---
title: "SteelSeries vs Turtle Beach: Which is searched more?"
description: "Which is more popular in search, SteelSeries or Turtle Beach? Compare estimated monthly branded-search demand and Share of Search inside the Gaming peripheral brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/gaming-peripheral-brands/compare/steelseries-vs-turtle-beach"
publisher: "Brandwave"
---

# SteelSeries vs Turtle Beach: Which is searched more?

Which is more popular in search, SteelSeries or Turtle Beach? Compare estimated monthly branded-search demand and Share of Search inside the Gaming peripheral brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: SteelSeries and Turtle Beach
- **Competitive set**: Gaming peripheral brands
- **Market**: Global
- **Month measured**: Sep 2026
- **SteelSeries Share of Search**: 0.05%
- **Turtle Beach Share of Search**: 9.3%

## Which is more popular in search, SteelSeries or Turtle Beach?

- In September 2026, Turtle Beach had more branded searches than SteelSeries among gaming peripheral brands worldwide. Turtle Beach was estimated to have 362K branded searches compared to SteelSeries’ 1.9K, and held a 9.3% Share of Search versus SteelSeries’ 0.05%.
- Turtle Beach was ahead of SteelSeries in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, SteelSeries’ estimated Share of Search among gaming peripheral brands worldwide held steady at 0.05%, and its estimated monthly branded searches moved from 2.4K to 1.9K.
- Across the 12 months ending September 2026, Turtle Beach’s estimated Share of Search among gaming peripheral brands worldwide moved from 8.2% to 9.3%, and its estimated monthly branded searches held steady at 362K.

## How did search popularity change for gaming peripheral brands worldwide in September 2026?

- Estimated monthly branded searches for SteelSeries worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.

## Month by month

| Month | SteelSeries estimated searches | SteelSeries Share of Search | SteelSeries rank | Turtle Beach estimated searches | Turtle Beach Share of Search | Turtle Beach rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.4K | 0.05% | 6 | 362K | 8.2% | 5 |
| Nov 2025 | 2.9K | 0.06% | 6 | 392K | 7.9% | 5 |
| Dec 2025 | 2.9K | 0.06% | 6 | 478K | 9.4% | 5 |
| Jan 2026 | 2.9K | 0.06% | 6 | 375K | 7.4% | 5 |
| Feb 2026 | 2.4K | 0.06% | 6 | 362K | 8.9% | 5 |
| Mar 2026 | 1.9K | 0.04% | 6 | 351K | 8.3% | 5 |
| Apr 2026 | 1.9K | 0.05% | 6 | 296K | 7.8% | 5 |
| May 2026 | 1.6K | 0.04% | 6 | 296K | 7.8% | 5 |
| Jun 2026 | 1.6K | 0.04% | 6 | 351K | 9% | 5 |
| Jul 2026 | 1.6K | 0.04% | 6 | 351K | 9.7% | 5 |
| Aug 2026 | 1.9K | 0.05% | 6 | 362K | 9.3% | 5 |
| Sep 2026 | 1.9K | 0.05% | 6 | 362K | 9.3% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using SteelSeries’ and Turtle Beach’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **SteelSeries**: Measured on the search term “gaming mouse steelseries”.
- **Turtle Beach**: Measured on the search terms “turtle beach”, “turtle beach headset” and “turtlebeach”, summed into one figure.

- [SteelSeries profile](/demand/global-en/brands/steelseries)
- [Turtle Beach profile](/demand/global-en/brands/turtle-beach)
- [All gaming peripheral brands worldwide](/demand/global-en/categories/gaming-peripheral-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, SteelSeries or Turtle Beach?

In September 2026, Turtle Beach had more branded searches than SteelSeries among gaming peripheral brands worldwide. Turtle Beach was estimated to have 362K branded searches compared to SteelSeries’ 1.9K, and held a 9.3% Share of Search versus SteelSeries’ 0.05%.

## Cite this page

Brandwave. "SteelSeries vs Turtle Beach: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/gaming-peripheral-brands/compare/steelseries-vs-turtle-beach

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/gaming-peripheral-brands/compare/steelseries-vs-turtle-beach. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.