---
title: "Algolia vs Nosto: Which is searched more?"
description: "Is Algolia or Nosto more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ecommerce personalization platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/ecommerce-personalization-platforms/compare/algolia-vs-nosto"
publisher: "Brandwave"
---

# Algolia vs Nosto: Which is searched more?

Is Algolia or Nosto more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ecommerce personalization platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Algolia and Nosto
- **Competitive set**: Ecommerce personalization platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Algolia Share of Search**: 56.1%
- **Nosto Share of Search**: 9.2%

## Is Algolia or Nosto more popular in search?

- In September 2026, Algolia had more branded searches than Nosto among ecommerce personalization platforms worldwide. Algolia had about 40,500 branded searches, while Nosto had 6,670. Algolia made up 56.1% of all ecommerce personalization platform searches we track, and Nosto accounted for 9.2%.
- Algolia was ahead of Nosto in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Algolia’s share of searches among ecommerce personalization platforms worldwide moved from 57.9% to 56.1%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
- Across the 12 months ending September 2026, Nosto’s share of searches among ecommerce personalization platforms worldwide moved from 7.9% to 9.2%, and its estimated monthly branded searches moved from 6.8K to 6.7K.

## Top ecommerce personalization platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Nosto was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Algolia was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Nosto was listed before Algolia in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Bloomreach | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Nosto | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Dynamic Yield | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Insider | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Rebuy | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Algolia | 6th | 2 of 3 | 0 of 2 | 2 of 5 |
| Recombee | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Clerk.io | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| LimeSpot | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about ecommerce personalization platforms

- Asked ChatGPT "Which ecommerce personalization platform should I use?": 1. Nosto, 2. Bloomreach, 3. Dynamic Yield
- Asked ChatGPT "What are the best ecommerce personalization platforms?": 1. Bloomreach, 2. Dynamic Yield, 3. Nosto, 4. Rebuy, 5. Algolia, 6. Insider
- Asked ChatGPT "What's the best ecommerce personalization platform for personalised shopping?": 1. Bloomreach, 2. Nosto, 3. Dynamic Yield, 4. Rebuy, 5. Algolia
- Searched Google, AI Overview "ecommerce personalization platform": 1. Bloomreach, 2. Dynamic Yield, 3. Nosto, 4. Insider
- Searched Google, AI Overview "best personalization software": 1. Insider, 2. Bloomreach

Not named in any answer: Recombee, Clerk.io and LimeSpot.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for ecommerce personalization platforms worldwide in September 2026?

- In September 2026, Algolia lost share of searches among ecommerce personalization platforms worldwide, from 58.8% to 56.1%.

## Month by month

| Month | Algolia estimated searches | Algolia Share of Search | Algolia rank | Nosto estimated searches | Nosto Share of Search | Nosto rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 49.5K | 57.9% | 1 | 6.8K | 7.9% | 3 |
| Nov 2025 | 49.5K | 60.9% | 1 | 6.7K | 8.3% | 3 |
| Dec 2025 | 40.5K | 60.5% | 1 | 6.7K | 10% | 3 |
| Jan 2026 | 49.5K | 59.2% | 1 | 6.7K | 8.1% | 3 |
| Feb 2026 | 40.5K | 54.6% | 1 | 6.7K | 9% | 3 |
| Mar 2026 | 49.5K | 57.3% | 1 | 6.7K | 7.8% | 4 |
| Apr 2026 | 49.5K | 59.3% | 1 | 6.7K | 8% | 3 |
| May 2026 | 40.5K | 57.4% | 1 | 6.7K | 9.5% | 3 |
| Jun 2026 | 40.5K | 57.6% | 1 | 6.7K | 9.5% | 3 |
| Jul 2026 | 40.5K | 58.8% | 1 | 6.7K | 9.7% | 3 |
| Aug 2026 | 40.5K | 58.8% | 1 | 6.7K | 9.7% | 3 |
| Sep 2026 | 40.5K | 56.1% | 1 | 6.7K | 9.2% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Algolia’s and Nosto’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Algolia**: Measured on the search term “algolia”.
- **Nosto**: Measured on the search terms “nosto” and “nosto shopify”, summed into one figure.

- [Algolia profile](/demand/global-en/brands/algolia)
- [Nosto profile](/demand/global-en/brands/nosto)
- [All ecommerce personalization platforms worldwide](/demand/global-en/categories/ecommerce-personalization-platforms): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Algolia or Nosto more popular in search?

In September 2026, Algolia had more branded searches than Nosto among ecommerce personalization platforms worldwide. Algolia had about 40,500 branded searches, while Nosto had 6,670. Algolia made up 56.1% of all ecommerce personalization platform searches we track, and Nosto accounted for 9.2%.

## Cite this page

Brandwave. "Algolia vs Nosto: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/ecommerce-personalization-platforms/compare/algolia-vs-nosto

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/ecommerce-personalization-platforms/compare/algolia-vs-nosto. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
