--- title: "Financial planning and analysis platforms: Which are searched most?" description: "Compare the platforms used for company financial planning. Share of Search among Anaplan, Planful, Cube, Vena and Pigment, the financial planning and analysis platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/financial-planning-and-analysis-platforms" publisher: "Brandwave" --- # Financial planning and analysis platforms: Which are searched most? Compare the platforms used for company financial planning. Share of Search among Anaplan, Planful, Cube, Vena and Pigment, the financial planning and analysis platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Financial planning and analysis platforms - **Market**: Global - **Brands compared**: 5 - **Month measured**: Sep 2026 - **Highest Share of Search**: Anaplan, 91.2% ## Which brand is most popular in search among financial planning and analysis platforms worldwide? - In September 2026, Anaplan was the most searched among financial planning and analysis platforms worldwide, with an estimated 74K branded searches and 91.2% estimated Share of Search within this set. - Planful is in 2nd place, 84.6 percentage points behind at 6.7% Share of Search. - Across the 12 months ending September 2026, Anaplan’s estimated Share of Search among financial planning and analysis platforms worldwide increased from 85.7% to 91.2%. - Across the 12 months ending September 2026, Planful’s estimated Share of Search among financial planning and analysis platforms worldwide decreased from 11.5% to 6.7%. - Across the 12 months ending September 2026, Cube’s estimated Share of Search among financial planning and analysis platforms worldwide decreased from 2.8% to 2%. - Across the 12 months ending September 2026, Anaplan’s estimated Share of Search among financial planning and analysis platforms worldwide peaked at 91.2% in June 2026 and was lowest at 85.7% in October 2025. - Across the 12 months ending September 2026, Planful’s estimated Share of Search among financial planning and analysis platforms worldwide peaked at 11.5% in November 2025 and was lowest at 6.7% in June 2026. - Across the 12 months ending September 2026, Vena and Pigment held steady: their estimated Share of Search among financial planning and analysis platforms worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Anaplan vs Planful: compare search popularity](/demand/global-en/compare/anaplan-vs-planful): 91.2% against 6.7% Share of Search. ## How did search popularity change for financial planning and analysis platforms worldwide in September 2026? - In September 2026, Anaplan gained estimated Share of Search among financial planning and analysis platforms worldwide, from 89.5% to 91.2%. - In September 2026, Planful lost estimated Share of Search among financial planning and analysis platforms worldwide, from 8% to 6.7%. - Estimated monthly branded searches for Vena worldwide rose 22.2% over 12 measured months, from 90 to 110 in September 2026. - Estimated monthly branded searches for Cube worldwide fell 33.3% over 12 measured months, from 2.4K to 1.6K in September 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Anaplan | 91.2% | 74K | +22.3% | Anaplan | | 2 | Planful | 6.7% | 5.4K | 0.0% | Planful | | 3 | Cube | 2% | 1.6K | 0.0% | Cube | | 4 | Vena | 0.14% | 110 | +37.5% | Vena | | 5 | Pigment | 0.02% | 20 | +100.0% | Pigment | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Anaplan | 74K | 85.7% | 1 | | Oct 2025 | Planful | 9.9K | 11.5% | 2 | | Oct 2025 | Cube | 2.4K | 2.8% | 3 | | Oct 2025 | Vena | 90 | 0.1% | 4 | | Oct 2025 | Pigment | 0 | 0% | 5 | | Nov 2025 | Anaplan | 60.5K | 85.7% | 1 | | Nov 2025 | Planful | 8.1K | 11.5% | 2 | | Nov 2025 | Cube | 1.9K | 2.7% | 3 | | Nov 2025 | Vena | 100 | 0.14% | 4 | | Nov 2025 | Pigment | 0 | 0% | 5 | | Dec 2025 | Anaplan | 60.5K | 87.6% | 1 | | Dec 2025 | Planful | 6.6K | 9.6% | 2 | | Dec 2025 | Cube | 1.9K | 2.7% | 3 | | Dec 2025 | Vena | 80 | 0.12% | 4 | | Dec 2025 | Pigment | 20 | 0.03% | 5 | | Jan 2026 | Anaplan | 74K | 87.9% | 1 | | Jan 2026 | Planful | 8.1K | 9.6% | 2 | | Jan 2026 | Cube | 1.9K | 2.3% | 3 | | Jan 2026 | Vena | 120 | 0.14% | 4 | | Jan 2026 | Pigment | 20 | 0.02% | 5 | | Feb 2026 | Anaplan | 74K | 89.6% | 1 | | Feb 2026 | Planful | 6.6K | 8% | 2 | | Feb 2026 | Cube | 1.9K | 2.3% | 3 | | Feb 2026 | Vena | 120 | 0.15% | 4 | | Feb 2026 | Pigment | 10 | 0.01% | 5 | | Mar 2026 | Anaplan | 74K | 87.9% | 1 | | Mar 2026 | Planful | 8.1K | 9.6% | 2 | | Mar 2026 | Cube | 1.9K | 2.3% | 3 | | Mar 2026 | Vena | 110 | 0.13% | 4 | | Mar 2026 | Pigment | 40 | 0.05% | 5 | | Apr 2026 | Anaplan | 74K | 89.5% | 1 | | Apr 2026 | Planful | 6.6K | 8% | 2 | | Apr 2026 | Cube | 1.9K | 2.3% | 3 | | Apr 2026 | Vena | 120 | 0.15% | 4 | | Apr 2026 | Pigment | 20 | 0.02% | 5 | | May 2026 | Anaplan | 60.5K | 89.4% | 1 | | May 2026 | Planful | 5.4K | 8% | 2 | | May 2026 | Cube | 1.6K | 2.4% | 3 | | May 2026 | Vena | 130 | 0.19% | 4 | | May 2026 | Pigment | 10 | 0.01% | 5 | | Jun 2026 | Anaplan | 74K | 91.2% | 1 | | Jun 2026 | Planful | 5.4K | 6.7% | 2 | | Jun 2026 | Cube | 1.6K | 2% | 3 | | Jun 2026 | Vena | 120 | 0.15% | 4 | | Jun 2026 | Pigment | 10 | 0.01% | 5 | | Jul 2026 | Anaplan | 60.5K | 89.5% | 1 | | Jul 2026 | Planful | 5.4K | 8% | 2 | | Jul 2026 | Cube | 1.6K | 2.4% | 3 | | Jul 2026 | Vena | 100 | 0.15% | 4 | | Jul 2026 | Pigment | 20 | 0.03% | 5 | | Aug 2026 | Anaplan | 60.5K | 89.5% | 1 | | Aug 2026 | Planful | 5.4K | 8% | 2 | | Aug 2026 | Cube | 1.6K | 2.4% | 3 | | Aug 2026 | Vena | 80 | 0.12% | 4 | | Aug 2026 | Pigment | 10 | 0.01% | 5 | | Sep 2026 | Anaplan | 74K | 91.2% | 1 | | Sep 2026 | Planful | 5.4K | 6.7% | 2 | | Sep 2026 | Cube | 1.6K | 2% | 3 | | Sep 2026 | Vena | 110 | 0.14% | 4 | | Sep 2026 | Pigment | 20 | 0.02% | 5 | ## What is being compared - **Anaplan**: Measured on the search term “anaplan”. - **Cube**: Measured on the search term “cube software”. - **Pigment**: Measured on the search term “fp&a pigment”. - **Planful**: Measured on the search term “planful”. - **Vena**: Measured on the search terms “vena financial” and “vena planning”, summed into one figure. - [Anaplan](/demand/global-en/brands/anaplan) - [Cube](/demand/global-en/brands/cube-fpna) - [Pigment](/demand/global-en/brands/pigment-planning) - [Planful](/demand/global-en/brands/planful) - [Vena](/demand/global-en/brands/vena) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among financial planning and analysis platforms worldwide? In September 2026, Anaplan was the most searched among financial planning and analysis platforms worldwide, with an estimated 74K branded searches and 91.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Financial planning and analysis platforms: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/financial-planning-and-analysis-platforms This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/financial-planning-and-analysis-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.