **Highest Share of Search**: Soto, 49.1%

## Which brand is most popular in search among gas canister brands worldwide?

- In September 2026, Soto was the most searched among gas canister brands worldwide, with an estimated 368K branded searches and 49.1% estimated Share of Search within this set.
- Coleman is in 2nd place, 16.9 percentage points behind at 32.2% Share of Search.
- Across the 12 months ending September 2026, Soto’s estimated Share of Search among gas canister brands worldwide increased from 47% to 49.1%.
- Across the 12 months ending September 2026, Coleman’s estimated Share of Search among gas canister brands worldwide decreased from 35.6% to 32.2%.
- Across the 12 months ending September 2026, Jetboil’s estimated Share of Search among gas canister brands worldwide increased from 14% to 14.7%.
- Across the 12 months ending September 2026, Primus’ estimated Share of Search among gas canister brands worldwide increased from 2.7% to 3.3%.
- Across the 12 months ending September 2026, Soto’s estimated Share of Search among gas canister brands worldwide peaked at 52.5% in March 2026 and was lowest at 43.4% in July 2026.
- Across the 12 months ending September 2026, Coleman’s estimated Share of Search among gas canister brands worldwide peaked at 37.9% in June 2026 and was lowest at 32.2% in September 2026.
- Across the 12 months ending September 2026, Jetboil’s estimated Share of Search among gas canister brands worldwide peaked at 15.9% in July 2026 and was lowest at 10.6% in March 2026.
- Across the 12 months ending September 2026, MSR held steady: its estimated Share of Search among gas canister brands worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Soto vs Coleman: compare search popularity](/demand/global-en/compare/coleman-vs-soto): 49.1% against 32.2% Share of Search.
- [Soto vs Jetboil: compare search popularity](/demand/global-en/compare/jetboil-vs-soto): 49.1% against 14.7% Share of Search.
- [Soto vs Primus: compare search popularity](/demand/global-en/compare/primus-vs-soto): 49.1% against 3.3% Share of Search.
- [Coleman vs Jetboil: compare search popularity](/demand/global-en/compare/coleman-vs-jetboil): 32.2% against 14.7% Share of Search.
- [Coleman vs Primus: compare search popularity](/demand/global-en/compare/coleman-vs-primus): 32.2% against 3.3% Share of Search.
- [Jetboil vs Primus: compare search popularity](/demand/global-en/compare/jetboil-vs-primus): 14.7% against 3.3% Share of Search.

## How did search popularity change for gas canister brands worldwide in September 2026?

- In September 2026, Soto gained estimated Share of Search among gas canister brands worldwide, from 48.5% to 49.1%.
- In September 2026, Coleman lost estimated Share of Search among gas canister brands worldwide, from 33.3% to 32.2%.
- Estimated monthly branded searches for Primus worldwide rose 15% over 12 measured months, from 21.5K to 24.7K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Soto | 49.1% | 368K | -18.2% | Soto |
| 2 | Coleman | 32.2% | 241K | -21.8% | Coleman |
| 3 | Jetboil | 14.7% | 110K | -18.5% | Jetboil |
| 4 | Primus | 3.3% | 24.7K | -7.8% | Primus |
| 5 | MSR | 0.72% | 5.4K | -18.2% | MSR |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Soto | 368K | 47% | 1 |
| Oct 2025 | Coleman | 279K | 35.6% | 2 |
| Oct 2025 | Jetboil | 110K | 14% | 3 |
| Oct 2025 | Primus | 21.5K | 2.7% | 4 |
| Oct 2025 | MSR | 5.4K | 0.69% | 5 |
| Nov 2025 | Soto | 368K | 47% | 1 |
| Nov 2025 | Coleman | 279K | 35.7% | 2 |
| Nov 2025 | Jetboil | 110K | 14.1% | 3 |
| Nov 2025 | Primus | 20K | 2.6% | 4 |
| Nov 2025 | MSR | 5.4K | 0.69% | 5 |
| Dec 2025 | Soto | 368K | 47.2% | 1 |
| Dec 2025 | Coleman | 276K | 35.4% | 2 |
| Dec 2025 | Jetboil | 110K | 14.1% | 3 |
| Dec 2025 | Primus | 19.8K | 2.5% | 4 |
| Dec 2025 | MSR | 5.4K | 0.69% | 5 |
| Jan 2026 | Soto | 368K | 46.3% | 1 |
| Jan 2026 | Coleman | 291K | 36.6% | 2 |
| Jan 2026 | Jetboil | 110K | 13.8% | 3 |
| Jan 2026 | Primus | 20.7K | 2.6% | 4 |
| Jan 2026 | MSR | 5.4K | 0.68% | 5 |
| Feb 2026 | Soto | 301K | 48% | 1 |
| Feb 2026 | Coleman | 228K | 36.4% | 2 |
| Feb 2026 | Jetboil | 74K | 11.8% | 3 |
| Feb 2026 | Primus | 19.5K | 3.1% | 4 |
| Feb 2026 | MSR | 4.4K | 0.7% | 5 |
| Mar 2026 | Soto | 450K | 52.5% | 1 |
| Mar 2026 | Coleman | 283K | 33% | 2 |
| Mar 2026 | Jetboil | 90.5K | 10.6% | 3 |
| Mar 2026 | Primus | 28.8K | 3.4% | 4 |
| Mar 2026 | MSR | 5.4K | 0.63% | 5 |
| Apr 2026 | Soto | 450K | 51.3% | 1 |
| Apr 2026 | Coleman | 288K | 32.8% | 2 |
| Apr 2026 | Jetboil | 110K | 12.5% | 3 |
| Apr 2026 | Primus | 24.4K | 2.8% | 4 |
| Apr 2026 | MSR | 5.4K | 0.62% | 5 |
| May 2026 | Soto | 450K | 50.4% | 1 |
| May 2026 | Coleman | 301K | 33.7% | 2 |
| May 2026 | Jetboil | 110K | 12.3% | 3 |
| May 2026 | Primus | 25.5K | 2.9% | 4 |
| May 2026 | MSR | 6.6K | 0.74% | 5 |
| Jun 2026 | Soto | 368K | 45.2% | 1 |
| Jun 2026 | Coleman | 309K | 37.9% | 2 |
| Jun 2026 | Jetboil | 110K | 13.5% | 3 |
| Jun 2026 | Primus | 21.9K | 2.7% | 4 |
| Jun 2026 | MSR | 5.4K | 0.66% | 5 |
| Jul 2026 | Soto | 368K | 43.4% | 1 |
| Jul 2026 | Coleman | 309K | 36.4% | 2 |
| Jul 2026 | Jetboil | 135K | 15.9% | 3 |
| Jul 2026 | Primus | 29.5K | 3.5% | 4 |
| Jul 2026 | MSR | 6.6K | 0.78% | 5 |
| Aug 2026 | Soto | 450K | 48.5% | 1 |
| Aug 2026 | Coleman | 309K | 33.3% | 2 |
| Aug 2026 | Jetboil | 135K | 14.6% | 3 |
| Aug 2026 | Primus | 26.8K | 2.9% | 4 |
| Aug 2026 | MSR | 6.6K | 0.71% | 5 |
| Sep 2026 | Soto | 368K | 49.1% | 1 |
| Sep 2026 | Coleman | 241K | 32.2% | 2 |
| Sep 2026 | Jetboil | 110K | 14.7% | 3 |
| Sep 2026 | Primus | 24.7K | 3.3% | 4 |
| Sep 2026 | MSR | 5.4K | 0.72% | 5 |

## What is being compared

- **Coleman**: Measured on the search terms “coleman”, “coleman camping stove” and “coleman tent”, summed into one figure.
- **Jetboil**: Measured on the search term “jetboil”.
- **MSR**: Measured on the search term “msr stove”.
- **Primus**: Measured on the search terms “primus camping”, “primus camping stove”, “primus gas” and “primus stove”, summed into one figure.
- **Soto**: Measured on the search term “soto”.

- [Coleman](/demand/global-en/brands/coleman)
- [Jetboil](/demand/global-en/brands/jetboil)
- [MSR](/demand/global-en/brands/msr)
- [Primus](/demand/global-en/brands/primus)
- [Soto](/demand/global-en/brands/soto)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among gas canister brands worldwide?

In September 2026, Soto was the most searched among gas canister brands worldwide, with an estimated 368K branded searches and 49.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Gas canister brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/gas-canister-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/gas-canister-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.