--- title: "LoyaltyLion vs Yotpo: Which is searched more?" description: "Is LoyaltyLion or Yotpo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ecommerce loyalty platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/ecommerce-loyalty-platforms/compare/loyaltylion-vs-yotpo" publisher: "Brandwave" --- # LoyaltyLion vs Yotpo: Which is searched more? Is LoyaltyLion or Yotpo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ecommerce loyalty platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: LoyaltyLion and Yotpo - **Competitive set**: Ecommerce loyalty platforms - **Market**: Global - **Month measured**: Sep 2026 - **LoyaltyLion Share of Search**: 12% - **Yotpo Share of Search**: 64% ## Is LoyaltyLion or Yotpo more popular in search? - In September 2026, Yotpo had more branded searches than LoyaltyLion among ecommerce loyalty platforms worldwide. Yotpo had about 18,100 branded searches, while LoyaltyLion had 3,400. Yotpo made up 64% of all ecommerce loyalty platform searches we track, and LoyaltyLion accounted for 12%. - Yotpo was ahead of LoyaltyLion in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, LoyaltyLion’s share of searches among ecommerce loyalty platforms worldwide moved from 12.9% to 12%, and its estimated monthly branded searches moved from 5.2K to 3.4K. - Across the 12 months ending September 2026, Yotpo’s share of searches among ecommerce loyalty platforms worldwide moved from 67% to 64%, and its estimated monthly branded searches moved from 27.1K to 18.1K. ## Top ecommerce loyalty platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, both LoyaltyLion and Yotpo showed up in all five answers. LoyaltyLion was listed before Yotpo in three of them. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Smile.io | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | LoyaltyLion | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Yotpo | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Rivo | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Marsello | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Growave | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | BON Loyalty | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Stamped | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about ecommerce loyalty platforms - Asked ChatGPT "Which ecommerce loyalty platform should I use?": 1. Smile.io, 2. Rivo, 3. Yotpo, 4. LoyaltyLion - Asked ChatGPT "What are the best ecommerce loyalty platforms?": 1. Smile.io, 2. LoyaltyLion, 3. Yotpo, 4. Rivo - Asked ChatGPT "What's the best ecommerce loyalty platform for customer rewards?": 1. Smile.io, 2. LoyaltyLion, 3. Yotpo, 4. Rivo, 5. Marsello - Searched Google, AI Overview "ecommerce loyalty platform": 1. Smile.io, 2. LoyaltyLion, 3. Yotpo - Searched Google, AI Overview "best loyalty platform": 1. Smile.io, 2. Yotpo, 3. LoyaltyLion Not named in any answer: Growave, BON Loyalty and Stamped. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for ecommerce loyalty platforms worldwide in September 2026? - In September 2026, LoyaltyLion gained share of searches among ecommerce loyalty platforms worldwide, from 10.4% to 12%. - In September 2026, Yotpo lost share of searches among ecommerce loyalty platforms worldwide, from 64.9% to 64%. ## Month by month | Month | LoyaltyLion estimated searches | LoyaltyLion Share of Search | LoyaltyLion rank | Yotpo estimated searches | Yotpo Share of Search | Yotpo rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 5.2K | 12.9% | 2 | 27.1K | 67% | 1 | | Nov 2025 | 4K | 12.1% | 2 | 22.2K | 66.9% | 1 | | Dec 2025 | 3.7K | 11.4% | 2 | 22.2K | 68.2% | 1 | | Jan 2026 | 4.8K | 13.8% | 2 | 22.2K | 63.6% | 1 | | Feb 2026 | 4.8K | 14.2% | 2 | 22.2K | 65.7% | 1 | | Mar 2026 | 4.3K | 12.4% | 2 | 22.2K | 64.2% | 1 | | Apr 2026 | 4K | 12.2% | 2 | 22.2K | 67.6% | 1 | | May 2026 | 4K | 12.3% | 2 | 22.2K | 68.1% | 1 | | Jun 2026 | 3.5K | 10.7% | 3 | 22.2K | 67.7% | 1 | | Jul 2026 | 3.2K | 9.9% | 3 | 22.2K | 68.6% | 1 | | Aug 2026 | 2.9K | 10.4% | 3 | 18.1K | 64.9% | 1 | | Sep 2026 | 3.4K | 12% | 3 | 18.1K | 64% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using LoyaltyLion’s and Yotpo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **LoyaltyLion**: Measured on the search terms “loyalty lion” and “loyaltylion”, summed into one figure. - **Yotpo**: Measured on the search term “yotpo”. - [LoyaltyLion profile](/demand/global-en/brands/loyaltylion) - [Yotpo profile](/demand/global-en/brands/yotpo) - [All ecommerce loyalty platforms worldwide](/demand/global-en/categories/ecommerce-loyalty-platforms): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is LoyaltyLion or Yotpo more popular in search? In September 2026, Yotpo had more branded searches than LoyaltyLion among ecommerce loyalty platforms worldwide. Yotpo had about 18,100 branded searches, while LoyaltyLion had 3,400. Yotpo made up 64% of all ecommerce loyalty platform searches we track, and LoyaltyLion accounted for 12%. ## Cite this page Brandwave. "LoyaltyLion vs Yotpo: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/ecommerce-loyalty-platforms/compare/loyaltylion-vs-yotpo This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/ecommerce-loyalty-platforms/compare/loyaltylion-vs-yotpo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.