--- title: "Fountain pen brands: Which are searched most?" description: "Compare the fountain pen brands brands people buy. Share of Search among Parker, Lamy and Pilot, the fountain pen brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/fountain-pen-brands" publisher: "Brandwave" --- # Fountain pen brands: Which are searched most? Compare the fountain pen brands brands people buy. Share of Search among Parker, Lamy and Pilot, the fountain pen brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Fountain pen brands - **Market**: Global - **Brands compared**: 3 - **Month measured**: Sep 2026 - **Highest Share of Search**: Parker, 77.5% ## Which brand is most popular in search among fountain pen brands worldwide? - In September 2026, Parker was the most searched among fountain pen brands worldwide, with an estimated 301K branded searches and 77.5% estimated Share of Search within this set. - Lamy is in 2nd place, 64.7 percentage points behind at 12.7% Share of Search. - Across the 12 months ending September 2026, Parker’s estimated Share of Search among fountain pen brands worldwide increased from 71.3% to 77.5%. - Across the 12 months ending September 2026, Lamy’s estimated Share of Search among fountain pen brands worldwide decreased from 17.5% to 12.7%. - Across the 12 months ending September 2026, Pilot’s estimated Share of Search among fountain pen brands worldwide decreased from 11.2% to 9.8%. - Across the 12 months ending September 2026, Parker’s estimated Share of Search among fountain pen brands worldwide peaked at 77.5% in September 2026 and was lowest at 66.6% in April 2026. - Across the 12 months ending September 2026, Lamy’s estimated Share of Search among fountain pen brands worldwide peaked at 17.8% in July 2026 and was lowest at 12.7% in September 2026. - Across the 12 months ending September 2026, Pilot’s estimated Share of Search among fountain pen brands worldwide peaked at 17% in April 2026 and was lowest at 9.7% in July 2026. ## Compare search popularity between leading brands - [Parker vs Lamy: compare search popularity](/demand/global-en/compare/lamy-vs-parker-pens): 77.5% against 12.7% Share of Search. - [Parker vs Pilot: compare search popularity](/demand/global-en/compare/parker-pens-vs-pilot): 77.5% against 9.8% Share of Search. - [Lamy vs Pilot: compare search popularity](/demand/global-en/compare/lamy-vs-pilot): 12.7% against 9.8% Share of Search. ## How did search popularity change for fountain pen brands worldwide in September 2026? - In September 2026, Parker gained estimated Share of Search among fountain pen brands worldwide, from 69.7% to 77.5%. - In September 2026, Lamy lost estimated Share of Search among fountain pen brands worldwide, from 17.2% to 12.7%. - In September 2026, Pilot lost estimated Share of Search among fountain pen brands worldwide, from 13.1% to 9.8%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Parker | 77.5% | 301K | +22.4% | Newell Brands | | 2 | Lamy | 12.7% | 49.5K | -18.2% | Lamy | | 3 | Pilot | 9.8% | 38K | -17.7% | Pilot | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Parker | 201K | 71.3% | 1 | | Oct 2025 | Lamy | 49.5K | 17.5% | 2 | | Oct 2025 | Pilot | 31.6K | 11.2% | 3 | | Nov 2025 | Parker | 201K | 70.9% | 1 | | Nov 2025 | Lamy | 49.5K | 17.5% | 2 | | Nov 2025 | Pilot | 33.1K | 11.7% | 3 | | Dec 2025 | Parker | 246K | 68.7% | 1 | | Dec 2025 | Lamy | 60.5K | 16.9% | 2 | | Dec 2025 | Pilot | 51.7K | 14.4% | 3 | | Jan 2026 | Parker | 201K | 69.6% | 1 | | Jan 2026 | Lamy | 49.5K | 17.1% | 2 | | Jan 2026 | Pilot | 38.3K | 13.3% | 3 | | Feb 2026 | Parker | 201K | 69.7% | 1 | | Feb 2026 | Lamy | 49.5K | 17.2% | 2 | | Feb 2026 | Pilot | 38K | 13.2% | 3 | | Mar 2026 | Parker | 201K | 71.3% | 1 | | Mar 2026 | Lamy | 49.5K | 17.6% | 2 | | Mar 2026 | Pilot | 31.3K | 11.1% | 3 | | Apr 2026 | Parker | 165K | 66.6% | 1 | | Apr 2026 | Pilot | 42.2K | 17% | 2 | | Apr 2026 | Lamy | 40.5K | 16.4% | 3 | | May 2026 | Parker | 165K | 66.6% | 1 | | May 2026 | Pilot | 42.2K | 17% | 2 | | May 2026 | Lamy | 40.5K | 16.4% | 3 | | Jun 2026 | Parker | 201K | 74.8% | 1 | | Jun 2026 | Lamy | 40.5K | 15.1% | 2 | | Jun 2026 | Pilot | 27.1K | 10.1% | 3 | | Jul 2026 | Parker | 246K | 72.5% | 1 | | Jul 2026 | Lamy | 60.5K | 17.8% | 2 | | Jul 2026 | Pilot | 33K | 9.7% | 3 | | Aug 2026 | Parker | 246K | 69.7% | 1 | | Aug 2026 | Lamy | 60.5K | 17.2% | 2 | | Aug 2026 | Pilot | 46.2K | 13.1% | 3 | | Sep 2026 | Parker | 301K | 77.5% | 1 | | Sep 2026 | Lamy | 49.5K | 12.7% | 2 | | Sep 2026 | Pilot | 38K | 9.8% | 3 | ## What is being compared - **Lamy**: Measured on the search term “lamy pen”. - **Parker**: Measured on the search term “parker pen”. - **Pilot**: Measured on the search terms “pilot ballpoint pen”, “pilot fountain pen” and “pilot stationery”, summed into one figure. - [Lamy](/demand/global-en/brands/lamy) - [Parker](/demand/global-en/brands/parker-pens) - [Pilot](/demand/global-en/brands/pilot) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among fountain pen brands worldwide? In September 2026, Parker was the most searched among fountain pen brands worldwide, with an estimated 301K branded searches and 77.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Fountain pen brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/fountain-pen-brands This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/fountain-pen-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.