---
title: "Food safety training: Which are searched most?"
description: "Compare the food safety training operations teams choose between. Share of Search among Virtual College, ServSafe, Highfield, Train4Academy, CIEH and Food Hygiene Company, the food safety training Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/food-safety-training"
publisher: "Brandwave"
---

# Food safety training: Which are searched most?

Compare the food safety training operations teams choose between. Share of Search among Virtual College, ServSafe, Highfield, Train4Academy, CIEH and Food Hygiene Company, the food safety training Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Food safety training
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Virtual College, 78.9%

## Which brand is most popular in search among food safety training worldwide?

- In August 2026, Virtual College was the most searched among food safety training worldwide, with an estimated 6.6K branded searches and 78.9% estimated Share of Search within this set.
- ServSafe is in 2nd place, 66.9 percentage points behind at 11.9% Share of Search.
- Across the 11 months ending August 2026, Virtual College’s estimated Share of Search among food safety training worldwide increased from 77.3% to 78.9%.
- Across the 11 months ending August 2026, Highfield’s estimated Share of Search among food safety training worldwide decreased from 8.4% to 7%.
- Across the 11 months ending August 2026, Virtual College’s estimated Share of Search among food safety training worldwide peaked at 81.2% in June 2026 and was lowest at 72.4% in December 2025.
- Across the 11 months ending August 2026, ServSafe’s estimated Share of Search among food safety training worldwide peaked at 17.4% in May 2026 and was lowest at 10% in November 2025.
- Across the 11 months ending August 2026, Highfield’s estimated Share of Search among food safety training worldwide peaked at 8.4% in October 2025 and was lowest at 5.7% in April 2026.
- Across the 11 months ending August 2026, ServSafe, Train4Academy, CIEH and Food Hygiene Company held steady: their estimated Share of Search among food safety training worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Virtual College vs ServSafe: compare search popularity](/demand/global-en/compare/servsafe-vs-virtual-college): 78.9% against 11.9% Share of Search.
- [Virtual College vs Highfield: compare search popularity](/demand/global-en/compare/highfield-vs-virtual-college): 78.9% against 7% Share of Search.
- [ServSafe vs Highfield: compare search popularity](/demand/global-en/compare/highfield-vs-servsafe): 11.9% against 7% Share of Search.

## How did search popularity change for food safety training worldwide in August 2026?

- In August 2026, ServSafe gained estimated Share of Search among food safety training worldwide, from 10.7% to 11.9%.
- In August 2026, Virtual College lost estimated Share of Search among food safety training worldwide, from 79.9% to 78.9%.
- Estimated monthly branded searches for Highfield worldwide fell 33% over 11 measured months, from 880 to 590 in August 2026.
- Estimated monthly branded searches for Food Hygiene Company worldwide fell 25% over 11 measured months, from 40 to 30 in August 2026.
- Estimated monthly branded searches for CIEH worldwide fell 20% over 11 measured months, from 50 to 40 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Virtual College | 78.9% | 6.6K | 0.0% | Virtual College |
| 2 | ServSafe | 11.9% | 1K | +13.6% | ServSafe |
| 3 | Highfield | 7% | 590 | 0.0% | Highfield |
| 4 | Train4Academy | 1.3% | 110 | -21.4% | Train4Academy |
| 5 | CIEH | 0.48% | 40 | +33.3% | CIEH |
| 6 | Food Hygiene Company | 0.36% | 30 | +50.0% | Food Hygiene Company |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Virtual College | 8.1K | 77.3% | 1 |
| Oct 2025 | ServSafe | 1.3K | 12.4% | 2 |
| Oct 2025 | Highfield | 880 | 8.4% | 3 |
| Oct 2025 | Train4Academy | 110 | 1% | 4 |
| Oct 2025 | CIEH | 50 | 0.48% | 5 |
| Oct 2025 | Food Hygiene Company | 40 | 0.38% | 6 |
| Nov 2025 | Virtual College | 8.1K | 80.8% | 1 |
| Nov 2025 | ServSafe | 1K | 10% | 2 |
| Nov 2025 | Highfield | 720 | 7.2% | 3 |
| Nov 2025 | Train4Academy | 110 | 1.1% | 4 |
| Nov 2025 | CIEH | 50 | 0.5% | 5 |
| Nov 2025 | Food Hygiene Company | 50 | 0.5% | 6 |
| Dec 2025 | Virtual College | 5.4K | 72.4% | 1 |
| Dec 2025 | ServSafe | 1.3K | 17.4% | 2 |
| Dec 2025 | Highfield | 590 | 7.9% | 3 |
| Dec 2025 | Train4Academy | 110 | 1.5% | 4 |
| Dec 2025 | CIEH | 40 | 0.54% | 5 |
| Dec 2025 | Food Hygiene Company | 20 | 0.27% | 6 |
| Jan 2026 | Virtual College | 9.9K | 76.4% | 1 |
| Jan 2026 | ServSafe | 1.9K | 14.7% | 2 |
| Jan 2026 | Highfield | 880 | 6.8% | 3 |
| Jan 2026 | Train4Academy | 170 | 1.3% | 4 |
| Jan 2026 | CIEH | 50 | 0.39% | 5 |
| Jan 2026 | Food Hygiene Company | 50 | 0.39% | 6 |
| Feb 2026 | Virtual College | 8.1K | 74.9% | 1 |
| Feb 2026 | ServSafe | 1.6K | 14.8% | 2 |
| Feb 2026 | Highfield | 880 | 8.1% | 3 |
| Feb 2026 | Train4Academy | 170 | 1.6% | 4 |
| Feb 2026 | CIEH | 40 | 0.37% | 5 |
| Feb 2026 | Food Hygiene Company | 30 | 0.28% | 6 |
| Mar 2026 | Virtual College | 8.1K | 75% | 1 |
| Mar 2026 | ServSafe | 1.6K | 14.8% | 2 |
| Mar 2026 | Highfield | 880 | 8.1% | 3 |
| Mar 2026 | Train4Academy | 140 | 1.3% | 4 |
| Mar 2026 | CIEH | 50 | 0.46% | 5 |
| Mar 2026 | Food Hygiene Company | 30 | 0.28% | 6 |
| Apr 2026 | Virtual College | 9.9K | 78% | 1 |
| Apr 2026 | ServSafe | 1.9K | 15% | 2 |
| Apr 2026 | Highfield | 720 | 5.7% | 3 |
| Apr 2026 | Train4Academy | 110 | 0.87% | 4 |
| Apr 2026 | CIEH | 40 | 0.31% | 5 |
| Apr 2026 | Food Hygiene Company | 30 | 0.24% | 6 |
| May 2026 | Virtual College | 8.1K | 74.4% | 1 |
| May 2026 | ServSafe | 1.9K | 17.4% | 2 |
| May 2026 | Highfield | 720 | 6.6% | 3 |
| May 2026 | Train4Academy | 110 | 1% | 4 |
| May 2026 | CIEH | 40 | 0.37% | 5 |
| May 2026 | Food Hygiene Company | 20 | 0.18% | 6 |
| Jun 2026 | Virtual College | 8.1K | 81.2% | 1 |
| Jun 2026 | ServSafe | 1K | 10% | 2 |
| Jun 2026 | Highfield | 720 | 7.2% | 3 |
| Jun 2026 | Train4Academy | 110 | 1.1% | 4 |
| Jun 2026 | CIEH | 30 | 0.3% | 5 |
| Jun 2026 | Food Hygiene Company | 20 | 0.2% | 6 |
| Jul 2026 | Virtual College | 6.6K | 79.9% | 1 |
| Jul 2026 | ServSafe | 880 | 10.7% | 2 |
| Jul 2026 | Highfield | 590 | 7.1% | 3 |
| Jul 2026 | Train4Academy | 140 | 1.7% | 4 |
| Jul 2026 | CIEH | 30 | 0.36% | 5 |
| Jul 2026 | Food Hygiene Company | 20 | 0.24% | 6 |
| Aug 2026 | Virtual College | 6.6K | 78.9% | 1 |
| Aug 2026 | ServSafe | 1K | 11.9% | 2 |
| Aug 2026 | Highfield | 590 | 7% | 3 |
| Aug 2026 | Train4Academy | 110 | 1.3% | 4 |
| Aug 2026 | CIEH | 40 | 0.48% | 5 |
| Aug 2026 | Food Hygiene Company | 30 | 0.36% | 6 |
| Sep 2026 | CIEH | — | — | — |
| Sep 2026 | Food Hygiene Company | — | — | — |
| Sep 2026 | Highfield | — | — | — |
| Sep 2026 | ServSafe | — | — | — |
| Sep 2026 | Train4Academy | — | — | — |
| Sep 2026 | Virtual College | — | — | — |

## What is being compared

- **CIEH**: Measured on the search term “cieh training”.
- **Food Hygiene Company**: Measured on the search term “food hygiene company”.
- **Highfield**: Measured on the search term “highfield training”.
- **ServSafe**: Measured on the search term “servsafe training”.
- **Train4Academy**: Measured on the search term “train 4 academy”.
- **Virtual College**: Measured on the search term “virtual college”.

- [CIEH](/demand/global-en/brands/cieh)
- [Food Hygiene Company](/demand/global-en/brands/food-hygiene-company)
- [Highfield](/demand/global-en/brands/highfield)
- [ServSafe](/demand/global-en/brands/servsafe)
- [Train4Academy](/demand/global-en/brands/train4academy)
- [Virtual College](/demand/global-en/brands/virtual-college)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among food safety training worldwide?

In August 2026, Virtual College was the most searched among food safety training worldwide, with an estimated 6.6K branded searches and 78.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Food safety training: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/food-safety-training

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/food-safety-training. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
