---
title: "Geotab vs Motive: Which is searched more?"
description: "Is Geotab or Motive more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fleet telematics providers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/fleet-telematics-providers/compare/geotab-vs-motive-fleet"
publisher: "Brandwave"
---

# Geotab vs Motive: Which is searched more?

Is Geotab or Motive more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fleet telematics providers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Geotab and Motive
- **Competitive set**: Fleet telematics providers
- **Market**: Global
- **Month measured**: Sep 2026
- **Geotab Share of Search**: 58.2%
- **Motive Share of Search**: 3.4%

## Is Geotab or Motive more popular in search?

- In September 2026, Geotab had more branded searches than Motive among fleet telematics providers worldwide. Geotab had about 135,000 branded searches, while Motive had 7,900. Geotab made up 58.2% of all fleet telematics provider searches we track, and Motive accounted for 3.4%.
- Geotab was ahead of Motive in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Geotab’s share of searches among fleet telematics providers worldwide moved from 55.2% to 58.2%, and its estimated monthly branded searches held steady at 135K.
- Across the 12 months ending September 2026, Motive’s share of searches among fleet telematics providers worldwide moved from 4.6% to 3.4%, and its estimated monthly branded searches moved from 11.2K to 7.9K.

## Top fleet telematics providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Geotab was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Motive was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Geotab was listed before Motive in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Samsara | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Geotab | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Motive | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Verizon Connect | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| Fleetio | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Webfleet | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Teletrac Navman | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about fleet telematics providers

- Asked ChatGPT "Which fleet telematics provider should I use?": 1. Samsara, 2. Geotab, 3. Motive, 4. Verizon Connect
- Asked ChatGPT "What are the best fleet telematics providers?": 1. Samsara, 2. Geotab, 3. Motive, 4. Verizon Connect, 5. Fleetio
- Asked ChatGPT "What's the best fleet telematics provider for vehicle tracking?": 1. Samsara, 2. Geotab, 3. Motive, 4. Verizon Connect
- Searched Google, AI Overview "gps fleet tracking": named none of the brands we track
- Searched Google, AI Overview "truck telematics": 1. Geotab

Not named in any answer: Webfleet and Teletrac Navman.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for fleet telematics providers worldwide in September 2026?

- In September 2026, Geotab lost share of searches among fleet telematics providers worldwide, from 59.8% to 58.2%.
- Estimated monthly branded searches for Motive worldwide fell 29.5% over 12 measured months, from 11.2K to 7.9K in September 2026.

## Month by month

| Month | Geotab estimated searches | Geotab Share of Search | Geotab rank | Motive estimated searches | Motive Share of Search | Motive rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 135K | 55.2% | 1 | 11.2K | 4.6% | 4 |
| Nov 2025 | 110K | 55.3% | 1 | 9.1K | 4.6% | 4 |
| Dec 2025 | 110K | 57.5% | 1 | 7.6K | 4% | 4 |
| Jan 2026 | 135K | 58% | 1 | 9.4K | 4% | 4 |
| Feb 2026 | 110K | 53.2% | 1 | 7.6K | 3.7% | 4 |
| Mar 2026 | 135K | 55.4% | 1 | 9.4K | 3.9% | 4 |
| Apr 2026 | 135K | 57.6% | 1 | 9.4K | 4% | 4 |
| May 2026 | 135K | 58.1% | 1 | 7.6K | 3.3% | 4 |
| Jun 2026 | 135K | 57.8% | 1 | 7.6K | 3.3% | 4 |
| Jul 2026 | 135K | 57.8% | 1 | 7.6K | 3.3% | 4 |
| Aug 2026 | 135K | 59.8% | 1 | 8.2K | 3.6% | 4 |
| Sep 2026 | 135K | 58.2% | 1 | 7.9K | 3.4% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Geotab’s and Motive’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Geotab**: Measured on the search term “geotab”.
- **Motive**: Measured on the search terms “gomotive com” and “keeptruckin”, summed into one figure.

- [Geotab profile](/demand/global-en/brands/geotab)
- [Motive profile](/demand/global-en/brands/motive-fleet)
- [All fleet telematics providers worldwide](/demand/global-en/categories/fleet-telematics-providers): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Geotab or Motive more popular in search?

In September 2026, Geotab had more branded searches than Motive among fleet telematics providers worldwide. Geotab had about 135,000 branded searches, while Motive had 7,900. Geotab made up 58.2% of all fleet telematics provider searches we track, and Motive accounted for 3.4%.

## Cite this page

Brandwave. "Geotab vs Motive: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/fleet-telematics-providers/compare/geotab-vs-motive-fleet

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/fleet-telematics-providers/compare/geotab-vs-motive-fleet. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
