---
title: "Logitech vs Razer: Which is more popular by branded search?"
description: "Which is more popular in search, Logitech or Razer? Compare estimated monthly branded-search demand and Share of Search inside the Gaming mouse brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/gaming-mouse-brands/compare/logitech-vs-razer"
publisher: "Brandwave"
---

# Logitech vs Razer: Which is more popular by branded search?

Which is more popular in search, Logitech or Razer? Compare estimated monthly branded-search demand and Share of Search inside the Gaming mouse brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Logitech and Razer
- **Competitive set**: Gaming mouse brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Logitech Share of Search**: 42.3%
- **Razer Share of Search**: 21.5%

## Which is more popular in search, Logitech or Razer?

- In August 2026, Logitech had more branded searches than Razer among gaming mouse brands worldwide. Logitech was estimated to have 1.7M branded searches compared to Razer’s 885K, and held a 42.3% Share of Search versus Razer’s 21.5%.
- Logitech was ahead of Razer in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Logitech’s estimated Share of Search among gaming mouse brands worldwide moved from 46.1% to 42.3%, and its estimated monthly branded searches moved from 2.2M to 1.7M.
- Across the 11 months ending August 2026, Razer’s estimated Share of Search among gaming mouse brands worldwide moved from 22.1% to 21.5%, and its estimated monthly branded searches moved from 1M to 885K.

## How did search popularity change for gaming mouse brands worldwide in August 2026?

- In August 2026, Logitech gained estimated Share of Search among gaming mouse brands worldwide, from 39.2% to 42.3%.
- In August 2026, Razer lost estimated Share of Search among gaming mouse brands worldwide, from 23.5% to 21.5%.

## Month by month

| Month | Logitech estimated searches | Logitech Share of Search | Logitech rank | Razer estimated searches | Razer Share of Search | Razer rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.2M | 46.1% | 1 | 1M | 22.1% | 2 |
| Nov 2025 | 2.2M | 41.6% | 1 | 1.3M | 24% | 2 |
| Dec 2025 | 2.2M | 41.7% | 1 | 1.3M | 23.9% | 2 |
| Jan 2026 | 2.2M | 39.9% | 1 | 1.3M | 23.1% | 2 |
| Feb 2026 | 1.8M | 41.8% | 1 | 1M | 23.9% | 2 |
| Mar 2026 | 1.8M | 40.2% | 1 | 1M | 22.9% | 2 |
| Apr 2026 | 1.8M | 44.2% | 1 | 866K | 21.6% | 2 |
| May 2026 | 1.8M | 44% | 1 | 867K | 21.7% | 2 |
| Jun 2026 | 1.7M | 43.8% | 1 | 851K | 21.5% | 2 |
| Jul 2026 | 1.4M | 39.2% | 1 | 864K | 23.5% | 2 |
| Aug 2026 | 1.7M | 42.3% | 1 | 885K | 21.5% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Logitech’s and Razer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Logitech**: Measured on the search terms “gaming mouse logitech”, “logitech”, “logitech brio”, “logitech com”, “logitech g pro”, “logitech gaming mouse”, “logitech webcam” and “webcam logitech”, summed into one figure.
- **Razer**: Measured on the search terms “gaming mouse razer”, “razer”, “razer com”, “razer deathadder”, “razer gaming mouse”, “razer kiyo”, “razer mouse”, “razer webcam” and “webcam razer”, summed into one figure.

- [Logitech profile](/demand/global-en/brands/logitech)
- [Razer profile](/demand/global-en/brands/razer)
- [All gaming mouse brands worldwide](/demand/global-en/categories/gaming-mouse-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Logitech or Razer?

In August 2026, Logitech had more branded searches than Razer among gaming mouse brands worldwide. Logitech was estimated to have 1.7M branded searches compared to Razer’s 885K, and held a 42.3% Share of Search versus Razer’s 21.5%.

## Cite this page

Brandwave. "Logitech vs Razer: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/gaming-mouse-brands/compare/logitech-vs-razer

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/gaming-mouse-brands/compare/logitech-vs-razer. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
