---
title: "Electrolyte drink brands: Which are searched most?"
description: "Compare the electrolyte drink brands people buy. Share of Search among Gatorade, LMNT, Powerade, Musashi, Hydralyte, DripDrop, Ultima Replenisher, Skratch Labs, Nuun, Horleys, Cure, Waterboy and Hydrant, the electrolyte drink brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/electrolyte-drink-brands"
publisher: "Brandwave"
---

# Electrolyte drink brands: Which are searched most?

Compare the electrolyte drink brands people buy. Share of Search among Gatorade, LMNT, Powerade, Musashi, Hydralyte, DripDrop, Ultima Replenisher, Skratch Labs, Nuun, Horleys, Cure, Waterboy and Hydrant, the electrolyte drink brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Electrolyte drink brands
- **Market**: Global
- **Brands compared**: 13
- **Month measured**: Sep 2026
- **Highest Share of Search**: Gatorade, 42.3%

## Which brand is most popular in search among electrolyte drink brands worldwide?

- In September 2026, Gatorade was the most searched among electrolyte drink brands worldwide, with an estimated 1M branded searches and 42.3% estimated Share of Search within this set.
- LMNT is in 2nd place, 26.5 percentage points behind at 15.8% Share of Search.
- Across the 12 months ending September 2026, Gatorade’s estimated Share of Search among electrolyte drink brands worldwide increased from 39.8% to 42.3%.
- Across the 12 months ending September 2026, LMNT’s estimated Share of Search among electrolyte drink brands worldwide decreased from 17.4% to 15.8%.
- Across the 12 months ending September 2026, Powerade’s estimated Share of Search among electrolyte drink brands worldwide increased from 11.9% to 12.7%.
- Across the 12 months ending September 2026, Musashi’s estimated Share of Search among electrolyte drink brands worldwide decreased from 11.9% to 10.4%.
- Across the 12 months ending September 2026, Nuun’s estimated Share of Search among electrolyte drink brands worldwide decreased from 2.6% to 2.1%.
- Across the 12 months ending September 2026, Gatorade’s estimated Share of Search among electrolyte drink brands worldwide peaked at 42.3% in September 2026 and was lowest at 36.4% in July 2026.
- Across the 12 months ending September 2026, LMNT’s estimated Share of Search among electrolyte drink brands worldwide peaked at 21.6% in January 2026 and was lowest at 15.8% in September 2026.
- Across the 12 months ending September 2026, Powerade’s estimated Share of Search among electrolyte drink brands worldwide peaked at 16.8% in June 2026 and was lowest at 11% in January 2026.
- Across the 12 months ending September 2026, Musashi’s estimated Share of Search among electrolyte drink brands worldwide peaked at 14.5% in March 2026 and was lowest at 8% in May 2026.
- Across the 12 months ending September 2026, Hydralyte’s estimated Share of Search among electrolyte drink brands worldwide peaked at 5.5% in January 2026 and was lowest at 3.7% in July 2026.
- Across the 12 months ending September 2026, DripDrop’s estimated Share of Search among electrolyte drink brands worldwide peaked at 3.1% in August 2026 and was lowest at 2% in January 2026.
- Across the 12 months ending September 2026, Powerade rose from 4th to 3rd among electrolyte drink brands worldwide.
- Across the 12 months ending September 2026, Musashi fell from 3rd to 4th among electrolyte drink brands worldwide.
- Across the 12 months ending September 2026, DripDrop rose from 8th to 6th among electrolyte drink brands worldwide.
- Across the 12 months ending September 2026, Ultima Replenisher rose from 10th to 7th among electrolyte drink brands worldwide.
- Across the 12 months ending September 2026, Skratch Labs fell from 7th to 8th among electrolyte drink brands worldwide.
- Across the 12 months ending September 2026, Nuun fell from 6th to 9th among electrolyte drink brands worldwide.
- Across the 12 months ending September 2026, Horleys fell from 9th to 10th among electrolyte drink brands worldwide.
- Across the 12 months ending September 2026, Cure rose from 12th to 11th among electrolyte drink brands worldwide.
- Across the 12 months ending September 2026, Waterboy fell from 11th to 12th among electrolyte drink brands worldwide.
- Across the 12 months ending September 2026, Hydralyte and Hydrant held steady: their estimated Share of Search among electrolyte drink brands worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Gatorade vs LMNT: compare search popularity](/demand/global-en/compare/gatorade-vs-lmnt): 42.3% against 15.8% Share of Search.
- [Gatorade vs Powerade: compare search popularity](/demand/global-en/compare/gatorade-vs-powerade): 42.3% against 12.7% Share of Search.
- [Gatorade vs Musashi: compare search popularity](/demand/global-en/compare/gatorade-vs-musashi): 42.3% against 10.4% Share of Search.
- [Gatorade vs Hydralyte: compare search popularity](/demand/global-en/compare/gatorade-vs-hydralyte): 42.3% against 5.3% Share of Search.
- [LMNT vs Powerade: compare search popularity](/demand/global-en/compare/lmnt-vs-powerade): 15.8% against 12.7% Share of Search.
- [LMNT vs Musashi: compare search popularity](/demand/global-en/compare/lmnt-vs-musashi): 15.8% against 10.4% Share of Search.
- [LMNT vs Hydralyte: compare search popularity](/demand/global-en/compare/hydralyte-vs-lmnt): 15.8% against 5.3% Share of Search.
- [Powerade vs Musashi: compare search popularity](/demand/global-en/compare/musashi-vs-powerade): 12.7% against 10.4% Share of Search.
- [Powerade vs Hydralyte: compare search popularity](/demand/global-en/compare/hydralyte-vs-powerade): 12.7% against 5.3% Share of Search.
- [Musashi vs Hydralyte: compare search popularity](/demand/global-en/compare/hydralyte-vs-musashi): 10.4% against 5.3% Share of Search.

## How did search popularity change for electrolyte drink brands worldwide in September 2026?

- In September 2026, Gatorade gained estimated Share of Search among electrolyte drink brands worldwide, from 39.4% to 42.3%.
- In September 2026, Hydralyte gained estimated Share of Search among electrolyte drink brands worldwide, from 4.2% to 5.3%.
- In September 2026, Musashi gained estimated Share of Search among electrolyte drink brands worldwide, from 9.7% to 10.4%.
- In September 2026, LMNT lost estimated Share of Search among electrolyte drink brands worldwide, from 18.4% to 15.8%.
- In September 2026, Powerade lost estimated Share of Search among electrolyte drink brands worldwide, from 14.5% to 12.7%.
- In September 2026, Skratch Labs rose from 10th to 8th among electrolyte drink brands worldwide.
- In September 2026, Ultima Replenisher rose from 8th to 7th among electrolyte drink brands worldwide.
- In September 2026, Horleys fell from 7th to 10th among electrolyte drink brands worldwide.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Gatorade | 42.3% | 1M | 0.0% | Gatorade |
| 2 | LMNT | 15.8% | 374K | -20.1% | LMNT |
| 3 | Powerade | 12.7% | 301K | -18.2% | The Coca-Cola Company |
| 4 | Musashi | 10.4% | 246K | 0.0% | Musashi |
| 5 | Hydralyte | 5.3% | 125K | +18.4% | Hydralyte |
| 6 | DripDrop | 2.7% | 63K | -19.7% | DripDrop |
| 7 | Ultima Replenisher | 2.2% | 52.7K | -6.7% | Ultima Replenisher |
| 8 | Skratch Labs | 2.2% | 51.6K | +18.0% | Skratch Labs |
| 9 | Nuun | 2.1% | 49.8K | -11.3% | Nuun |
| 10 | Horleys | 2.1% | 49.5K | -18.2% | Horleys |
| 11 | Cure | 1.1% | 26.4K | -7.8% | Cure |
| 12 | Waterboy | 0.88% | 20.9K | -10.0% | Waterboy |
| 13 | Hydrant | 0.08% | 1.9K | -25.8% | Hydrant |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Gatorade | 823K | 39.8% | 1 |
| Oct 2025 | LMNT | 361K | 17.4% | 2 |
| Oct 2025 | Musashi | 246K | 11.9% | 3 |
| Oct 2025 | Powerade | 246K | 11.9% | 4 |
| Oct 2025 | Hydralyte | 103K | 5% | 5 |
| Oct 2025 | Nuun | 54.4K | 2.6% | 6 |
| Oct 2025 | Skratch Labs | 51.7K | 2.5% | 7 |
| Oct 2025 | DripDrop | 50.3K | 2.4% | 8 |
| Oct 2025 | Horleys | 49.5K | 2.4% | 9 |
| Oct 2025 | Ultima Replenisher | 43.7K | 2.1% | 10 |
| Oct 2025 | Waterboy | 23.9K | 1.2% | 11 |
| Oct 2025 | Cure | 15K | 0.72% | 12 |
| Oct 2025 | Hydrant | 1.9K | 0.09% | 13 |
| Nov 2025 | Gatorade | 823K | 40.3% | 1 |
| Nov 2025 | LMNT | 353K | 17.3% | 2 |
| Nov 2025 | Musashi | 246K | 12% | 3 |
| Nov 2025 | Powerade | 246K | 12% | 4 |
| Nov 2025 | Hydralyte | 103K | 5% | 5 |
| Nov 2025 | Horleys | 49.5K | 2.4% | 6 |
| Nov 2025 | Nuun | 49.3K | 2.4% | 7 |
| Nov 2025 | Ultima Replenisher | 42.9K | 2.1% | 8 |
| Nov 2025 | Skratch Labs | 42.3K | 2.1% | 9 |
| Nov 2025 | DripDrop | 41.9K | 2.1% | 10 |
| Nov 2025 | Waterboy | 24.3K | 1.2% | 11 |
| Nov 2025 | Cure | 19.7K | 0.97% | 12 |
| Nov 2025 | Hydrant | 1.5K | 0.08% | 13 |
| Dec 2025 | Gatorade | 823K | 40.4% | 1 |
| Dec 2025 | LMNT | 364K | 17.9% | 2 |
| Dec 2025 | Musashi | 246K | 12.1% | 3 |
| Dec 2025 | Powerade | 246K | 12.1% | 4 |
| Dec 2025 | Hydralyte | 103K | 5% | 5 |
| Dec 2025 | Nuun | 46.5K | 2.3% | 6 |
| Dec 2025 | Ultima Replenisher | 43.4K | 2.1% | 7 |
| Dec 2025 | Skratch Labs | 42.3K | 2.1% | 8 |
| Dec 2025 | DripDrop | 41.9K | 2.1% | 9 |
| Dec 2025 | Horleys | 40.5K | 2% | 10 |
| Dec 2025 | Cure | 22.7K | 1.1% | 11 |
| Dec 2025 | Waterboy | 18.7K | 0.92% | 12 |
| Dec 2025 | Hydrant | 1.3K | 0.06% | 13 |
| Jan 2026 | Gatorade | 823K | 36.9% | 1 |
| Jan 2026 | LMNT | 481K | 21.6% | 2 |
| Jan 2026 | Musashi | 246K | 11% | 3 |
| Jan 2026 | Powerade | 246K | 11% | 4 |
| Jan 2026 | Hydralyte | 124K | 5.5% | 5 |
| Jan 2026 | Ultima Replenisher | 63K | 2.8% | 6 |
| Jan 2026 | Nuun | 56.3K | 2.5% | 7 |
| Jan 2026 | Horleys | 49.5K | 2.2% | 8 |
| Jan 2026 | DripDrop | 45.1K | 2% | 9 |
| Jan 2026 | Skratch Labs | 43.1K | 1.9% | 10 |
| Jan 2026 | Waterboy | 24.6K | 1.1% | 11 |
| Jan 2026 | Cure | 24.5K | 1.1% | 12 |
| Jan 2026 | Hydrant | 2.6K | 0.12% | 13 |
| Feb 2026 | Gatorade | 823K | 39.3% | 1 |
| Feb 2026 | LMNT | 397K | 19% | 2 |
| Feb 2026 | Musashi | 246K | 11.7% | 3 |
| Feb 2026 | Powerade | 246K | 11.7% | 4 |
| Feb 2026 | Hydralyte | 104K | 5% | 5 |
| Feb 2026 | Nuun | 59.5K | 2.8% | 6 |
| Feb 2026 | Ultima Replenisher | 53.1K | 2.5% | 7 |
| Feb 2026 | DripDrop | 43.9K | 2.1% | 8 |
| Feb 2026 | Skratch Labs | 42.6K | 2% | 9 |
| Feb 2026 | Horleys | 40.5K | 1.9% | 10 |
| Feb 2026 | Cure | 21.5K | 1% | 11 |
| Feb 2026 | Waterboy | 16.5K | 0.79% | 12 |
| Feb 2026 | Hydrant | 2.2K | 0.11% | 13 |
| Mar 2026 | Gatorade | 1M | 39.3% | 1 |
| Mar 2026 | LMNT | 444K | 17.4% | 2 |
| Mar 2026 | Musashi | 368K | 14.5% | 3 |
| Mar 2026 | Powerade | 301K | 11.8% | 4 |
| Mar 2026 | Hydralyte | 104K | 4.1% | 5 |
| Mar 2026 | Ultima Replenisher | 64.9K | 2.6% | 6 |
| Mar 2026 | Nuun | 63.5K | 2.5% | 7 |
| Mar 2026 | DripDrop | 52.5K | 2.1% | 8 |
| Mar 2026 | Skratch Labs | 52.2K | 2.1% | 9 |
| Mar 2026 | Horleys | 49.5K | 1.9% | 10 |
| Mar 2026 | Cure | 24K | 0.94% | 11 |
| Mar 2026 | Waterboy | 18K | 0.71% | 12 |
| Mar 2026 | Hydrant | 2.3K | 0.09% | 13 |
| Apr 2026 | Gatorade | 1M | 40.3% | 1 |
| Apr 2026 | LMNT | 499K | 20.1% | 2 |
| Apr 2026 | Powerade | 301K | 12.1% | 3 |
| Apr 2026 | Musashi | 246K | 9.9% | 4 |
| Apr 2026 | Hydralyte | 102K | 4.1% | 5 |
| Apr 2026 | Ultima Replenisher | 69K | 2.8% | 6 |
| Apr 2026 | Nuun | 61K | 2.5% | 7 |
| Apr 2026 | DripDrop | 52.5K | 2.1% | 8 |
| Apr 2026 | Skratch Labs | 52.2K | 2.1% | 9 |
| Apr 2026 | Horleys | 49.5K | 2% | 10 |
| Apr 2026 | Cure | 26.2K | 1.1% | 11 |
| Apr 2026 | Waterboy | 21.6K | 0.87% | 12 |
| Apr 2026 | Hydrant | 2.7K | 0.11% | 13 |
| May 2026 | Gatorade | 1M | 39.8% | 1 |
| May 2026 | LMNT | 504K | 20% | 2 |
| May 2026 | Powerade | 368K | 14.6% | 3 |
| May 2026 | Musashi | 201K | 8% | 4 |
| May 2026 | Hydralyte | 102K | 4% | 5 |
| May 2026 | Nuun | 63.6K | 2.5% | 6 |
| May 2026 | DripDrop | 62.7K | 2.5% | 7 |
| May 2026 | Ultima Replenisher | 61.6K | 2.4% | 8 |
| May 2026 | Skratch Labs | 52.7K | 2.1% | 9 |
| May 2026 | Horleys | 49.5K | 2% | 10 |
| May 2026 | Cure | 26.3K | 1% | 11 |
| May 2026 | Waterboy | 21.6K | 0.86% | 12 |
| May 2026 | Hydrant | 2.6K | 0.1% | 13 |
| Jun 2026 | Gatorade | 1M | 37.3% | 1 |
| Jun 2026 | LMNT | 516K | 19.2% | 2 |
| Jun 2026 | Powerade | 450K | 16.8% | 3 |
| Jun 2026 | Musashi | 246K | 9.2% | 4 |
| Jun 2026 | Hydralyte | 103K | 3.8% | 5 |
| Jun 2026 | DripDrop | 76.7K | 2.9% | 6 |
| Jun 2026 | Ultima Replenisher | 68.7K | 2.6% | 7 |
| Jun 2026 | Nuun | 68.4K | 2.6% | 8 |
| Jun 2026 | Horleys | 49.5K | 1.8% | 9 |
| Jun 2026 | Skratch Labs | 43.7K | 1.6% | 10 |
| Jun 2026 | Cure | 32.2K | 1.2% | 11 |
| Jun 2026 | Waterboy | 23.8K | 0.89% | 12 |
| Jun 2026 | Hydrant | 3.1K | 0.11% | 13 |
| Jul 2026 | Gatorade | 1M | 36.4% | 1 |
| Jul 2026 | LMNT | 561K | 20.4% | 2 |
| Jul 2026 | Powerade | 450K | 16.4% | 3 |
| Jul 2026 | Musashi | 246K | 9% | 4 |
| Jul 2026 | Hydralyte | 103K | 3.7% | 5 |
| Jul 2026 | DripDrop | 80.7K | 2.9% | 6 |
| Jul 2026 | Ultima Replenisher | 74.4K | 2.7% | 7 |
| Jul 2026 | Nuun | 68.4K | 2.5% | 8 |
| Jul 2026 | Skratch Labs | 52.8K | 1.9% | 9 |
| Jul 2026 | Horleys | 49.5K | 1.8% | 10 |
| Jul 2026 | Cure | 31.6K | 1.1% | 11 |
| Jul 2026 | Waterboy | 26.2K | 0.95% | 12 |
| Jul 2026 | Hydrant | 3.7K | 0.13% | 13 |
| Aug 2026 | Gatorade | 1M | 39.4% | 1 |
| Aug 2026 | LMNT | 468K | 18.4% | 2 |
| Aug 2026 | Powerade | 368K | 14.5% | 3 |
| Aug 2026 | Musashi | 246K | 9.7% | 4 |
| Aug 2026 | Hydralyte | 106K | 4.2% | 5 |
| Aug 2026 | DripDrop | 78.5K | 3.1% | 6 |
| Aug 2026 | Horleys | 60.5K | 2.4% | 7 |
| Aug 2026 | Ultima Replenisher | 56.5K | 2.2% | 8 |
| Aug 2026 | Nuun | 56.1K | 2.2% | 9 |
| Aug 2026 | Skratch Labs | 43.7K | 1.7% | 10 |
| Aug 2026 | Cure | 28.6K | 1.1% | 11 |
| Aug 2026 | Waterboy | 23.2K | 0.91% | 12 |
| Aug 2026 | Hydrant | 2.6K | 0.1% | 13 |
| Sep 2026 | Gatorade | 1M | 42.3% | 1 |
| Sep 2026 | LMNT | 374K | 15.8% | 2 |
| Sep 2026 | Powerade | 301K | 12.7% | 3 |
| Sep 2026 | Musashi | 246K | 10.4% | 4 |
| Sep 2026 | Hydralyte | 125K | 5.3% | 5 |
| Sep 2026 | DripDrop | 63K | 2.7% | 6 |
| Sep 2026 | Ultima Replenisher | 52.7K | 2.2% | 7 |
| Sep 2026 | Skratch Labs | 51.6K | 2.2% | 8 |
| Sep 2026 | Nuun | 49.8K | 2.1% | 9 |
| Sep 2026 | Horleys | 49.5K | 2.1% | 10 |
| Sep 2026 | Cure | 26.4K | 1.1% | 11 |
| Sep 2026 | Waterboy | 20.9K | 0.88% | 12 |
| Sep 2026 | Hydrant | 1.9K | 0.08% | 13 |

## What is being compared

- **Cure**: Measured on the search terms “cure electrolyte mix”, “cure electrolytes”, “cure hydration” and “cure hydration mix”, summed into one figure.
- **DripDrop**: Measured on the search terms “drip drop electrolytes”, “drip drop hydration”, “dripdrop”, “dripdrop electrolytes” and “dripdrop hydration”, summed into one figure.
- **Gatorade**: Measured on the search term “gatorade”.
- **Horleys**: Measured on the search term “horleys”.
- **Hydralyte**: Measured on the search terms “hydralyte”, “hydralyte tablets” and “hydralyte woolies”, summed into one figure.
- **Hydrant**: Measured on the search terms “drink hydrant”, “hydrant drink”, “hydrant electrolytes” and “hydrant hydration”, summed into one figure.
- **LMNT**: Measured on the search terms “drink lmnt”, “lmnt”, “lmnt drink”, “lmnt electrolytes” and “lmnt hydration”, summed into one figure.
- **Musashi**: Measured on the search term “musashi”.
- **Nuun**: Measured on the search terms “nuun”, “nuun electrolyte powder”, “nuun electrolytes”, “nuun hydration” and “nuun tablets”, summed into one figure.
- **Powerade**: Measured on the search term “powerade”.
- **Skratch Labs**: Measured on the search terms “skratch drink mix”, “skratch electrolytes”, “skratch hydration”, “skratch labs” and “skratchlabs”, summed into one figure.
- **Ultima Replenisher**: Measured on the search terms “ultima electrolyte powder”, “ultima electrolytes”, “ultima hydration” and “ultima replenisher”, summed into one figure.
- **Waterboy**: Measured on the search terms “waterboy drink”, “waterboy electrolytes”, “waterboy hydration” and “waterboy recovery”, summed into one figure.

- [Cure](/demand/global-en/brands/cure-hydration)
- [DripDrop](/demand/global-en/brands/dripdrop)
- [Gatorade](/demand/global-en/brands/gatorade)
- [Horleys](/demand/global-en/brands/horleys)
- [Hydralyte](/demand/global-en/brands/hydralyte)
- [Hydrant](/demand/global-en/brands/hydrant)
- [LMNT](/demand/global-en/brands/lmnt)
- [Musashi](/demand/global-en/brands/musashi)
- [Nuun](/demand/global-en/brands/nuun)
- [Powerade](/demand/global-en/brands/powerade)
- [Skratch Labs](/demand/global-en/brands/skratch-labs)
- [Ultima Replenisher](/demand/global-en/brands/ultima-replenisher)
- [Waterboy](/demand/global-en/brands/waterboy)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among electrolyte drink brands worldwide?

In September 2026, Gatorade was the most searched among electrolyte drink brands worldwide, with an estimated 1M branded searches and 42.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Electrolyte drink brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/electrolyte-drink-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/electrolyte-drink-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.