--- title: "Beauty of Joseon vs Neutrogena: Which is searched more?" description: "Which is more popular in search, Beauty of Joseon or Neutrogena? Compare estimated monthly branded-search demand and Share of Search inside the Face cleanser brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/face-cleanser-brands/compare/beauty-of-joseon-vs-neutrogena" publisher: "Brandwave" --- # Beauty of Joseon vs Neutrogena: Which is searched more? Which is more popular in search, Beauty of Joseon or Neutrogena? Compare estimated monthly branded-search demand and Share of Search inside the Face cleanser brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Beauty of Joseon and Neutrogena - **Competitive set**: Face cleanser brands - **Market**: Global - **Month measured**: Sep 2026 - **Beauty of Joseon Share of Search**: 6.3% - **Neutrogena Share of Search**: 8.7% ## Which is more popular in search, Beauty of Joseon or Neutrogena? - In September 2026, Neutrogena had more branded searches than Beauty of Joseon among face cleanser brands worldwide. Neutrogena was estimated to have 935K branded searches compared to Beauty of Joseon’s 673K, and held an 8.7% Share of Search versus Beauty of Joseon’s 6.3%. - Neutrogena was ahead of Beauty of Joseon in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Beauty of Joseon’s estimated Share of Search among face cleanser brands worldwide moved from 5% to 6.3%, and its estimated monthly branded searches moved from 550K to 673K. - Across the 12 months ending September 2026, Neutrogena’s estimated Share of Search among face cleanser brands worldwide moved from 9.4% to 8.7%, and its estimated monthly branded searches moved from 1M to 935K. ## How did search popularity change for face cleanser brands worldwide in September 2026? - In September 2026, Cetaphil overtook Neutrogena to rank 4th among face cleanser brands worldwide, with 9.3% estimated Share of Search. - In September 2026, Beauty of Joseon gained estimated Share of Search among face cleanser brands worldwide, from 5.7% to 6.3%. - In September 2026, Neutrogena lost estimated Share of Search among face cleanser brands worldwide, from 9.9% to 8.7%. ## Month by month | Month | Beauty of Joseon estimated searches | Beauty of Joseon Share of Search | Beauty of Joseon rank | Neutrogena estimated searches | Neutrogena Share of Search | Neutrogena rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 550K | 5% | 9 | 1M | 9.4% | 3 | | Nov 2025 | 823K | 6% | 7 | 1M | 7.4% | 6 | | Dec 2025 | 673K | 5.7% | 7 | 1.1M | 9.1% | 4 | | Jan 2026 | 823K | 6.7% | 6 | 1.1M | 8.8% | 5 | | Feb 2026 | 673K | 6% | 6 | 1M | 9.3% | 3 | | Mar 2026 | 823K | 6.3% | 6 | 1.2M | 8.9% | 5 | | Apr 2026 | 823K | 6.2% | 6 | 1.2M | 8.7% | 5 | | May 2026 | 823K | 6.5% | 6 | 1.2M | 9.1% | 4 | | Jun 2026 | 823K | 7% | 7 | 990K | 8.4% | 5 | | Jul 2026 | 673K | 5.9% | 7 | 960K | 8.4% | 5 | | Aug 2026 | 673K | 5.7% | 7 | 1.2M | 9.9% | 4 | | Sep 2026 | 673K | 6.3% | 7 | 935K | 8.7% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Beauty of Joseon’s and Neutrogena’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Beauty of Joseon**: Measured on the search term “beauty of joseon”. - **Neutrogena**: Measured on the search terms “neutrogena”, “neutrogena facial cleanser”, “neutrogena hydro boost” and “neutrogena suntan lotion”, summed into one figure. - [Beauty of Joseon profile](/demand/global-en/brands/beauty-of-joseon) - [Neutrogena profile](/demand/global-en/brands/neutrogena) - [All face cleanser brands worldwide](/demand/global-en/categories/face-cleanser-brands): The set both shares are measured inside, 14 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Beauty of Joseon or Neutrogena? In September 2026, Neutrogena had more branded searches than Beauty of Joseon among face cleanser brands worldwide. Neutrogena was estimated to have 935K branded searches compared to Beauty of Joseon’s 673K, and held an 8.7% Share of Search versus Beauty of Joseon’s 6.3%. ## Cite this page Brandwave. "Beauty of Joseon vs Neutrogena: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/face-cleanser-brands/compare/beauty-of-joseon-vs-neutrogena This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/face-cleanser-brands/compare/beauty-of-joseon-vs-neutrogena. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.