---
title: "Fleet management platforms: Which brands are most popular in search?"
description: "Compare tools for fleet tracking, vehicle operations and driver management. Share of Search among Geotab, Verizon Connect, Azuga, Motive and Samsara, the fleet management platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/fleet-management-platforms"
publisher: "Brandwave"
---

# Fleet management platforms: Which brands are most popular in search?

Compare tools for fleet tracking, vehicle operations and driver management. Share of Search among Geotab, Verizon Connect, Azuga, Motive and Samsara, the fleet management platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Fleet management platforms
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Geotab, 56.1%

## Which brand is most popular in search among fleet management platforms worldwide?

- In August 2026, Geotab was the most searched among fleet management platforms worldwide, with an estimated 138K branded searches and 56.1% estimated Share of Search within this set.
- Verizon Connect is in 2nd place, 40.8 percentage points behind at 15.3% Share of Search.
- Across the 11 months ending August 2026, Geotab’s estimated Share of Search among fleet management platforms worldwide increased from 51.8% to 56.1%.
- Across the 11 months ending August 2026, Verizon Connect’s estimated Share of Search among fleet management platforms worldwide decreased from 22.6% to 15.3%.
- Across the 11 months ending August 2026, Azuga’s estimated Share of Search among fleet management platforms worldwide increased from 13% to 14.1%.
- Across the 11 months ending August 2026, Samsara’s estimated Share of Search among fleet management platforms worldwide increased from 1.4% to 2.9%.
- Across the 11 months ending August 2026, Geotab’s estimated Share of Search among fleet management platforms worldwide peaked at 56.7% in May 2026 and was lowest at 50.8% in February 2026.
- Across the 11 months ending August 2026, Azuga’s estimated Share of Search among fleet management platforms worldwide peaked at 16% in January 2026 and was lowest at 9.6% in April 2026.
- Across the 11 months ending August 2026, Motive’s estimated Share of Search among fleet management platforms worldwide peaked at 13.1% in April 2026 and was lowest at 10.7% in January 2026.
- Across the 11 months ending August 2026, Samsara’s estimated Share of Search among fleet management platforms worldwide peaked at 3.8% in June 2026 and was lowest at 1.4% in October 2025.
- Across the 11 months ending August 2026, Motive held steady: its estimated Share of Search among fleet management platforms worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Geotab vs Verizon Connect: compare search popularity](/demand/global-en/compare/geotab-vs-verizon-connect): 56.1% against 15.3% Share of Search.
- [Geotab vs Azuga: compare search popularity](/demand/global-en/compare/azuga-vs-geotab): 56.1% against 14.1% Share of Search.
- [Geotab vs Motive: compare search popularity](/demand/global-en/compare/geotab-vs-motive-fleet): 56.1% against 11.5% Share of Search.
- [Geotab vs Samsara: compare search popularity](/demand/global-en/compare/geotab-vs-samsara): 56.1% against 2.9% Share of Search.
- [Verizon Connect vs Azuga: compare search popularity](/demand/global-en/compare/azuga-vs-verizon-connect): 15.3% against 14.1% Share of Search.
- [Verizon Connect vs Motive: compare search popularity](/demand/global-en/compare/motive-fleet-vs-verizon-connect): 15.3% against 11.5% Share of Search.
- [Verizon Connect vs Samsara: compare search popularity](/demand/global-en/compare/samsara-vs-verizon-connect): 15.3% against 2.9% Share of Search.
- [Azuga vs Motive: compare search popularity](/demand/global-en/compare/azuga-vs-motive-fleet): 14.1% against 11.5% Share of Search.
- [Azuga vs Samsara: compare search popularity](/demand/global-en/compare/azuga-vs-samsara): 14.1% against 2.9% Share of Search.
- [Motive vs Samsara: compare search popularity](/demand/global-en/compare/motive-fleet-vs-samsara): 11.5% against 2.9% Share of Search.

## How did search popularity change for fleet management platforms worldwide in August 2026?

- In August 2026, Azuga overtook Motive to rank 3rd among fleet management platforms worldwide, at 14.1%.
- In August 2026, Verizon Connect lost estimated Share of Search among fleet management platforms worldwide, from 17.1% to 15.3%.
- In August 2026, Motive lost estimated Share of Search among fleet management platforms worldwide, from 12.1% to 11.5%.
- Estimated monthly branded searches for Samsara worldwide rose 87.5% over 11 measured months, from 3.8K to 7.2K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Geotab | 56.1% | 138K | -0.3% | Geotab |
| 2 | Verizon Connect | 15.3% | 37.6K | -10.8% | Verizon Connect |
| 3 | Azuga | 14.1% | 34.5K | +21.8% | Azuga |
| 4 | Motive | 11.5% | 28.1K | -5.5% | Motive |
| 5 | Samsara | 2.9% | 7.2K | -12.3% | Samsara |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Geotab | 138K | 51.8% | 1 |
| Oct 2025 | Verizon Connect | 60.2K | 22.6% | 2 |
| Oct 2025 | Azuga | 34.5K | 13% | 3 |
| Oct 2025 | Motive | 29.7K | 11.2% | 4 |
| Oct 2025 | Samsara | 3.8K | 1.4% | 5 |
| Nov 2025 | Geotab | 112K | 52.9% | 1 |
| Nov 2025 | Verizon Connect | 41.8K | 19.7% | 2 |
| Nov 2025 | Azuga | 28.1K | 13.2% | 3 |
| Nov 2025 | Motive | 26.2K | 12.3% | 4 |
| Nov 2025 | Samsara | 3.9K | 1.8% | 5 |
| Dec 2025 | Geotab | 112K | 51.5% | 1 |
| Dec 2025 | Verizon Connect | 41.7K | 19.2% | 2 |
| Dec 2025 | Azuga | 34K | 15.6% | 3 |
| Dec 2025 | Motive | 24.7K | 11.3% | 4 |
| Dec 2025 | Samsara | 5.2K | 2.4% | 5 |
| Jan 2026 | Geotab | 138K | 52.5% | 1 |
| Jan 2026 | Verizon Connect | 48.5K | 18.5% | 2 |
| Jan 2026 | Azuga | 41.8K | 16% | 3 |
| Jan 2026 | Motive | 28K | 10.7% | 4 |
| Jan 2026 | Samsara | 6K | 2.3% | 5 |
| Feb 2026 | Geotab | 113K | 50.8% | 1 |
| Feb 2026 | Verizon Connect | 42.2K | 19.1% | 2 |
| Feb 2026 | Azuga | 34.3K | 15.5% | 3 |
| Feb 2026 | Motive | 26K | 11.8% | 4 |
| Feb 2026 | Samsara | 6.4K | 2.9% | 5 |
| Mar 2026 | Geotab | 138K | 53.9% | 1 |
| Mar 2026 | Verizon Connect | 50.2K | 19.6% | 2 |
| Mar 2026 | Motive | 32K | 12.5% | 3 |
| Mar 2026 | Azuga | 28.4K | 11.1% | 4 |
| Mar 2026 | Samsara | 7.6K | 3% | 5 |
| Apr 2026 | Geotab | 138K | 56.5% | 1 |
| Apr 2026 | Verizon Connect | 42.6K | 17.5% | 2 |
| Apr 2026 | Motive | 31.9K | 13.1% | 3 |
| Apr 2026 | Azuga | 23.4K | 9.6% | 4 |
| Apr 2026 | Samsara | 8.2K | 3.4% | 5 |
| May 2026 | Geotab | 138K | 56.7% | 1 |
| May 2026 | Verizon Connect | 40.9K | 16.8% | 2 |
| May 2026 | Azuga | 28.4K | 11.7% | 3 |
| May 2026 | Motive | 27.6K | 11.4% | 4 |
| May 2026 | Samsara | 8.5K | 3.5% | 5 |
| Jun 2026 | Geotab | 138K | 55.8% | 1 |
| Jun 2026 | Verizon Connect | 43.8K | 17.7% | 2 |
| Jun 2026 | Azuga | 28.5K | 11.5% | 3 |
| Jun 2026 | Motive | 27.6K | 11.2% | 4 |
| Jun 2026 | Samsara | 9.4K | 3.8% | 5 |
| Jul 2026 | Geotab | 138K | 56% | 1 |
| Jul 2026 | Verizon Connect | 42.1K | 17.1% | 2 |
| Jul 2026 | Motive | 29.7K | 12.1% | 3 |
| Jul 2026 | Azuga | 28.4K | 11.5% | 4 |
| Jul 2026 | Samsara | 8.2K | 3.3% | 5 |
| Aug 2026 | Geotab | 138K | 56.1% | 1 |
| Aug 2026 | Verizon Connect | 37.6K | 15.3% | 2 |
| Aug 2026 | Azuga | 34.5K | 14.1% | 3 |
| Aug 2026 | Motive | 28.1K | 11.5% | 4 |
| Aug 2026 | Samsara | 7.2K | 2.9% | 5 |
| Sep 2026 | Azuga | — | — | — |
| Sep 2026 | Geotab | — | — | — |
| Sep 2026 | Motive | — | — | — |
| Sep 2026 | Samsara | — | — | — |
| Sep 2026 | Verizon Connect | — | — | — |

## What is being compared

- **Azuga**: Measured on the search terms “azuga”, “azuga app”, “azuga com”, “azuga fleet management”, “azuga fleet tracking”, “azuga gps tracking”, “azuga software” and “azuga telematics”, summed into one figure.
- **Geotab**: Measured on the search terms “geotab”, “geotab app”, “geotab com”, “geotab fleet management”, “geotab fleet tracking”, “geotab gps tracking”, “geotab software” and “geotab telematics”, summed into one figure.
- **Motive**: Measured on the search terms “gomotive com”, “keeptruckin”, “motive dashcam”, “motive eld”, “motive fleet”, “motive fleet management”, “motive fleet tracking”, “motive gps tracking” and “motive telematics”, summed into one figure.
- **Samsara**: Measured on the search terms “samsara com”, “samsara fleet management”, “samsara fleet tracking”, “samsara gps tracking”, “samsara telematics” and “telematics samsara”, summed into one figure.
- **Verizon Connect**: Measured on the search terms “fleetmatics”, “verizon connect”, “verizon connect app”, “verizon connect fleet management”, “verizon connect fleet tracking”, “verizon connect gps tracking”, “verizon connect reveal”, “verizon connect software”, “verizon connect telematics”, “verizon reveal”, “verizonconnect” and “verizonconnect com”, summed into one figure.

- [Azuga](/demand/global-en/brands/azuga)
- [Geotab](/demand/global-en/brands/geotab)
- [Motive](/demand/global-en/brands/motive-fleet)
- [Samsara](/demand/global-en/brands/samsara)
- [Verizon Connect](/demand/global-en/brands/verizon-connect)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among fleet management platforms worldwide?

In August 2026, Geotab was the most searched among fleet management platforms worldwide, with an estimated 138K branded searches and 56.1% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Fleet management platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/fleet-management-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/fleet-management-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.