---
title: "Garden centres: Which brands are most popular in search?"
description: "Compare the garden centres shoppers use. Share of Search among Blue Diamond, Squire's, Dobbies, Longacres, Notcutts and Wyevale, the garden centres Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/garden-centres"
publisher: "Brandwave"
---

# Garden centres: Which brands are most popular in search?

Compare the garden centres shoppers use. Share of Search among Blue Diamond, Squire's, Dobbies, Longacres, Notcutts and Wyevale, the garden centres Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Garden centres
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Blue Diamond, 49.9%

## Which brand is most popular in search among garden centres worldwide?

- In August 2026, Blue Diamond was the most searched among garden centres worldwide, with an estimated 390K branded searches and 49.9% estimated Share of Search within this set.
- Squire's is in 2nd place, 23.2 percentage points behind at 26.7% Share of Search.
- Across the 11 months ending August 2026, Blue Diamond’s estimated Share of Search among garden centres worldwide increased from 42.8% to 49.9%.
- Across the 11 months ending August 2026, Squire's’ estimated Share of Search among garden centres worldwide decreased from 27.7% to 26.7%.
- Across the 11 months ending August 2026, Dobbies’ estimated Share of Search among garden centres worldwide decreased from 21.9% to 17.3%.
- Across the 11 months ending August 2026, Longacres’ estimated Share of Search among garden centres worldwide decreased from 4.4% to 3.5%.
- Across the 11 months ending August 2026, Notcutts’ estimated Share of Search among garden centres worldwide decreased from 2.9% to 2.3%.
- Across the 11 months ending August 2026, Blue Diamond’s estimated Share of Search among garden centres worldwide peaked at 53.2% in January 2026 and was lowest at 39.5% in November 2025.
- Across the 11 months ending August 2026, Squire's’ estimated Share of Search among garden centres worldwide peaked at 31% in April 2026 and was lowest at 25.5% in December 2025.
- Across the 11 months ending August 2026, Dobbies’ estimated Share of Search among garden centres worldwide peaked at 24.6% in November 2025 and was lowest at 14.4% in February 2026.
- Across the 11 months ending August 2026, Longacres’ estimated Share of Search among garden centres worldwide peaked at 4.4% in October 2025 and was lowest at 2.9% in February 2026.
- Across the 11 months ending August 2026, Notcutts’ estimated Share of Search among garden centres worldwide peaked at 4% in November 2025 and was lowest at 1.9% in February 2026.
- Across the 11 months ending August 2026, Wyevale held steady: its estimated Share of Search among garden centres worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Blue Diamond vs Squire's: compare search popularity](/demand/global-en/compare/blue-diamond-vs-squires): 49.9% against 26.7% Share of Search.
- [Blue Diamond vs Dobbies: compare search popularity](/demand/global-en/compare/blue-diamond-vs-dobbies): 49.9% against 17.3% Share of Search.
- [Blue Diamond vs Longacres: compare search popularity](/demand/global-en/compare/blue-diamond-vs-longacres): 49.9% against 3.5% Share of Search.
- [Blue Diamond vs Notcutts: compare search popularity](/demand/global-en/compare/blue-diamond-vs-notcutts): 49.9% against 2.3% Share of Search.
- [Squire's vs Dobbies: compare search popularity](/demand/global-en/compare/dobbies-vs-squires): 26.7% against 17.3% Share of Search.
- [Squire's vs Longacres: compare search popularity](/demand/global-en/compare/longacres-vs-squires): 26.7% against 3.5% Share of Search.
- [Squire's vs Notcutts: compare search popularity](/demand/global-en/compare/notcutts-vs-squires): 26.7% against 2.3% Share of Search.
- [Dobbies vs Longacres: compare search popularity](/demand/global-en/compare/dobbies-vs-longacres): 17.3% against 3.5% Share of Search.
- [Dobbies vs Notcutts: compare search popularity](/demand/global-en/compare/dobbies-vs-notcutts): 17.3% against 2.3% Share of Search.
- [Longacres vs Notcutts: compare search popularity](/demand/global-en/compare/longacres-vs-notcutts): 3.5% against 2.3% Share of Search.

## How did search popularity change for garden centres worldwide in August 2026?

- Notcutts’ estimated Share of Search among garden centres worldwide has lost ground for 3 months in a row, from 3.8% to 2.3% in August 2026.
- Estimated monthly branded searches for Wyevale worldwide rose 26.3% over 11 measured months, from 1.9K to 2.4K in August 2026.
- Estimated monthly branded searches for Blue Diamond worldwide rose 20.7% over 11 measured months, from 323K to 390K in August 2026.
- Estimated monthly branded searches for Dobbies worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026.
- Estimated monthly branded searches for Longacres worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Blue Diamond | 49.9% | 390K | 0.0% | Blue Diamond |
| 2 | Squire's | 26.7% | 209K | +0.0% | Squire's |
| 3 | Dobbies | 17.3% | 135K | 0.0% | Dobbies |
| 4 | Longacres | 3.5% | 27.1K | 0.0% | Longacres |
| 5 | Notcutts | 2.3% | 18.1K | 0.0% | Notcutts |
| 6 | Wyevale | 0.31% | 2.4K | 0.0% | Wyevale |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Blue Diamond | 323K | 42.8% | 1 |
| Oct 2025 | Squire's | 209K | 27.7% | 2 |
| Oct 2025 | Dobbies | 165K | 21.9% | 3 |
| Oct 2025 | Longacres | 33.1K | 4.4% | 4 |
| Oct 2025 | Notcutts | 22.2K | 2.9% | 5 |
| Oct 2025 | Wyevale | 1.9K | 0.25% | 6 |
| Nov 2025 | Blue Diamond | 323K | 39.5% | 1 |
| Nov 2025 | Squire's | 226K | 27.6% | 2 |
| Nov 2025 | Dobbies | 201K | 24.6% | 3 |
| Nov 2025 | Longacres | 33.1K | 4% | 4 |
| Nov 2025 | Notcutts | 33.1K | 4% | 5 |
| Nov 2025 | Wyevale | 1.9K | 0.23% | 6 |
| Dec 2025 | Blue Diamond | 390K | 44.1% | 1 |
| Dec 2025 | Squire's | 226K | 25.5% | 2 |
| Dec 2025 | Dobbies | 201K | 22.7% | 3 |
| Dec 2025 | Longacres | 33.1K | 3.7% | 4 |
| Dec 2025 | Notcutts | 33.1K | 3.7% | 5 |
| Dec 2025 | Wyevale | 2.4K | 0.27% | 6 |
| Jan 2026 | Blue Diamond | 395K | 53.2% | 1 |
| Jan 2026 | Squire's | 196K | 26.3% | 2 |
| Jan 2026 | Dobbies | 110K | 14.8% | 3 |
| Jan 2026 | Longacres | 22.2K | 3% | 4 |
| Jan 2026 | Notcutts | 18.1K | 2.4% | 5 |
| Jan 2026 | Wyevale | 1.6K | 0.22% | 6 |
| Feb 2026 | Blue Diamond | 390K | 51.1% | 1 |
| Feb 2026 | Squire's | 226K | 29.5% | 2 |
| Feb 2026 | Dobbies | 110K | 14.4% | 3 |
| Feb 2026 | Longacres | 22.2K | 2.9% | 4 |
| Feb 2026 | Notcutts | 14.8K | 1.9% | 5 |
| Feb 2026 | Wyevale | 1.3K | 0.17% | 6 |
| Mar 2026 | Blue Diamond | 390K | 45.2% | 1 |
| Mar 2026 | Squire's | 245K | 28.4% | 2 |
| Mar 2026 | Dobbies | 165K | 19.1% | 3 |
| Mar 2026 | Longacres | 33.1K | 3.8% | 4 |
| Mar 2026 | Notcutts | 27.1K | 3.1% | 5 |
| Mar 2026 | Wyevale | 1.9K | 0.22% | 6 |
| Apr 2026 | Blue Diamond | 323K | 40.9% | 1 |
| Apr 2026 | Squire's | 245K | 31% | 2 |
| Apr 2026 | Dobbies | 165K | 20.9% | 3 |
| Apr 2026 | Longacres | 27.1K | 3.4% | 4 |
| Apr 2026 | Notcutts | 27.1K | 3.4% | 5 |
| Apr 2026 | Wyevale | 1.9K | 0.24% | 6 |
| May 2026 | Blue Diamond | 390K | 44.9% | 1 |
| May 2026 | Squire's | 245K | 28.2% | 2 |
| May 2026 | Dobbies | 165K | 19% | 3 |
| May 2026 | Longacres | 33.1K | 3.8% | 4 |
| May 2026 | Notcutts | 33.1K | 3.8% | 5 |
| May 2026 | Wyevale | 2.4K | 0.28% | 6 |
| Jun 2026 | Blue Diamond | 386K | 48.4% | 1 |
| Jun 2026 | Squire's | 226K | 28.3% | 2 |
| Jun 2026 | Dobbies | 135K | 16.9% | 3 |
| Jun 2026 | Longacres | 27.1K | 3.4% | 4 |
| Jun 2026 | Notcutts | 22.2K | 2.8% | 5 |
| Jun 2026 | Wyevale | 2.4K | 0.3% | 6 |
| Jul 2026 | Blue Diamond | 390K | 49.9% | 1 |
| Jul 2026 | Squire's | 209K | 26.7% | 2 |
| Jul 2026 | Dobbies | 135K | 17.3% | 3 |
| Jul 2026 | Longacres | 27.1K | 3.5% | 4 |
| Jul 2026 | Notcutts | 18.1K | 2.3% | 5 |
| Jul 2026 | Wyevale | 2.4K | 0.31% | 6 |
| Aug 2026 | Blue Diamond | 390K | 49.9% | 1 |
| Aug 2026 | Squire's | 209K | 26.7% | 2 |
| Aug 2026 | Dobbies | 135K | 17.3% | 3 |
| Aug 2026 | Longacres | 27.1K | 3.5% | 4 |
| Aug 2026 | Notcutts | 18.1K | 2.3% | 5 |
| Aug 2026 | Wyevale | 2.4K | 0.31% | 6 |
| Sep 2026 | Blue Diamond | — | — | — |
| Sep 2026 | Dobbies | — | — | — |
| Sep 2026 | Longacres | — | — | — |
| Sep 2026 | Notcutts | — | — | — |
| Sep 2026 | Squire's | — | — | — |
| Sep 2026 | Wyevale | — | — | — |

## What is being compared

- **Blue Diamond**: Measured on the search terms “blue diamond” and “blue diamond almonds”, summed into one figure.
- **Dobbies**: Measured on the search term “dobbies”.
- **Longacres**: Measured on the search term “longacres”.
- **Notcutts**: Measured on the search term “notcutts”.
- **Squire's**: Measured on the search terms “squire s”, “squires” and “squires garden”, summed into one figure.
- **Wyevale**: Measured on the search term “wyevale”.

- [Blue Diamond](/demand/global-en/brands/blue-diamond)
- [Dobbies](/demand/global-en/brands/dobbies)
- [Longacres](/demand/global-en/brands/longacres)
- [Notcutts](/demand/global-en/brands/notcutts)
- [Squire's](/demand/global-en/brands/squires)
- [Wyevale](/demand/global-en/brands/wyevale)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among garden centres worldwide?

In August 2026, Blue Diamond was the most searched among garden centres worldwide, with an estimated 390K branded searches and 49.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Garden centres: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/garden-centres

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/garden-centres. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.