---
title: "Employee communication platforms: Which are searched most?"
description: "Compare the platforms used to reach frontline staff. Share of Search among Connecteam, Workvivo, Firstup, Staffbase, Simpplr and LumApps, the employee communication platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/employee-communication-platforms"
publisher: "Brandwave"
---

# Employee communication platforms: Which are searched most?

Compare the platforms used to reach frontline staff. Share of Search among Connecteam, Workvivo, Firstup, Staffbase, Simpplr and LumApps, the employee communication platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Employee communication platforms
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Sep 2026
- **Highest Share of Search**: Connecteam, 54.5%

## Which brand is most popular in search among employee communication platforms worldwide?

- In September 2026, Connecteam was the most searched among employee communication platforms worldwide, with an estimated 114K branded searches, 54.5% of all searches for the six we track.
- Workvivo is in 2nd place, 19 percentage points behind at 35.5%.
- Across the 12 months ending September 2026, Connecteam’s share of searches among employee communication platforms worldwide increased from 49.1% to 54.5%.
- Across the 12 months ending September 2026, Workvivo’s share of searches among employee communication platforms worldwide decreased from 39.4% to 35.5%.
- Across the 12 months ending September 2026, Staffbase’s share of searches among employee communication platforms worldwide decreased from 4.3% to 3.2%.
- Across the 12 months ending September 2026, Simpplr’s share of searches among employee communication platforms worldwide decreased from 2.9% to 2.1%.
- Across the 12 months ending September 2026, Connecteam’s share of searches among employee communication platforms worldwide peaked at 56.4% in January 2026 and was lowest at 49.1% in October 2025.
- Across the 12 months ending September 2026, Workvivo’s share of searches among employee communication platforms worldwide peaked at 39.4% in October 2025 and was lowest at 30.1% in January 2026.
- Across the 12 months ending September 2026, Firstup’s share of searches among employee communication platforms worldwide peaked at 7.4% in January 2026 and was lowest at 4.3% in October 2025.
- Across the 12 months ending September 2026, Staffbase’s share of searches among employee communication platforms worldwide peaked at 4.7% in November 2025 and was lowest at 3.2% in June 2026.
- Across the 12 months ending September 2026, Simpplr’s share of searches among employee communication platforms worldwide peaked at 2.9% in October 2025 and was lowest at 1.7% in August 2026.
- Across the 12 months ending September 2026, Firstup and LumApps held steady: their share of searches among employee communication platforms worldwide each moved less than 0.5 percentage points.

## Top employee communication platforms in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Connecteam, Workvivo and Staffbase appeared every time. Staffbase was recommended most often, coming first in one out of five answers. Workvivo was second, and Connecteam was third. Firstup, which ranked third in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Staffbase | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Workvivo | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Connecteam | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| LumApps | 4th | 0 of 3 | 1 of 2 | 1 of 5 |
| Simpplr | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Firstup | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about employee communication platforms

- Asked ChatGPT "Which employee communication platform should I use?": 1. Workvivo, 2. Staffbase, 3. Connecteam
- Asked ChatGPT "What are the best employee communication platforms?": 1. Connecteam, 2. Staffbase, 3. Workvivo, 4. Simpplr
- Asked ChatGPT "What's the best employee communication platform for frontline staff updates?": 1. Connecteam, 2. Staffbase, 3. Workvivo
- Searched Google, AI Overview "employee communication platform": 1. Staffbase, 2. Workvivo, 3. Connecteam
- Searched Google, AI Overview "internal communication software": 1. LumApps, 2. Workvivo, 3. Staffbase, 4. Simpplr, 5. Connecteam

Not named in any answer: Firstup.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## Compare search popularity between leading brands

- [Connecteam vs Workvivo: compare search popularity](/demand/global-en/compare/connecteam-vs-workvivo): 54.5% against 35.5% Share of Search.
- [Connecteam vs Firstup: compare search popularity](/demand/global-en/compare/connecteam-vs-firstup): 54.5% against 4.7% Share of Search.
- [Connecteam vs Staffbase: compare search popularity](/demand/global-en/compare/connecteam-vs-staffbase): 54.5% against 3.2% Share of Search.
- [Connecteam vs Simpplr: compare search popularity](/demand/global-en/compare/connecteam-vs-simpplr): 54.5% against 2.1% Share of Search.
- [Workvivo vs Firstup: compare search popularity](/demand/global-en/compare/firstup-vs-workvivo): 35.5% against 4.7% Share of Search.
- [Workvivo vs Staffbase: compare search popularity](/demand/global-en/compare/staffbase-vs-workvivo): 35.5% against 3.2% Share of Search.
- [Workvivo vs Simpplr: compare search popularity](/demand/global-en/compare/simpplr-vs-workvivo): 35.5% against 2.1% Share of Search.
- [Firstup vs Staffbase: compare search popularity](/demand/global-en/compare/firstup-vs-staffbase): 4.7% against 3.2% Share of Search.
- [Firstup vs Simpplr: compare search popularity](/demand/global-en/compare/firstup-vs-simpplr): 4.7% against 2.1% Share of Search.
- [Staffbase vs Simpplr: compare search popularity](/demand/global-en/compare/simpplr-vs-staffbase): 3.2% against 2.1% Share of Search.

## How did search popularity change for employee communication platforms worldwide in September 2026?

- Estimated monthly branded searches for LumApps worldwide fell 50% over 12 measured months, from 20 to 10 in September 2026.
- Estimated monthly branded searches for Simpplr worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026.
- Estimated monthly branded searches for Staffbase worldwide fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.
- Estimated monthly branded searches for Workvivo worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Connecteam | 54.5% | 114K | -0.4% | Connecteam |
| 2 | Workvivo | 35.5% | 74K | 0.0% | Workvivo |
| 3 | Firstup | 4.7% | 9.9K | 0.0% | Firstup |
| 4 | Staffbase | 3.2% | 6.6K | 0.0% | Staffbase |
| 5 | Simpplr | 2.1% | 4.4K | +22.2% | Simpplr |
| 6 | LumApps | <0.01% | 10 | 0.0% | LumApps |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Connecteam | 113K | 49.1% | 1 |
| Oct 2025 | Workvivo | 90.5K | 39.4% | 2 |
| Oct 2025 | Firstup | 9.9K | 4.3% | 3 |
| Oct 2025 | Staffbase | 9.9K | 4.3% | 4 |
| Oct 2025 | Simpplr | 6.6K | 2.9% | 5 |
| Oct 2025 | LumApps | 20 | <0.01% | 6 |
| Nov 2025 | Connecteam | 113K | 53.5% | 1 |
| Nov 2025 | Workvivo | 74K | 35% | 2 |
| Nov 2025 | Firstup | 9.9K | 4.7% | 3 |
| Nov 2025 | Staffbase | 9.9K | 4.7% | 4 |
| Nov 2025 | Simpplr | 4.4K | 2.1% | 5 |
| Nov 2025 | LumApps | 10 | <0.01% | 6 |
| Dec 2025 | Connecteam | 112K | 53.3% | 1 |
| Dec 2025 | Workvivo | 74K | 35.1% | 2 |
| Dec 2025 | Firstup | 12.1K | 5.7% | 3 |
| Dec 2025 | Staffbase | 8.1K | 3.8% | 4 |
| Dec 2025 | Simpplr | 4.4K | 2.1% | 5 |
| Dec 2025 | LumApps | 10 | <0.01% | 6 |
| Jan 2026 | Connecteam | 139K | 56.4% | 1 |
| Jan 2026 | Workvivo | 74K | 30.1% | 2 |
| Jan 2026 | Firstup | 18.1K | 7.4% | 3 |
| Jan 2026 | Staffbase | 9.9K | 4% | 4 |
| Jan 2026 | Simpplr | 5.4K | 2.2% | 5 |
| Jan 2026 | LumApps | 20 | <0.01% | 6 |
| Feb 2026 | Connecteam | 113K | 53.3% | 1 |
| Feb 2026 | Workvivo | 74K | 34.9% | 2 |
| Feb 2026 | Firstup | 9.9K | 4.7% | 3 |
| Feb 2026 | Staffbase | 9.9K | 4.7% | 4 |
| Feb 2026 | Simpplr | 5.4K | 2.5% | 5 |
| Feb 2026 | LumApps | 10 | <0.01% | 6 |
| Mar 2026 | Connecteam | 116K | 49.5% | 1 |
| Mar 2026 | Workvivo | 90.5K | 38.8% | 2 |
| Mar 2026 | Firstup | 12.1K | 5.2% | 3 |
| Mar 2026 | Staffbase | 9.9K | 4.2% | 4 |
| Mar 2026 | Simpplr | 5.4K | 2.3% | 5 |
| Mar 2026 | LumApps | 10 | <0.01% | 6 |
| Apr 2026 | Connecteam | 114K | 53.9% | 1 |
| Apr 2026 | Workvivo | 74K | 35.1% | 2 |
| Apr 2026 | Firstup | 9.9K | 4.7% | 3 |
| Apr 2026 | Staffbase | 8.1K | 3.8% | 4 |
| Apr 2026 | Simpplr | 5.4K | 2.6% | 5 |
| Apr 2026 | LumApps | 10 | <0.01% | 6 |
| May 2026 | Connecteam | 114K | 53.4% | 1 |
| May 2026 | Workvivo | 74K | 34.8% | 2 |
| May 2026 | Firstup | 9.9K | 4.6% | 3 |
| May 2026 | Staffbase | 9.9K | 4.6% | 4 |
| May 2026 | Simpplr | 5.4K | 2.5% | 5 |
| May 2026 | LumApps | 10 | <0.01% | 6 |
| Jun 2026 | Connecteam | 114K | 54.5% | 1 |
| Jun 2026 | Workvivo | 74K | 35.5% | 2 |
| Jun 2026 | Firstup | 9.9K | 4.7% | 3 |
| Jun 2026 | Staffbase | 6.6K | 3.2% | 4 |
| Jun 2026 | Simpplr | 4.4K | 2.1% | 5 |
| Jun 2026 | LumApps | 20 | <0.01% | 6 |
| Jul 2026 | Connecteam | 114K | 54.7% | 1 |
| Jul 2026 | Workvivo | 74K | 35.6% | 2 |
| Jul 2026 | Firstup | 9.9K | 4.8% | 3 |
| Jul 2026 | Staffbase | 6.6K | 3.2% | 4 |
| Jul 2026 | Simpplr | 3.6K | 1.7% | 5 |
| Jul 2026 | LumApps | 10 | <0.01% | 6 |
| Aug 2026 | Connecteam | 114K | 54.8% | 1 |
| Aug 2026 | Workvivo | 74K | 35.5% | 2 |
| Aug 2026 | Firstup | 9.9K | 4.8% | 3 |
| Aug 2026 | Staffbase | 6.6K | 3.2% | 4 |
| Aug 2026 | Simpplr | 3.6K | 1.7% | 5 |
| Aug 2026 | LumApps | 10 | <0.01% | 6 |
| Sep 2026 | Connecteam | 114K | 54.5% | 1 |
| Sep 2026 | Workvivo | 74K | 35.5% | 2 |
| Sep 2026 | Firstup | 9.9K | 4.7% | 3 |
| Sep 2026 | Staffbase | 6.6K | 3.2% | 4 |
| Sep 2026 | Simpplr | 4.4K | 2.1% | 5 |
| Sep 2026 | LumApps | 10 | <0.01% | 6 |

## What is being compared

- **Connecteam**: Measured on the search terms “connecteam”, “connecteam app”, “connecteam employee scheduling” and “connecteam software”, summed into one figure.
- **Firstup**: Measured on the search term “firstup”.
- **LumApps**: Measured on the search term “intranet lumapps”.
- **Simpplr**: Measured on the search term “simpplr”.
- **Staffbase**: Measured on the search term “staffbase”.
- **Workvivo**: Measured on the search term “workvivo”.

- [Connecteam](/demand/global-en/brands/connecteam)
- [Firstup](/demand/global-en/brands/firstup)
- [LumApps](/demand/global-en/brands/lumapps)
- [Simpplr](/demand/global-en/brands/simpplr)
- [Staffbase](/demand/global-en/brands/staffbase)
- [Workvivo](/demand/global-en/brands/workvivo)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among employee communication platforms worldwide?

In September 2026, Connecteam was the most searched among employee communication platforms worldwide, with an estimated 114K branded searches, 54.5% of all searches for the six we track. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Employee communication platforms: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/employee-communication-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/employee-communication-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.