---
title: "Eyelash curler brands: Which are searched most?"
description: "Compare the eyelash curler brands people buy. Share of Search among Shiseido, Revlon, Shu Uemura, Tweezerman, Japonesque and Surratt, the eyelash curler brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/eyelash-curler-brands"
publisher: "Brandwave"
---

# Eyelash curler brands: Which are searched most?

Compare the eyelash curler brands people buy. Share of Search among Shiseido, Revlon, Shu Uemura, Tweezerman, Japonesque and Surratt, the eyelash curler brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Eyelash curler brands
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Shiseido, 54.9%

## Which brand is most popular in search among eyelash curler brands worldwide?

- In August 2026, Shiseido was the most searched among eyelash curler brands worldwide, with an estimated 450K branded searches and 54.9% estimated Share of Search within this set.
- Revlon is in 2nd place, 30.4 percentage points behind at 24.5% Share of Search.
- Across the 11 months ending August 2026, Shiseido’s estimated Share of Search among eyelash curler brands worldwide increased from 51.1% to 54.9%.
- Across the 11 months ending August 2026, Revlon’s estimated Share of Search among eyelash curler brands worldwide decreased from 27.9% to 24.5%.
- Across the 11 months ending August 2026, Shu Uemura’s estimated Share of Search among eyelash curler brands worldwide decreased from 15.3% to 13.4%.
- Across the 11 months ending August 2026, Tweezerman’s estimated Share of Search among eyelash curler brands worldwide increased from 4.6% to 6%.
- Across the 11 months ending August 2026, Shiseido’s estimated Share of Search among eyelash curler brands worldwide peaked at 60.5% in May 2026 and was lowest at 50.5% in January 2026.
- Across the 11 months ending August 2026, Revlon’s estimated Share of Search among eyelash curler brands worldwide peaked at 27.9% in October 2025 and was lowest at 20.6% in March 2026.
- Across the 11 months ending August 2026, Shu Uemura’s estimated Share of Search among eyelash curler brands worldwide peaked at 16.9% in March 2026 and was lowest at 12% in November 2025.
- Across the 11 months ending August 2026, Tweezerman’s estimated Share of Search among eyelash curler brands worldwide peaked at 6% in December 2025 and was lowest at 4.5% in May 2026.
- Across the 11 months ending August 2026, Japonesque and Surratt held steady: their estimated Share of Search among eyelash curler brands worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Shiseido vs Revlon: compare search popularity](/demand/global-en/compare/revlon-vs-shiseido): 54.9% against 24.5% Share of Search.
- [Shiseido vs Shu Uemura: compare search popularity](/demand/global-en/compare/shiseido-vs-shu-uemura): 54.9% against 13.4% Share of Search.
- [Shiseido vs Tweezerman: compare search popularity](/demand/global-en/compare/shiseido-vs-tweezerman): 54.9% against 6% Share of Search.
- [Revlon vs Shu Uemura: compare search popularity](/demand/global-en/compare/revlon-vs-shu-uemura): 24.5% against 13.4% Share of Search.
- [Revlon vs Tweezerman: compare search popularity](/demand/global-en/compare/revlon-vs-tweezerman): 24.5% against 6% Share of Search.
- [Shu Uemura vs Tweezerman: compare search popularity](/demand/global-en/compare/shu-uemura-vs-tweezerman): 13.4% against 6% Share of Search.

## How did search popularity change for eyelash curler brands worldwide in August 2026?

- In August 2026, Tweezerman gained estimated Share of Search among eyelash curler brands worldwide, from 5% to 6%.
- In August 2026, Shiseido lost estimated Share of Search among eyelash curler brands worldwide, from 55.6% to 54.9%.
- Estimated monthly branded searches for Shu Uemura worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.
- Estimated monthly branded searches for Revlon worldwide fell 18.3% over 11 measured months, from 246K to 201K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Shiseido | 54.9% | 450K | 0.0% | Shiseido |
| 2 | Revlon | 24.5% | 201K | 0.0% | Revlon |
| 3 | Shu Uemura | 13.4% | 110K | 0.0% | Shu Uemura |
| 4 | Tweezerman | 6% | 49.5K | +22.2% | Tweezerman |
| 5 | Japonesque | 0.66% | 5.4K | +22.7% | Japonesque |
| 6 | Surratt | 0.44% | 3.6K | +24.1% | Surratt |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Shiseido | 450K | 51.1% | 1 |
| Oct 2025 | Revlon | 246K | 27.9% | 2 |
| Oct 2025 | Shu Uemura | 135K | 15.3% | 3 |
| Oct 2025 | Tweezerman | 40.5K | 4.6% | 4 |
| Oct 2025 | Japonesque | 5.4K | 0.61% | 5 |
| Oct 2025 | Surratt | 3.6K | 0.41% | 6 |
| Nov 2025 | Shiseido | 673K | 59.9% | 1 |
| Nov 2025 | Revlon | 246K | 21.9% | 2 |
| Nov 2025 | Shu Uemura | 135K | 12% | 3 |
| Nov 2025 | Tweezerman | 60.5K | 5.4% | 4 |
| Nov 2025 | Japonesque | 5.4K | 0.48% | 5 |
| Nov 2025 | Surratt | 4.4K | 0.39% | 6 |
| Dec 2025 | Shiseido | 550K | 55% | 1 |
| Dec 2025 | Revlon | 246K | 24.6% | 2 |
| Dec 2025 | Shu Uemura | 135K | 13.5% | 3 |
| Dec 2025 | Tweezerman | 60.5K | 6% | 4 |
| Dec 2025 | Japonesque | 5.4K | 0.54% | 5 |
| Dec 2025 | Surratt | 3.6K | 0.36% | 6 |
| Jan 2026 | Shiseido | 450K | 50.5% | 1 |
| Jan 2026 | Revlon | 246K | 27.6% | 2 |
| Jan 2026 | Shu Uemura | 135K | 15.2% | 3 |
| Jan 2026 | Tweezerman | 49.5K | 5.6% | 4 |
| Jan 2026 | Japonesque | 5.4K | 0.61% | 5 |
| Jan 2026 | Surratt | 4.4K | 0.49% | 6 |
| Feb 2026 | Shiseido | 450K | 55.6% | 1 |
| Feb 2026 | Revlon | 201K | 24.8% | 2 |
| Feb 2026 | Shu Uemura | 110K | 13.6% | 3 |
| Feb 2026 | Tweezerman | 40.5K | 5% | 4 |
| Feb 2026 | Japonesque | 4.4K | 0.54% | 5 |
| Feb 2026 | Surratt | 3.6K | 0.44% | 6 |
| Mar 2026 | Shiseido | 550K | 56.5% | 1 |
| Mar 2026 | Revlon | 201K | 20.6% | 2 |
| Mar 2026 | Shu Uemura | 165K | 16.9% | 3 |
| Mar 2026 | Tweezerman | 49.5K | 5.1% | 4 |
| Mar 2026 | Japonesque | 4.4K | 0.45% | 5 |
| Mar 2026 | Surratt | 3.6K | 0.37% | 6 |
| Apr 2026 | Shiseido | 450K | 55.6% | 1 |
| Apr 2026 | Revlon | 201K | 24.8% | 2 |
| Apr 2026 | Shu Uemura | 110K | 13.6% | 3 |
| Apr 2026 | Tweezerman | 40.5K | 5% | 4 |
| Apr 2026 | Japonesque | 4.4K | 0.54% | 5 |
| Apr 2026 | Surratt | 3.6K | 0.44% | 6 |
| May 2026 | Shiseido | 550K | 60.5% | 1 |
| May 2026 | Revlon | 201K | 22.1% | 2 |
| May 2026 | Shu Uemura | 110K | 12.1% | 3 |
| May 2026 | Tweezerman | 40.5K | 4.5% | 4 |
| May 2026 | Japonesque | 4.4K | 0.48% | 5 |
| May 2026 | Surratt | 3.6K | 0.4% | 6 |
| Jun 2026 | Shiseido | 450K | 59.7% | 1 |
| Jun 2026 | Revlon | 165K | 21.9% | 2 |
| Jun 2026 | Shu Uemura | 90.5K | 12% | 3 |
| Jun 2026 | Tweezerman | 40.5K | 5.4% | 4 |
| Jun 2026 | Japonesque | 4.4K | 0.58% | 5 |
| Jun 2026 | Surratt | 2.9K | 0.38% | 6 |
| Jul 2026 | Shiseido | 450K | 55.6% | 1 |
| Jul 2026 | Revlon | 201K | 24.9% | 2 |
| Jul 2026 | Shu Uemura | 110K | 13.6% | 3 |
| Jul 2026 | Tweezerman | 40.5K | 5% | 4 |
| Jul 2026 | Japonesque | 4.4K | 0.54% | 5 |
| Jul 2026 | Surratt | 2.9K | 0.36% | 6 |
| Aug 2026 | Shiseido | 450K | 54.9% | 1 |
| Aug 2026 | Revlon | 201K | 24.5% | 2 |
| Aug 2026 | Shu Uemura | 110K | 13.4% | 3 |
| Aug 2026 | Tweezerman | 49.5K | 6% | 4 |
| Aug 2026 | Japonesque | 5.4K | 0.66% | 5 |
| Aug 2026 | Surratt | 3.6K | 0.44% | 6 |
| Sep 2026 | Japonesque | — | — | — |
| Sep 2026 | Revlon | — | — | — |
| Sep 2026 | Shiseido | — | — | — |
| Sep 2026 | Shu Uemura | — | — | — |
| Sep 2026 | Surratt | — | — | — |
| Sep 2026 | Tweezerman | — | — | — |

## What is being compared

- **Japonesque**: Measured on the search term “japonesque”.
- **Revlon**: Measured on the search term “revlon”.
- **Shiseido**: Measured on the search term “shiseido”.
- **Shu Uemura**: Measured on the search term “shu uemura”.
- **Surratt**: Measured on the search term “surratt”.
- **Tweezerman**: Measured on the search term “tweezerman”.

- [Japonesque](/demand/global-en/brands/japonesque)
- [Revlon](/demand/global-en/brands/revlon)
- [Shiseido](/demand/global-en/brands/shiseido)
- [Shu Uemura](/demand/global-en/brands/shu-uemura)
- [Surratt](/demand/global-en/brands/surratt)
- [Tweezerman](/demand/global-en/brands/tweezerman)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among eyelash curler brands worldwide?

In August 2026, Shiseido was the most searched among eyelash curler brands worldwide, with an estimated 450K branded searches and 54.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Eyelash curler brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/eyelash-curler-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/eyelash-curler-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.