---
title: "Embedded analytics platforms: Which brands are most popular in search?"
description: "Compare the platforms that add dashboards to other products. Share of Search among Metabase, Looker, Cube, Logi Analytics and Reveal, the embedded analytics platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/embedded-analytics-platforms"
publisher: "Brandwave"
---

# Embedded analytics platforms: Which brands are most popular in search?

Compare the platforms that add dashboards to other products. Share of Search among Metabase, Looker, Cube, Logi Analytics and Reveal, the embedded analytics platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Embedded analytics platforms
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Metabase, 53.8%

## Which brand is most popular in search among embedded analytics platforms worldwide?

- In August 2026, Metabase was the most searched among embedded analytics platforms worldwide, with an estimated 111K branded searches and 53.8% estimated Share of Search within this set.
- Looker is in 2nd place, 8.4 percentage points behind at 45.4% Share of Search.
- Across the 11 months ending August 2026, Metabase’s estimated Share of Search among embedded analytics platforms worldwide increased from 44.3% to 53.8%.
- Across the 11 months ending August 2026, Looker’s estimated Share of Search among embedded analytics platforms worldwide decreased from 55.3% to 45.4%.
- Across the 11 months ending August 2026, Metabase rose from 2nd to 1st among embedded analytics platforms worldwide.
- Across the 11 months ending August 2026, Looker fell from 1st to 2nd among embedded analytics platforms worldwide.
- Across the 11 months ending August 2026, Cube, Logi Analytics and Reveal held steady: their estimated Share of Search among embedded analytics platforms worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Metabase vs Looker: compare search popularity](/demand/global-en/compare/looker-vs-metabase): 53.8% against 45.4% Share of Search.

## How did search popularity change for embedded analytics platforms worldwide in August 2026?

- Metabase’s estimated Share of Search among embedded analytics platforms worldwide has gained ground for 3 months in a row, from 48.9% to 53.8% in August 2026.
- Estimated monthly branded searches for Cube worldwide rose 80.6% over 11 measured months, from 720 to 1.3K in August 2026.
- Estimated monthly branded searches for Reveal worldwide fell 75% over 11 measured months, from 40 to 10 in August 2026.
- Estimated monthly branded searches for Looker worldwide fell 32.4% over 11 measured months, from 138K to 93.6K in August 2026.
- Estimated monthly branded searches for Logi Analytics worldwide fell 17.9% over 11 measured months, from 390 to 320 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Metabase | 53.8% | 111K | +0.2% | Metabase |
| 2 | Looker | 45.4% | 93.6K | -0.4% | Google |
| 3 | Cube | 0.63% | 1.3K | 0.0% | Cube |
| 4 | Logi Analytics | 0.16% | 320 | +23.1% | Logi Analytics |
| 5 | Reveal | <0.01% | 10 | 0.0% | Reveal |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Looker | 138K | 55.3% | 1 |
| Oct 2025 | Metabase | 111K | 44.3% | 2 |
| Oct 2025 | Cube | 720 | 0.29% | 3 |
| Oct 2025 | Logi Analytics | 390 | 0.16% | 4 |
| Oct 2025 | Reveal | 40 | 0.02% | 5 |
| Nov 2025 | Looker | 113K | 50.2% | 1 |
| Nov 2025 | Metabase | 111K | 49.3% | 2 |
| Nov 2025 | Cube | 590 | 0.26% | 3 |
| Nov 2025 | Logi Analytics | 390 | 0.17% | 4 |
| Nov 2025 | Reveal | 20 | <0.01% | 5 |
| Dec 2025 | Looker | 113K | 50.2% | 1 |
| Dec 2025 | Metabase | 111K | 49.4% | 2 |
| Dec 2025 | Cube | 720 | 0.32% | 3 |
| Dec 2025 | Logi Analytics | 320 | 0.14% | 4 |
| Dec 2025 | Reveal | 20 | <0.01% | 5 |
| Jan 2026 | Looker | 113K | 50.2% | 1 |
| Jan 2026 | Metabase | 111K | 49.2% | 2 |
| Jan 2026 | Cube | 880 | 0.39% | 3 |
| Jan 2026 | Logi Analytics | 390 | 0.17% | 4 |
| Jan 2026 | Reveal | 10 | <0.01% | 5 |
| Feb 2026 | Looker | 114K | 50.4% | 1 |
| Feb 2026 | Metabase | 111K | 49.1% | 2 |
| Feb 2026 | Cube | 880 | 0.39% | 3 |
| Feb 2026 | Logi Analytics | 390 | 0.17% | 4 |
| Feb 2026 | Reveal | 20 | <0.01% | 5 |
| Mar 2026 | Looker | 139K | 50.2% | 1 |
| Mar 2026 | Metabase | 136K | 49.2% | 2 |
| Mar 2026 | Cube | 1.3K | 0.47% | 3 |
| Mar 2026 | Logi Analytics | 390 | 0.14% | 4 |
| Mar 2026 | Reveal | 20 | <0.01% | 5 |
| Apr 2026 | Looker | 114K | 50.3% | 1 |
| Apr 2026 | Metabase | 111K | 49% | 2 |
| Apr 2026 | Cube | 1.3K | 0.57% | 3 |
| Apr 2026 | Logi Analytics | 320 | 0.14% | 4 |
| Apr 2026 | Reveal | 50 | 0.02% | 5 |
| May 2026 | Looker | 114K | 50.3% | 1 |
| May 2026 | Metabase | 111K | 48.9% | 2 |
| May 2026 | Cube | 1.6K | 0.71% | 3 |
| May 2026 | Logi Analytics | 260 | 0.11% | 4 |
| May 2026 | Reveal | 20 | <0.01% | 5 |
| Jun 2026 | Metabase | 111K | 53.6% | 1 |
| Jun 2026 | Looker | 94K | 45.5% | 2 |
| Jun 2026 | Cube | 1.6K | 0.77% | 3 |
| Jun 2026 | Logi Analytics | 260 | 0.13% | 4 |
| Jun 2026 | Reveal | 10 | <0.01% | 5 |
| Jul 2026 | Metabase | 111K | 53.7% | 1 |
| Jul 2026 | Looker | 94K | 45.6% | 2 |
| Jul 2026 | Cube | 1.3K | 0.63% | 3 |
| Jul 2026 | Logi Analytics | 260 | 0.13% | 4 |
| Jul 2026 | Reveal | 10 | <0.01% | 5 |
| Aug 2026 | Metabase | 111K | 53.8% | 1 |
| Aug 2026 | Looker | 93.6K | 45.4% | 2 |
| Aug 2026 | Cube | 1.3K | 0.63% | 3 |
| Aug 2026 | Logi Analytics | 320 | 0.16% | 4 |
| Aug 2026 | Reveal | 10 | <0.01% | 5 |
| Sep 2026 | Cube | — | — | — |
| Sep 2026 | Logi Analytics | — | — | — |
| Sep 2026 | Looker | — | — | — |
| Sep 2026 | Metabase | — | — | — |
| Sep 2026 | Reveal | — | — | — |

## What is being compared

- **Cube**: Measured on the search term “cube semantic layer”.
- **Logi Analytics**: Measured on the search term “logi analytics”.
- **Looker**: Measured on the search terms “looker”, “looker app”, “looker business intelligence” and “looker software”, summed into one figure.
- **Metabase**: Measured on the search terms “metabase”, “metabase app”, “metabase business intelligence”, “metabase com” and “metabase software”, summed into one figure.
- **Reveal**: Measured on the search term “reveal embedded analytics”.

- [Cube](/demand/global-en/brands/cube-cloud)
- [Logi Analytics](/demand/global-en/brands/logi-analytics)
- [Looker](/demand/global-en/brands/looker)
- [Metabase](/demand/global-en/brands/metabase)
- [Reveal](/demand/global-en/brands/reveal-bi)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among embedded analytics platforms worldwide?

In August 2026, Metabase was the most searched among embedded analytics platforms worldwide, with an estimated 111K branded searches and 53.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Embedded analytics platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/embedded-analytics-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/embedded-analytics-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
