---
title: "Hisense vs LG: Which is searched more?"
description: "Which is more popular in search, Hisense or LG? Compare estimated monthly branded-search demand and Share of Search inside the Fridge freezer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/fridge-freezer-brands/compare/hisense-vs-lg"
publisher: "Brandwave"
---

# Hisense vs LG: Which is searched more?

Which is more popular in search, Hisense or LG? Compare estimated monthly branded-search demand and Share of Search inside the Fridge freezer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hisense and LG
- **Competitive set**: Fridge freezer brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Hisense Share of Search**: 31.4%
- **LG Share of Search**: 18%

## Which is more popular in search, Hisense or LG?

- In September 2026, Hisense had more branded searches than LG among fridge freezer brands worldwide. Hisense was estimated to have 673K branded searches compared to LG’s 386K, and held a 31.4% Share of Search versus LG’s 18%.
- Hisense was ahead of LG in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hisense’s estimated Share of Search among fridge freezer brands worldwide held steady at 31.4%, and its estimated monthly branded searches moved from 823K to 673K.
- Across the 12 months ending September 2026, LG’s estimated Share of Search among fridge freezer brands worldwide held steady at 18%, and its estimated monthly branded searches moved from 472K to 386K.

## How did search popularity change for fridge freezer brands worldwide in September 2026?

- In September 2026, Beko overtook LG to rank 2nd among fridge freezer brands worldwide, with 21% estimated Share of Search.
- In September 2026, Hisense gained estimated Share of Search among fridge freezer brands worldwide, from 30.2% to 31.4%.
- In September 2026, LG lost estimated Share of Search among fridge freezer brands worldwide, from 21.2% to 18%.

## Month by month

| Month | Hisense estimated searches | Hisense Share of Search | Hisense rank | LG estimated searches | LG Share of Search | LG rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 823K | 31.4% | 1 | 472K | 18% | 3 |
| Nov 2025 | 1M | 36.8% | 1 | 395K | 14.5% | 4 |
| Dec 2025 | 823K | 31.9% | 1 | 390K | 15.1% | 4 |
| Jan 2026 | 823K | 31.5% | 1 | 472K | 18.1% | 3 |
| Feb 2026 | 673K | 30.3% | 1 | 472K | 21.2% | 2 |
| Mar 2026 | 673K | 27.3% | 1 | 572K | 23.2% | 2 |
| Apr 2026 | 673K | 28.3% | 1 | 390K | 16.4% | 4 |
| May 2026 | 823K | 33.2% | 1 | 390K | 15.8% | 4 |
| Jun 2026 | 1M | 35.5% | 1 | 390K | 13.9% | 4 |
| Jul 2026 | 823K | 32.4% | 1 | 390K | 15.4% | 4 |
| Aug 2026 | 673K | 30.2% | 1 | 472K | 21.2% | 2 |
| Sep 2026 | 673K | 31.4% | 1 | 386K | 18% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Hisense’s and LG’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hisense**: Measured on the search term “hisense”.
- **LG**: Measured on the search terms “lg com” and “lg washing machine”, summed into one figure.

- [Hisense profile](/demand/global-en/brands/hisense)
- [LG profile](/demand/global-en/brands/lg)
- [All fridge freezer brands worldwide](/demand/global-en/categories/fridge-freezer-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Hisense or LG?

In September 2026, Hisense had more branded searches than LG among fridge freezer brands worldwide. Hisense was estimated to have 673K branded searches compared to LG’s 386K, and held a 31.4% Share of Search versus LG’s 18%.

## Cite this page

Brandwave. "Hisense vs LG: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/fridge-freezer-brands/compare/hisense-vs-lg

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/fridge-freezer-brands/compare/hisense-vs-lg. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
