---
title: "Razer vs SteelSeries: Which is searched more?"
description: "Which is more popular in search, Razer or SteelSeries? Compare estimated monthly branded-search demand and Share of Search inside the Gaming peripheral brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/gaming-peripheral-brands/compare/razer-vs-steelseries"
publisher: "Brandwave"
---

# Razer vs SteelSeries: Which is searched more?

Which is more popular in search, Razer or SteelSeries? Compare estimated monthly branded-search demand and Share of Search inside the Gaming peripheral brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Razer and SteelSeries
- **Competitive set**: Gaming peripheral brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Razer Share of Search**: 17.3%
- **SteelSeries Share of Search**: 0.05%

## Which is more popular in search, Razer or SteelSeries?

- In September 2026, Razer had more branded searches than SteelSeries among gaming peripheral brands worldwide. Razer was estimated to have 673K branded searches compared to SteelSeries’ 1.9K, and held a 17.3% Share of Search versus SteelSeries’ 0.05%.
- Razer was ahead of SteelSeries in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Razer’s estimated Share of Search among gaming peripheral brands worldwide moved from 18.6% to 17.3%, and its estimated monthly branded searches moved from 823K to 673K.
- Across the 12 months ending September 2026, SteelSeries’ estimated Share of Search among gaming peripheral brands worldwide held steady at 0.05%, and its estimated monthly branded searches moved from 2.4K to 1.9K.

## How did search popularity change for gaming peripheral brands worldwide in September 2026?

- Estimated monthly branded searches for SteelSeries worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.
- Estimated monthly branded searches for Razer worldwide fell 18.2% over 12 measured months, from 823K to 673K in September 2026.

## Month by month

| Month | Razer estimated searches | Razer Share of Search | Razer rank | SteelSeries estimated searches | SteelSeries Share of Search | SteelSeries rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 823K | 18.6% | 3 | 2.4K | 0.05% | 6 |
| Nov 2025 | 1M | 20.1% | 3 | 2.9K | 0.06% | 6 |
| Dec 2025 | 1M | 19.7% | 3 | 2.9K | 0.06% | 6 |
| Jan 2026 | 1M | 19.6% | 3 | 2.9K | 0.06% | 6 |
| Feb 2026 | 823K | 20.2% | 3 | 2.4K | 0.06% | 6 |
| Mar 2026 | 823K | 19.4% | 3 | 1.9K | 0.04% | 6 |
| Apr 2026 | 673K | 17.7% | 3 | 1.9K | 0.05% | 6 |
| May 2026 | 673K | 17.7% | 3 | 1.6K | 0.04% | 6 |
| Jun 2026 | 673K | 17.3% | 3 | 1.6K | 0.04% | 6 |
| Jul 2026 | 673K | 18.6% | 3 | 1.6K | 0.04% | 6 |
| Aug 2026 | 673K | 17.3% | 3 | 1.9K | 0.05% | 6 |
| Sep 2026 | 673K | 17.3% | 3 | 1.9K | 0.05% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Razer’s and SteelSeries’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Razer**: Measured on the search term “razer”.
- **SteelSeries**: Measured on the search term “gaming mouse steelseries”.

- [Razer profile](/demand/global-en/brands/razer)
- [SteelSeries profile](/demand/global-en/brands/steelseries)
- [All gaming peripheral brands worldwide](/demand/global-en/categories/gaming-peripheral-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Razer or SteelSeries?

In September 2026, Razer had more branded searches than SteelSeries among gaming peripheral brands worldwide. Razer was estimated to have 673K branded searches compared to SteelSeries’ 1.9K, and held a 17.3% Share of Search versus SteelSeries’ 0.05%.

## Cite this page

Brandwave. "Razer vs SteelSeries: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/gaming-peripheral-brands/compare/razer-vs-steelseries

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/gaming-peripheral-brands/compare/razer-vs-steelseries. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.