--- title: "Foaming hand wash brands: Which are searched most?" description: "Compare the foaming hand wash brands brands people buy. Share of Search among Dove, Dettol, Palmolive and Method, the foaming hand wash brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/foaming-hand-wash-brands" publisher: "Brandwave" --- # Foaming hand wash brands: Which are searched most? Compare the foaming hand wash brands brands people buy. Share of Search among Dove, Dettol, Palmolive and Method, the foaming hand wash brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Foaming hand wash brands - **Market**: Global - **Brands compared**: 4 - **Month measured**: Sep 2026 - **Highest Share of Search**: Dove, 83.1% ## Which brand is most popular in search among foaming hand wash brands worldwide? - In September 2026, Dove was the most searched among foaming hand wash brands worldwide, with an estimated 1.7M branded searches and 83.1% estimated Share of Search within this set. - Dettol is in 2nd place, 70.7 percentage points behind at 12.3% Share of Search. - Across the 12 months ending September 2026, Dove’s estimated Share of Search among foaming hand wash brands worldwide increased from 82.2% to 83.1%. - Across the 12 months ending September 2026, Dettol’s estimated Share of Search among foaming hand wash brands worldwide decreased from 13% to 12.3%. - Across the 12 months ending September 2026, Dove’s estimated Share of Search among foaming hand wash brands worldwide peaked at 83.1% in August 2026 and was lowest at 79.8% in July 2026. - Across the 12 months ending September 2026, Dettol’s estimated Share of Search among foaming hand wash brands worldwide peaked at 14.9% in December 2025 and was lowest at 12.2% in August 2026. - Across the 12 months ending September 2026, Palmolive’s estimated Share of Search among foaming hand wash brands worldwide peaked at 6.2% in July 2026 and was lowest at 4.5% in December 2025. - Across the 12 months ending September 2026, Palmolive and Method held steady: their estimated Share of Search among foaming hand wash brands worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Dove vs Dettol: compare search popularity](/demand/global-en/compare/dettol-vs-dove): 83.1% against 12.3% Share of Search. - [Dove vs Palmolive: compare search popularity](/demand/global-en/compare/dove-vs-palmolive): 83.1% against 4.5% Share of Search. - [Dettol vs Palmolive: compare search popularity](/demand/global-en/compare/dettol-vs-palmolive): 12.3% against 4.5% Share of Search. ## How did search popularity change for foaming hand wash brands worldwide in September 2026? - Estimated monthly branded searches for Method worldwide rose 122.2% over 12 measured months, from 720 to 1.6K in September 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Dove | 83.1% | 1.7M | -1.5% | Unilever | | 2 | Dettol | 12.3% | 246K | 0.0% | Reckitt | | 3 | Palmolive | 4.5% | 90.5K | 0.0% | Palmolive | | 4 | Method | 0.08% | 1.6K | -70.4% | Method | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Dove | 1.6M | 82.2% | 1 | | Oct 2025 | Dettol | 246K | 13% | 2 | | Oct 2025 | Palmolive | 90.5K | 4.8% | 3 | | Oct 2025 | Method | 720 | 0.04% | 4 | | Nov 2025 | Dove | 1.4M | 80.7% | 1 | | Nov 2025 | Dettol | 246K | 14.1% | 2 | | Nov 2025 | Palmolive | 90.5K | 5.2% | 3 | | Nov 2025 | Method | 590 | 0.03% | 4 | | Dec 2025 | Dove | 1.3M | 80.6% | 1 | | Dec 2025 | Dettol | 246K | 14.9% | 2 | | Dec 2025 | Palmolive | 74K | 4.5% | 3 | | Dec 2025 | Method | 590 | 0.04% | 4 | | Jan 2026 | Dove | 1.4M | 80.1% | 1 | | Jan 2026 | Dettol | 246K | 14.5% | 2 | | Jan 2026 | Palmolive | 90.5K | 5.3% | 3 | | Jan 2026 | Method | 720 | 0.04% | 4 | | Feb 2026 | Dove | 1.3M | 82.7% | 1 | | Feb 2026 | Dettol | 201K | 12.6% | 2 | | Feb 2026 | Palmolive | 74K | 4.7% | 3 | | Feb 2026 | Method | 720 | 0.05% | 4 | | Mar 2026 | Dove | 1.6M | 82.2% | 1 | | Mar 2026 | Dettol | 246K | 13% | 2 | | Mar 2026 | Palmolive | 90.5K | 4.8% | 3 | | Mar 2026 | Method | 720 | 0.04% | 4 | | Apr 2026 | Dove | 1.3M | 79.8% | 1 | | Apr 2026 | Dettol | 246K | 14.7% | 2 | | Apr 2026 | Palmolive | 90.5K | 5.4% | 3 | | Apr 2026 | Method | 880 | 0.05% | 4 | | May 2026 | Dove | 1.6M | 82.2% | 1 | | May 2026 | Dettol | 246K | 13% | 2 | | May 2026 | Palmolive | 90.5K | 4.8% | 3 | | May 2026 | Method | 1K | 0.05% | 4 | | Jun 2026 | Dove | 1.4M | 80.8% | 1 | | Jun 2026 | Dettol | 246K | 14% | 2 | | Jun 2026 | Palmolive | 90.5K | 5.1% | 3 | | Jun 2026 | Method | 1.9K | 0.11% | 4 | | Jul 2026 | Dove | 1.4M | 79.8% | 1 | | Jul 2026 | Dettol | 246K | 13.8% | 2 | | Jul 2026 | Palmolive | 110K | 6.2% | 3 | | Jul 2026 | Method | 4.4K | 0.25% | 4 | | Aug 2026 | Dove | 1.7M | 83.1% | 1 | | Aug 2026 | Dettol | 246K | 12.2% | 2 | | Aug 2026 | Palmolive | 90.5K | 4.5% | 3 | | Aug 2026 | Method | 5.4K | 0.27% | 4 | | Sep 2026 | Dove | 1.7M | 83.1% | 1 | | Sep 2026 | Dettol | 246K | 12.3% | 2 | | Sep 2026 | Palmolive | 90.5K | 4.5% | 3 | | Sep 2026 | Method | 1.6K | 0.08% | 4 | ## What is being compared - **Dettol**: Measured on the search term “dettol”. - **Dove**: Measured on the search terms “dove”, “dove body scrub”, “dove body wash” and “dove soap”, summed into one figure. - **Method**: Measured on the search term “method foaming hand wash”. - **Palmolive**: Measured on the search term “palmolive”. - [Dettol](/demand/global-en/brands/dettol) - [Dove](/demand/global-en/brands/dove) - [Method](/demand/global-en/brands/method) - [Palmolive](/demand/global-en/brands/palmolive) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among foaming hand wash brands worldwide? In September 2026, Dove was the most searched among foaming hand wash brands worldwide, with an estimated 1.7M branded searches and 83.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Foaming hand wash brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/foaming-hand-wash-brands This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/foaming-hand-wash-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.