---
title: "Freight and logistics companies: Which are searched most?"
description: "Compare the freight and logistics companies people choose between. Share of Search among DHL, FedEx, Toll and Big Chill, the freight and logistics companies Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/freight-and-logistics-companies"
publisher: "Brandwave"
---

# Freight and logistics companies: Which are searched most?

Compare the freight and logistics companies people choose between. Share of Search among DHL, FedEx, Toll and Big Chill, the freight and logistics companies Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Freight and logistics companies
- **Market**: Global
- **Brands compared**: 4
- **Month measured**: Sep 2026
- **Highest Share of Search**: DHL, 54.1%

## Which brand is most popular in search among freight and logistics companies worldwide?

- In September 2026, DHL was the most searched among freight and logistics companies worldwide, with an estimated 9.1M branded searches and 54.1% estimated Share of Search within this set.
- FedEx is in 2nd place, 9.8 percentage points behind at 44.2% Share of Search.
- Across the 12 months ending September 2026, DHL, FedEx, Toll and Big Chill held steady: their estimated Share of Search among freight and logistics companies worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [DHL vs FedEx: compare search popularity](/demand/global-en/compare/dhl-vs-fedex): 54.1% against 44.2% Share of Search.

## How did search popularity change for freight and logistics companies worldwide in September 2026?

- Estimated monthly branded searches for Toll worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.
- Estimated monthly branded searches for Big Chill worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.
- Estimated monthly branded searches for FedEx worldwide fell 18.2% over 12 measured months, from 9.1M to 7.5M in September 2026.
- Estimated monthly branded searches for DHL worldwide fell 17.7% over 12 measured months, from 11.1M to 9.1M in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | DHL | 54.1% | 9.1M | 0.0% | DHL Group |
| 2 | FedEx | 44.2% | 7.5M | 0.0% | FedEx |
| 3 | Toll | 1.5% | 246K | 0.0% | Toll |
| 4 | Big Chill | 0.24% | 40.5K | -18.2% | Big Chill |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | DHL | 11.1M | 53.9% | 1 |
| Oct 2025 | FedEx | 9.1M | 44.4% | 2 |
| Oct 2025 | Toll | 301K | 1.5% | 3 |
| Oct 2025 | Big Chill | 49.5K | 0.24% | 4 |
| Nov 2025 | DHL | 11.1M | 53.9% | 1 |
| Nov 2025 | FedEx | 9.1M | 44.4% | 2 |
| Nov 2025 | Toll | 301K | 1.5% | 3 |
| Nov 2025 | Big Chill | 49.5K | 0.24% | 4 |
| Dec 2025 | DHL | 13.6M | 54.3% | 1 |
| Dec 2025 | FedEx | 11.1M | 44.3% | 2 |
| Dec 2025 | Toll | 301K | 1.2% | 3 |
| Dec 2025 | Big Chill | 49.5K | 0.2% | 4 |
| Jan 2026 | DHL | 11.1M | 53.7% | 1 |
| Jan 2026 | FedEx | 9.1M | 44.2% | 2 |
| Jan 2026 | Toll | 368K | 1.8% | 3 |
| Jan 2026 | Big Chill | 49.5K | 0.24% | 4 |
| Feb 2026 | DHL | 9.1M | 54% | 1 |
| Feb 2026 | FedEx | 7.5M | 44.2% | 2 |
| Feb 2026 | Toll | 246K | 1.5% | 3 |
| Feb 2026 | Big Chill | 49.5K | 0.29% | 4 |
| Mar 2026 | DHL | 11.1M | 54% | 1 |
| Mar 2026 | FedEx | 9.1M | 44.5% | 2 |
| Mar 2026 | Toll | 246K | 1.2% | 3 |
| Mar 2026 | Big Chill | 60.5K | 0.29% | 4 |
| Apr 2026 | DHL | 9.1M | 54% | 1 |
| Apr 2026 | FedEx | 7.5M | 44.2% | 2 |
| Apr 2026 | Toll | 246K | 1.5% | 3 |
| Apr 2026 | Big Chill | 49.5K | 0.29% | 4 |
| May 2026 | DHL | 9.1M | 54% | 1 |
| May 2026 | FedEx | 7.5M | 44.2% | 2 |
| May 2026 | Toll | 246K | 1.5% | 3 |
| May 2026 | Big Chill | 60.5K | 0.36% | 4 |
| Jun 2026 | DHL | 9.1M | 54% | 1 |
| Jun 2026 | FedEx | 7.5M | 44.2% | 2 |
| Jun 2026 | Toll | 246K | 1.5% | 3 |
| Jun 2026 | Big Chill | 49.5K | 0.29% | 4 |
| Jul 2026 | DHL | 9.1M | 54% | 1 |
| Jul 2026 | FedEx | 7.5M | 44.2% | 2 |
| Jul 2026 | Toll | 246K | 1.5% | 3 |
| Jul 2026 | Big Chill | 49.5K | 0.29% | 4 |
| Aug 2026 | DHL | 9.1M | 54% | 1 |
| Aug 2026 | FedEx | 7.5M | 44.2% | 2 |
| Aug 2026 | Toll | 246K | 1.5% | 3 |
| Aug 2026 | Big Chill | 49.5K | 0.29% | 4 |
| Sep 2026 | DHL | 9.1M | 54.1% | 1 |
| Sep 2026 | FedEx | 7.5M | 44.2% | 2 |
| Sep 2026 | Toll | 246K | 1.5% | 3 |
| Sep 2026 | Big Chill | 40.5K | 0.24% | 4 |

## What is being compared

- **Big Chill**: Measured on the search term “big chill”.
- **DHL**: Measured on the search term “dhl”.
- **FedEx**: Measured on the search term “fedex”.
- **Toll**: Measured on the search term “toll”.

- [Big Chill](/demand/global-en/brands/big-chill)
- [DHL](/demand/global-en/brands/dhl)
- [FedEx](/demand/global-en/brands/fedex)
- [Toll](/demand/global-en/brands/toll)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among freight and logistics companies worldwide?

In September 2026, DHL was the most searched among freight and logistics companies worldwide, with an estimated 9.1M branded searches and 54.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Freight and logistics companies: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/freight-and-logistics-companies

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/freight-and-logistics-companies. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
