---
title: "Ecommerce subscription apps: Which are searched most?"
description: "Compare the ecommerce subscription apps teams use. Share of Search among Skio, Loop Subscriptions, Appstle and Recharge, the ecommerce subscription apps Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/ecommerce-subscription-apps"
publisher: "Brandwave"
---

# Ecommerce subscription apps: Which are searched most?

Compare the ecommerce subscription apps teams use. Share of Search among Skio, Loop Subscriptions, Appstle and Recharge, the ecommerce subscription apps Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Ecommerce subscription apps
- **Market**: Global
- **Brands compared**: 4
- **Month measured**: Sep 2026
- **Highest Share of Search**: Skio, 69.6%

## Which brand is most popular in search among ecommerce subscription apps worldwide?

- In September 2026, Skio was the most searched among ecommerce subscription apps worldwide, with an estimated 12.5K branded searches and 69.6% estimated Share of Search within this set.
- Loop Subscriptions is in 2nd place, 52.8 percentage points behind at 16.7% Share of Search.
- Across the 12 months ending September 2026, Skio’s estimated Share of Search among ecommerce subscription apps worldwide decreased from 73% to 69.6%.
- Across the 12 months ending September 2026, Loop Subscriptions’ estimated Share of Search among ecommerce subscription apps worldwide increased from 11.5% to 16.7%.
- Across the 12 months ending September 2026, Recharge’s estimated Share of Search among ecommerce subscription apps worldwide decreased from 7.6% to 6.2%.
- Across the 12 months ending September 2026, Skio’s estimated Share of Search among ecommerce subscription apps worldwide peaked at 78.3% in December 2025 and was lowest at 69.6% in September 2026.
- Across the 12 months ending September 2026, Loop Subscriptions’ estimated Share of Search among ecommerce subscription apps worldwide peaked at 16.9% in July 2026 and was lowest at 10.2% in December 2025.
- Across the 12 months ending September 2026, Appstle’s estimated Share of Search among ecommerce subscription apps worldwide peaked at 7.9% in October 2025 and was lowest at 5.7% in May 2026.
- Across the 12 months ending September 2026, Recharge’s estimated Share of Search among ecommerce subscription apps worldwide peaked at 7.6% in October 2025 and was lowest at 4.5% in May 2026.
- Across the 12 months ending September 2026, Appstle held steady: its estimated Share of Search among ecommerce subscription apps worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Skio vs Loop Subscriptions: compare search popularity](/demand/global-en/compare/loop-subscriptions-vs-skio): 69.6% against 16.7% Share of Search.
- [Skio vs Appstle: compare search popularity](/demand/global-en/compare/appstle-vs-skio): 69.6% against 7.6% Share of Search.
- [Skio vs Recharge: compare search popularity](/demand/global-en/compare/recharge-vs-skio): 69.6% against 6.2% Share of Search.
- [Loop Subscriptions vs Appstle: compare search popularity](/demand/global-en/compare/appstle-vs-loop-subscriptions): 16.7% against 7.6% Share of Search.
- [Loop Subscriptions vs Recharge: compare search popularity](/demand/global-en/compare/loop-subscriptions-vs-recharge): 16.7% against 6.2% Share of Search.
- [Appstle vs Recharge: compare search popularity](/demand/global-en/compare/appstle-vs-recharge): 7.6% against 6.2% Share of Search.

## How did search popularity change for ecommerce subscription apps worldwide in September 2026?

- In September 2026, Loop Subscriptions gained estimated Share of Search among ecommerce subscription apps worldwide, from 14.6% to 16.7%.
- In September 2026, Appstle gained estimated Share of Search among ecommerce subscription apps worldwide, from 6.2% to 7.6%.
- In September 2026, Recharge gained estimated Share of Search among ecommerce subscription apps worldwide, from 5.1% to 6.2%.
- In September 2026, Skio lost estimated Share of Search among ecommerce subscription apps worldwide, from 74.1% to 69.6%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Skio | 69.6% | 12.5K | -17.7% | Recharge |
| 2 | Loop Subscriptions | 16.7% | 3K | 0.0% | Loop Subscriptions |
| 3 | Appstle | 7.6% | 1.4K | +7.1% | Appstle |
| 4 | Recharge | 6.2% | 1.1K | +5.7% | Recharge |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Skio | 12.6K | 73% | 1 |
| Oct 2025 | Loop Subscriptions | 2K | 11.5% | 2 |
| Oct 2025 | Appstle | 1.4K | 7.9% | 3 |
| Oct 2025 | Recharge | 1.3K | 7.6% | 4 |
| Nov 2025 | Skio | 12.5K | 72.5% | 1 |
| Nov 2025 | Loop Subscriptions | 2.5K | 14.5% | 2 |
| Nov 2025 | Recharge | 1.1K | 6.6% | 3 |
| Nov 2025 | Appstle | 1.1K | 6.4% | 4 |
| Dec 2025 | Skio | 15.3K | 78.3% | 1 |
| Dec 2025 | Loop Subscriptions | 2K | 10.2% | 2 |
| Dec 2025 | Recharge | 1.1K | 5.8% | 3 |
| Dec 2025 | Appstle | 1.1K | 5.7% | 4 |
| Jan 2026 | Skio | 15.5K | 74.9% | 1 |
| Jan 2026 | Loop Subscriptions | 2.5K | 12.1% | 2 |
| Jan 2026 | Appstle | 1.4K | 6.6% | 3 |
| Jan 2026 | Recharge | 1.3K | 6.4% | 4 |
| Feb 2026 | Skio | 15.5K | 75.2% | 1 |
| Feb 2026 | Loop Subscriptions | 2.5K | 12.1% | 2 |
| Feb 2026 | Appstle | 1.4K | 6.6% | 3 |
| Feb 2026 | Recharge | 1.3K | 6.1% | 4 |
| Mar 2026 | Skio | 15.4K | 74.4% | 1 |
| Mar 2026 | Loop Subscriptions | 2.5K | 12.1% | 2 |
| Mar 2026 | Appstle | 1.5K | 7.1% | 3 |
| Mar 2026 | Recharge | 1.3K | 6.4% | 4 |
| Apr 2026 | Skio | 15.5K | 75.2% | 1 |
| Apr 2026 | Loop Subscriptions | 2.5K | 12.1% | 2 |
| Apr 2026 | Appstle | 1.4K | 6.6% | 3 |
| Apr 2026 | Recharge | 1.3K | 6.1% | 4 |
| May 2026 | Skio | 18.6K | 77.4% | 1 |
| May 2026 | Loop Subscriptions | 3K | 12.4% | 2 |
| May 2026 | Appstle | 1.4K | 5.7% | 3 |
| May 2026 | Recharge | 1.1K | 4.5% | 4 |
| Jun 2026 | Skio | 12.5K | 69.6% | 1 |
| Jun 2026 | Loop Subscriptions | 3K | 16.7% | 2 |
| Jun 2026 | Appstle | 1.4K | 7.6% | 3 |
| Jun 2026 | Recharge | 1.1K | 6.1% | 4 |
| Jul 2026 | Skio | 12.5K | 70.3% | 1 |
| Jul 2026 | Loop Subscriptions | 3K | 16.9% | 2 |
| Jul 2026 | Appstle | 1.3K | 7.1% | 3 |
| Jul 2026 | Recharge | 1K | 5.7% | 4 |
| Aug 2026 | Skio | 15.2K | 74.1% | 1 |
| Aug 2026 | Loop Subscriptions | 3K | 14.6% | 2 |
| Aug 2026 | Appstle | 1.3K | 6.2% | 3 |
| Aug 2026 | Recharge | 1.1K | 5.1% | 4 |
| Sep 2026 | Skio | 12.5K | 69.6% | 1 |
| Sep 2026 | Loop Subscriptions | 3K | 16.7% | 2 |
| Sep 2026 | Appstle | 1.4K | 7.6% | 3 |
| Sep 2026 | Recharge | 1.1K | 6.2% | 4 |

## What is being compared

- **Appstle**: Measured on the search terms “appstle shopify” and “appstle subscriptions”, summed into one figure.
- **Loop Subscriptions**: Measured on the search terms “loop subscriptions” and “loop subscriptions shopify”, summed into one figure.
- **Recharge**: Measured on the search terms “recharge subscriptions” and “recharge subscriptions shopify”, summed into one figure.
- **Skio**: Measured on the search terms “skio”, “skio subscriptions” and “skio subscriptions shopify”, summed into one figure.

- [Appstle](/demand/global-en/brands/appstle)
- [Loop Subscriptions](/demand/global-en/brands/loop-subscriptions)
- [Recharge](/demand/global-en/brands/recharge)
- [Skio](/demand/global-en/brands/skio)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among ecommerce subscription apps worldwide?

In September 2026, Skio was the most searched among ecommerce subscription apps worldwide, with an estimated 12.5K branded searches and 69.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Ecommerce subscription apps: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/ecommerce-subscription-apps

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/ecommerce-subscription-apps. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.