--- title: "Gaming peripheral brands: Which are searched most?" description: "Compare the gaming peripheral brands people buy. Share of Search among Logitech, Corsair, Razer, HyperX, Turtle Beach and SteelSeries, the gaming peripheral brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/gaming-peripheral-brands" publisher: "Brandwave" --- # Gaming peripheral brands: Which are searched most? Compare the gaming peripheral brands people buy. Share of Search among Logitech, Corsair, Razer, HyperX, Turtle Beach and SteelSeries, the gaming peripheral brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Gaming peripheral brands - **Market**: Global - **Brands compared**: 6 - **Month measured**: Sep 2026 - **Highest Share of Search**: Logitech, 38.5% ## Which brand is most popular in search among gaming peripheral brands worldwide? - In September 2026, Logitech was the most searched among gaming peripheral brands worldwide, with an estimated 1.5M branded searches and 38.5% estimated Share of Search within this set. - Corsair is in 2nd place, 17.4 percentage points behind at 21.1% Share of Search. - Across the 12 months ending September 2026, Logitech’s estimated Share of Search among gaming peripheral brands worldwide decreased from 41.4% to 38.5%. - Across the 12 months ending September 2026, Corsair’s estimated Share of Search among gaming peripheral brands worldwide increased from 18.6% to 21.1%. - Across the 12 months ending September 2026, Razer’s estimated Share of Search among gaming peripheral brands worldwide decreased from 18.6% to 17.3%. - Across the 12 months ending September 2026, HyperX’s estimated Share of Search among gaming peripheral brands worldwide increased from 13.1% to 13.9%. - Across the 12 months ending September 2026, Turtle Beach’s estimated Share of Search among gaming peripheral brands worldwide increased from 8.2% to 9.3%. - Across the 12 months ending September 2026, Logitech’s estimated Share of Search among gaming peripheral brands worldwide peaked at 41.4% in October 2025 and was lowest at 33.8% in July 2026. - Across the 12 months ending September 2026, Corsair’s estimated Share of Search among gaming peripheral brands worldwide peaked at 24% in January 2026 and was lowest at 18.6% in October 2025. - Across the 12 months ending September 2026, Razer’s estimated Share of Search among gaming peripheral brands worldwide peaked at 20.2% in February 2026 and was lowest at 17.3% in August 2026. - Across the 12 months ending September 2026, HyperX’s estimated Share of Search among gaming peripheral brands worldwide peaked at 15.2% in November 2025 and was lowest at 13% in January 2026. - Across the 12 months ending September 2026, Turtle Beach’s estimated Share of Search among gaming peripheral brands worldwide peaked at 9.7% in July 2026 and was lowest at 7.4% in January 2026. - Across the 12 months ending September 2026, SteelSeries held steady: its estimated Share of Search among gaming peripheral brands worldwide moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Logitech vs Corsair: compare search popularity](/demand/global-en/compare/corsair-vs-logitech): 38.5% against 21.1% Share of Search. - [Logitech vs Razer: compare search popularity](/demand/global-en/compare/logitech-vs-razer): 38.5% against 17.3% Share of Search. - [Logitech vs HyperX: compare search popularity](/demand/global-en/compare/hyperx-vs-logitech): 38.5% against 13.9% Share of Search. - [Logitech vs Turtle Beach: compare search popularity](/demand/global-en/compare/logitech-vs-turtle-beach): 38.5% against 9.3% Share of Search. - [Corsair vs Razer: compare search popularity](/demand/global-en/compare/corsair-vs-razer): 21.1% against 17.3% Share of Search. - [Corsair vs HyperX: compare search popularity](/demand/global-en/compare/corsair-vs-hyperx): 21.1% against 13.9% Share of Search. - [Corsair vs Turtle Beach: compare search popularity](/demand/global-en/compare/corsair-vs-turtle-beach): 21.1% against 9.3% Share of Search. - [Razer vs HyperX: compare search popularity](/demand/global-en/compare/hyperx-vs-razer): 17.3% against 13.9% Share of Search. - [Razer vs Turtle Beach: compare search popularity](/demand/global-en/compare/razer-vs-turtle-beach): 17.3% against 9.3% Share of Search. - [HyperX vs Turtle Beach: compare search popularity](/demand/global-en/compare/hyperx-vs-turtle-beach): 13.9% against 9.3% Share of Search. ## How did search popularity change for gaming peripheral brands worldwide in September 2026? - Estimated monthly branded searches for SteelSeries worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026. - Estimated monthly branded searches for Razer worldwide fell 18.2% over 12 measured months, from 823K to 673K in September 2026. - Estimated monthly branded searches for Logitech worldwide fell 18% over 12 measured months, from 1.8M to 1.5M in September 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Logitech | 38.5% | 1.5M | 0.0% | Logitech | | 2 | Corsair | 21.1% | 823K | 0.0% | Corsair | | 3 | Razer | 17.3% | 673K | 0.0% | Razer | | 4 | HyperX | 13.9% | 541K | 0.0% | HyperX | | 5 | Turtle Beach | 9.3% | 362K | 0.0% | Turtle Beach | | 6 | SteelSeries | 0.05% | 1.9K | 0.0% | SteelSeries | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Logitech | 1.8M | 41.4% | 1 | | Oct 2025 | Corsair | 823K | 18.6% | 2 | | Oct 2025 | Razer | 823K | 18.6% | 3 | | Oct 2025 | HyperX | 577K | 13.1% | 4 | | Oct 2025 | Turtle Beach | 362K | 8.2% | 5 | | Oct 2025 | SteelSeries | 2.4K | 0.05% | 6 | | Nov 2025 | Logitech | 1.8M | 36.7% | 1 | | Nov 2025 | Corsair | 1M | 20.1% | 2 | | Nov 2025 | Razer | 1M | 20.1% | 3 | | Nov 2025 | HyperX | 758K | 15.2% | 4 | | Nov 2025 | Turtle Beach | 392K | 7.9% | 5 | | Nov 2025 | SteelSeries | 2.9K | 0.06% | 6 | | Dec 2025 | Logitech | 1.8M | 36.1% | 1 | | Dec 2025 | Corsair | 1M | 19.7% | 2 | | Dec 2025 | Razer | 1M | 19.7% | 3 | | Dec 2025 | HyperX | 758K | 14.9% | 4 | | Dec 2025 | Turtle Beach | 478K | 9.4% | 5 | | Dec 2025 | SteelSeries | 2.9K | 0.06% | 6 | | Jan 2026 | Logitech | 1.8M | 36% | 1 | | Jan 2026 | Corsair | 1.2M | 24% | 2 | | Jan 2026 | Razer | 1M | 19.6% | 3 | | Jan 2026 | HyperX | 662K | 13% | 4 | | Jan 2026 | Turtle Beach | 375K | 7.4% | 5 | | Jan 2026 | SteelSeries | 2.9K | 0.06% | 6 | | Feb 2026 | Logitech | 1.5M | 36.8% | 1 | | Feb 2026 | Corsair | 823K | 20.2% | 2 | | Feb 2026 | Razer | 823K | 20.2% | 3 | | Feb 2026 | HyperX | 566K | 13.9% | 4 | | Feb 2026 | Turtle Beach | 362K | 8.9% | 5 | | Feb 2026 | SteelSeries | 2.4K | 0.06% | 6 | | Mar 2026 | Logitech | 1.5M | 35.4% | 1 | | Mar 2026 | Corsair | 1M | 23.6% | 2 | | Mar 2026 | Razer | 823K | 19.4% | 3 | | Mar 2026 | HyperX | 566K | 13.3% | 4 | | Mar 2026 | Turtle Beach | 351K | 8.3% | 5 | | Mar 2026 | SteelSeries | 1.9K | 0.04% | 6 | | Apr 2026 | Logitech | 1.5M | 39.4% | 1 | | Apr 2026 | Corsair | 823K | 21.6% | 2 | | Apr 2026 | Razer | 673K | 17.7% | 3 | | Apr 2026 | HyperX | 516K | 13.5% | 4 | | Apr 2026 | Turtle Beach | 296K | 7.8% | 5 | | Apr 2026 | SteelSeries | 1.9K | 0.05% | 6 | | May 2026 | Logitech | 1.5M | 39.4% | 1 | | May 2026 | Corsair | 823K | 21.6% | 2 | | May 2026 | Razer | 673K | 17.7% | 3 | | May 2026 | HyperX | 516K | 13.5% | 4 | | May 2026 | Turtle Beach | 296K | 7.8% | 5 | | May 2026 | SteelSeries | 1.6K | 0.04% | 6 | | Jun 2026 | Logitech | 1.5M | 38.6% | 1 | | Jun 2026 | Corsair | 823K | 21.2% | 2 | | Jun 2026 | Razer | 673K | 17.3% | 3 | | Jun 2026 | HyperX | 541K | 13.9% | 4 | | Jun 2026 | Turtle Beach | 351K | 9% | 5 | | Jun 2026 | SteelSeries | 1.6K | 0.04% | 6 | | Jul 2026 | Logitech | 1.2M | 33.8% | 1 | | Jul 2026 | Corsair | 823K | 22.8% | 2 | | Jul 2026 | Razer | 673K | 18.6% | 3 | | Jul 2026 | HyperX | 541K | 15% | 4 | | Jul 2026 | Turtle Beach | 351K | 9.7% | 5 | | Jul 2026 | SteelSeries | 1.6K | 0.04% | 6 | | Aug 2026 | Logitech | 1.5M | 38.5% | 1 | | Aug 2026 | Corsair | 823K | 21.1% | 2 | | Aug 2026 | Razer | 673K | 17.3% | 3 | | Aug 2026 | HyperX | 541K | 13.9% | 4 | | Aug 2026 | Turtle Beach | 362K | 9.3% | 5 | | Aug 2026 | SteelSeries | 1.9K | 0.05% | 6 | | Sep 2026 | Logitech | 1.5M | 38.5% | 1 | | Sep 2026 | Corsair | 823K | 21.1% | 2 | | Sep 2026 | Razer | 673K | 17.3% | 3 | | Sep 2026 | HyperX | 541K | 13.9% | 4 | | Sep 2026 | Turtle Beach | 362K | 9.3% | 5 | | Sep 2026 | SteelSeries | 1.9K | 0.05% | 6 | ## What is being compared - **Corsair**: Measured on the search term “corsair”. - **HyperX**: Measured on the search terms “hyperx”, “hyperx alpha cloud”, “hyperx cloud 2” and “hyperx cloud 3”, summed into one figure. - **Logitech**: Measured on the search term “logitech”. - **Razer**: Measured on the search term “razer”. - **SteelSeries**: Measured on the search term “gaming mouse steelseries”. - **Turtle Beach**: Measured on the search terms “turtle beach”, “turtle beach headset” and “turtlebeach”, summed into one figure. - [Corsair](/demand/global-en/brands/corsair) - [HyperX](/demand/global-en/brands/hyperx) - [Logitech](/demand/global-en/brands/logitech) - [Razer](/demand/global-en/brands/razer) - [SteelSeries](/demand/global-en/brands/steelseries) - [Turtle Beach](/demand/global-en/brands/turtle-beach) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among gaming peripheral brands worldwide? In September 2026, Logitech was the most searched among gaming peripheral brands worldwide, with an estimated 1.5M branded searches and 38.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Gaming peripheral brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/gaming-peripheral-brands This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/gaming-peripheral-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.