---
title: "HyperX vs Razer: Which is searched more?"
description: "Which is more popular in search, HyperX or Razer? Compare estimated monthly branded-search demand and Share of Search inside the Gaming peripheral brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/gaming-peripheral-brands/compare/hyperx-vs-razer"
publisher: "Brandwave"
---

# HyperX vs Razer: Which is searched more?

Which is more popular in search, HyperX or Razer? Compare estimated monthly branded-search demand and Share of Search inside the Gaming peripheral brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: HyperX and Razer
- **Competitive set**: Gaming peripheral brands
- **Market**: Global
- **Month measured**: Sep 2026
- **HyperX Share of Search**: 13.9%
- **Razer Share of Search**: 17.3%

## Which is more popular in search, HyperX or Razer?

- In September 2026, Razer had more branded searches than HyperX among gaming peripheral brands worldwide. Razer was estimated to have 673K branded searches compared to HyperX’s 541K, and held a 17.3% Share of Search versus HyperX’s 13.9%.
- Razer was ahead of HyperX in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, HyperX’s estimated Share of Search among gaming peripheral brands worldwide moved from 13.1% to 13.9%, and its estimated monthly branded searches moved from 577K to 541K.
- Across the 12 months ending September 2026, Razer’s estimated Share of Search among gaming peripheral brands worldwide moved from 18.6% to 17.3%, and its estimated monthly branded searches moved from 823K to 673K.

## How did search popularity change for gaming peripheral brands worldwide in September 2026?

- Estimated monthly branded searches for Razer worldwide fell 18.2% over 12 measured months, from 823K to 673K in September 2026.

## Month by month

| Month | HyperX estimated searches | HyperX Share of Search | HyperX rank | Razer estimated searches | Razer Share of Search | Razer rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 577K | 13.1% | 4 | 823K | 18.6% | 3 |
| Nov 2025 | 758K | 15.2% | 4 | 1M | 20.1% | 3 |
| Dec 2025 | 758K | 14.9% | 4 | 1M | 19.7% | 3 |
| Jan 2026 | 662K | 13% | 4 | 1M | 19.6% | 3 |
| Feb 2026 | 566K | 13.9% | 4 | 823K | 20.2% | 3 |
| Mar 2026 | 566K | 13.3% | 4 | 823K | 19.4% | 3 |
| Apr 2026 | 516K | 13.5% | 4 | 673K | 17.7% | 3 |
| May 2026 | 516K | 13.5% | 4 | 673K | 17.7% | 3 |
| Jun 2026 | 541K | 13.9% | 4 | 673K | 17.3% | 3 |
| Jul 2026 | 541K | 15% | 4 | 673K | 18.6% | 3 |
| Aug 2026 | 541K | 13.9% | 4 | 673K | 17.3% | 3 |
| Sep 2026 | 541K | 13.9% | 4 | 673K | 17.3% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using HyperX’s and Razer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **HyperX**: Measured on the search terms “hyperx”, “hyperx alpha cloud”, “hyperx cloud 2” and “hyperx cloud 3”, summed into one figure.
- **Razer**: Measured on the search term “razer”.

- [HyperX profile](/demand/global-en/brands/hyperx)
- [Razer profile](/demand/global-en/brands/razer)
- [All gaming peripheral brands worldwide](/demand/global-en/categories/gaming-peripheral-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, HyperX or Razer?

In September 2026, Razer had more branded searches than HyperX among gaming peripheral brands worldwide. Razer was estimated to have 673K branded searches compared to HyperX’s 541K, and held a 17.3% Share of Search versus HyperX’s 13.9%.

## Cite this page

Brandwave. "HyperX vs Razer: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/gaming-peripheral-brands/compare/hyperx-vs-razer

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/gaming-peripheral-brands/compare/hyperx-vs-razer. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.