--- title: "Logitech vs Thrustmaster: Which is searched more?" description: "Is Logitech or Thrustmaster more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Flight sim controller brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/flight-sim-controller-brands/compare/logitech-vs-thrustmaster" publisher: "Brandwave" --- # Logitech vs Thrustmaster: Which is searched more? Is Logitech or Thrustmaster more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Flight sim controller brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Logitech and Thrustmaster - **Competitive set**: Flight sim controller brands - **Market**: Global - **Month measured**: Sep 2026 - **Logitech Share of Search**: 9.1% - **Thrustmaster Share of Search**: 19.4% ## Is Logitech or Thrustmaster more popular in search? - In September 2026, Thrustmaster had more branded searches than Logitech among flight sim controller brands worldwide. Thrustmaster had about 32,700 branded searches, while Logitech had 15,300. Thrustmaster made up 19.4% of all flight sim controller brand searches we track, and Logitech accounted for 9.1%. - Thrustmaster was ahead of Logitech in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Logitech’s share of searches among flight sim controller brands worldwide moved from 5.5% to 9.1%, and its estimated monthly branded searches moved from 12.5K to 15.3K. - Across the 12 months ending September 2026, Thrustmaster’s share of searches among flight sim controller brands worldwide moved from 9.5% to 19.4%, and its estimated monthly branded searches moved from 21.6K to 32.7K. ## Top flight sim controller brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, both Logitech and Thrustmaster showed up in all five answers. Thrustmaster was listed before Logitech in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Thrustmaster | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Logitech | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | VKB | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Virpil | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Turtle Beach | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Honeycomb | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | WINWING | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Moza | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about flight sim controller brands - Asked ChatGPT "What's the best HOTAS for flight sims?": 1. VKB, 2. Thrustmaster, 3. Logitech - Asked ChatGPT "Which joystick should I buy for Microsoft Flight Simulator?": 1. Thrustmaster, 2. Turtle Beach, 3. Logitech - Asked ChatGPT "What are the best flight sim controller brands?": 1. VKB, 2. Virpil, 3. Thrustmaster, 4. Honeycomb, 5. Logitech, 6. WINWING, 7. Turtle Beach - Searched Google, AI Overview "hotas": 1. Thrustmaster, 2. Logitech - Searched Google, AI Overview "flight stick": 1. Thrustmaster, 2. Logitech Not named in any answer: Moza. Brands are listed in the order each answer named them. The answers were collected in the United States on October 27, 2026. ## How did search popularity change for flight sim controller brands worldwide in September 2026? - In September 2026, Thrustmaster gained share of searches among flight sim controller brands worldwide, from 18.1% to 19.4%. - In September 2026, Logitech gained share of searches among flight sim controller brands worldwide, from 8.4% to 9.1%. ## Month by month | Month | Logitech estimated searches | Logitech Share of Search | Logitech rank | Thrustmaster estimated searches | Thrustmaster Share of Search | Thrustmaster rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 12.5K | 5.5% | 5 | 21.6K | 9.5% | 3 | | Nov 2025 | 13.5K | 4.9% | 5 | 26.4K | 9.5% | 3 | | Dec 2025 | 16.5K | 5.8% | 5 | 33.9K | 11.9% | 2 | | Jan 2026 | 13.5K | 5.5% | 5 | 27.6K | 11.3% | 2 | | Feb 2026 | 10.2K | 5.7% | 5 | 22.1K | 12.4% | 3 | | Mar 2026 | 11K | 5.9% | 5 | 25.9K | 13.8% | 2 | | Apr 2026 | 9K | 6.6% | 5 | 21.1K | 15.4% | 2 | | May 2026 | 9K | 6.6% | 6 | 21.1K | 15.5% | 3 | | Jun 2026 | 10.2K | 7% | 5 | 21.6K | 14.8% | 3 | | Jul 2026 | 9.8K | 7.6% | 6 | 21.1K | 16.5% | 2 | | Aug 2026 | 12K | 8.4% | 5 | 25.9K | 18.1% | 2 | | Sep 2026 | 15.3K | 9.1% | 5 | 32.7K | 19.4% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Logitech’s and Thrustmaster’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Logitech**: Measured on the search terms “logitech flight yoke” and “logitech x56”, summed into one figure. - **Thrustmaster**: Measured on the search terms “thrustmaster hotas”, “thrustmaster t16000m” and “thrustmaster tca”, summed into one figure. - [Logitech profile](/demand/global-en/brands/logitech) - [Thrustmaster profile](/demand/global-en/brands/thrustmaster) - [All flight sim controller brands worldwide](/demand/global-en/categories/flight-sim-controller-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Logitech or Thrustmaster more popular in search? In September 2026, Thrustmaster had more branded searches than Logitech among flight sim controller brands worldwide. Thrustmaster had about 32,700 branded searches, while Logitech had 15,300. Thrustmaster made up 19.4% of all flight sim controller brand searches we track, and Logitech accounted for 9.1%. ## Cite this page Brandwave. "Logitech vs Thrustmaster: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/flight-sim-controller-brands/compare/logitech-vs-thrustmaster This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/flight-sim-controller-brands/compare/logitech-vs-thrustmaster. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.