---
title: "Arc'teryx vs Kathmandu: Which is more popular by branded search?"
description: "Which is more popular in search, Arc'teryx or Kathmandu? Compare estimated monthly branded-search demand and Share of Search inside the Fleece brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/fleece-brands/compare/arcteryx-vs-kathmandu"
publisher: "Brandwave"
---

# Arc'teryx vs Kathmandu: Which is more popular by branded search?

Which is more popular in search, Arc'teryx or Kathmandu? Compare estimated monthly branded-search demand and Share of Search inside the Fleece brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Arc'teryx and Kathmandu
- **Competitive set**: Fleece brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Arc'teryx Share of Search**: 25.3%
- **Kathmandu Share of Search**: 11.4%

## Which is more popular in search, Arc'teryx or Kathmandu?

- In August 2026, Arc'teryx had more branded searches than Kathmandu among fleece brands worldwide. Arc'teryx was estimated to have 1.8M branded searches compared to Kathmandu’s 823K, and held a 25.3% Share of Search versus Kathmandu’s 11.4%.
- Arc'teryx was ahead of Kathmandu in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Arc'teryx’s estimated Share of Search among fleece brands worldwide moved from 25.2% to 25.3%, and its estimated monthly branded searches moved from 2.7M to 1.8M.
- Across the 11 months ending August 2026, Kathmandu’s estimated Share of Search among fleece brands worldwide moved from 6.2% to 11.4%, and its estimated monthly branded searches moved from 673K to 823K.

## How did search popularity change for fleece brands worldwide in August 2026?

- In August 2026, Arc'teryx overtook The North Face to rank 2nd among fleece brands worldwide, at 25.3%.
- In August 2026, Kathmandu lost estimated Share of Search among fleece brands worldwide, from 11.9% to 11.4%.

## Month by month

| Month | Arc'teryx estimated searches | Arc'teryx Share of Search | Arc'teryx rank | Kathmandu estimated searches | Kathmandu Share of Search | Kathmandu rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.7M | 25.2% | 3 | 673K | 6.2% | 4 |
| Nov 2025 | 4.1M | 27.4% | 3 | 823K | 5.5% | 4 |
| Dec 2025 | 4.1M | 31.2% | 1 | 823K | 6.3% | 4 |
| Jan 2026 | 3.4M | 27.5% | 3 | 673K | 5.5% | 4 |
| Feb 2026 | 2.2M | 25.2% | 3 | 550K | 6.2% | 4 |
| Mar 2026 | 1.8M | 22.2% | 3 | 823K | 10% | 4 |
| Apr 2026 | 1.5M | 22.9% | 2 | 823K | 12.5% | 4 |
| May 2026 | 1.5M | 21.8% | 3 | 823K | 11.9% | 4 |
| Jun 2026 | 1.5M | 22.3% | 2 | 1M | 14.8% | 4 |
| Jul 2026 | 1.5M | 21.8% | 3 | 823K | 11.9% | 4 |
| Aug 2026 | 1.8M | 25.3% | 2 | 823K | 11.4% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Arc'teryx’s and Kathmandu’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Arc'teryx**: Measured on the search term “arcteryx”.
- **Kathmandu**: Measured on the search term “kathmandu”.

- [Arc'teryx profile](/demand/global-en/brands/arcteryx)
- [Kathmandu profile](/demand/global-en/brands/kathmandu)
- [All fleece brands worldwide](/demand/global-en/categories/fleece-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Arc'teryx or Kathmandu?

In August 2026, Arc'teryx had more branded searches than Kathmandu among fleece brands worldwide. Arc'teryx was estimated to have 1.8M branded searches compared to Kathmandu’s 823K, and held a 25.3% Share of Search versus Kathmandu’s 11.4%.

## Cite this page

Brandwave. "Arc'teryx vs Kathmandu: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/fleece-brands/compare/arcteryx-vs-kathmandu

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/fleece-brands/compare/arcteryx-vs-kathmandu. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.