---
title: "Cision vs Meltwater: Which is searched more?"
description: "Is Cision or Meltwater more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Earned media measurement platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/earned-media-measurement-platforms/compare/cision-vs-meltwater"
publisher: "Brandwave"
---

# Cision vs Meltwater: Which is searched more?

Is Cision or Meltwater more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Earned media measurement platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Cision and Meltwater
- **Competitive set**: Earned media measurement platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Cision Share of Search**: 0.19%
- **Meltwater Share of Search**: 0.67%

## Is Cision or Meltwater more popular in search?

- In September 2026, Meltwater had more branded searches than Cision among earned media measurement platforms worldwide. Meltwater had about 730 branded searches, while Cision had 210. Meltwater made up 0.67% of all earned media measurement platform searches we track, and Cision accounted for 0.19%.
- Meltwater was ahead of Cision in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cision’s share of searches among earned media measurement platforms worldwide moved from 0.26% to 0.19%, and its estimated monthly branded searches moved from 320 to 210.
- Across the 12 months ending September 2026, Meltwater’s share of searches among earned media measurement platforms worldwide moved from 0.64% to 0.67%, and its estimated monthly branded searches moved from 800 to 730.

## Top earned media measurement platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Meltwater appeared in all five answers. Cision was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Meltwater was listed before Cision in four out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Meltwater | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Muck Rack | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Onclusive | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Cision | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| CoverageBook | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Brandwatch | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| Signal AI | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Truescope | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about earned media measurement platforms

- Asked ChatGPT "Which earned media measurement platform should I use?": 1. Muck Rack, 2. Onclusive, 3. Meltwater, 4. CoverageBook
- Asked ChatGPT "What are the best earned media measurement platforms?": 1. Meltwater, 2. Muck Rack, 3. Onclusive, 4. CoverageBook, 5. Brandwatch
- Asked ChatGPT "What's the best earned media measurement platform for pr teams?": 1. Muck Rack, 2. Onclusive, 3. Meltwater, 4. Cision
- Searched Google, AI Overview "pr measurement tools": 1. Meltwater, 2. Brandwatch, 3. CoverageBook
- Searched Google, AI Overview "media coverage reports": 1. Cision, 2. Meltwater

Not named in any answer: Signal AI and Truescope.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for earned media measurement platforms worldwide in September 2026?

- Estimated monthly branded searches for Cision worldwide fell 34.4% over 12 measured months, from 320 to 210 in September 2026.

## Month by month

| Month | Cision estimated searches | Cision Share of Search | Cision rank | Meltwater estimated searches | Meltwater Share of Search | Meltwater rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 320 | 0.26% | 8 | 800 | 0.64% | 7 |
| Nov 2025 | 320 | 0.28% | 8 | 720 | 0.63% | 7 |
| Dec 2025 | 320 | 0.32% | 8 | 610 | 0.61% | 7 |
| Jan 2026 | 320 | 0.29% | 8 | 870 | 0.78% | 7 |
| Feb 2026 | 390 | 0.35% | 8 | 980 | 0.88% | 6 |
| Mar 2026 | 320 | 0.26% | 8 | 1K | 0.82% | 7 |
| Apr 2026 | 320 | 0.29% | 8 | 940 | 0.85% | 7 |
| May 2026 | 260 | 0.25% | 8 | 1.2K | 1.2% | 7 |
| Jun 2026 | 260 | 0.23% | 8 | 1.2K | 1% | 6 |
| Jul 2026 | 210 | 0.21% | 8 | 870 | 0.86% | 7 |
| Aug 2026 | 170 | 0.17% | 8 | 880 | 0.89% | 7 |
| Sep 2026 | 210 | 0.19% | 8 | 730 | 0.67% | 7 |

## How each brand is measured

Brandwave collects information about searches that people make online using Cision’s and Meltwater’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Cision**: Measured on the search term “cision pr”.
- **Meltwater**: Measured on the search terms “meltwater media intelligence”, “meltwater media monitoring”, “meltwater social listening” and “meltwater software”, summed into one figure.

- [Cision profile](/demand/global-en/brands/cision)
- [Meltwater profile](/demand/global-en/brands/meltwater)
- [All earned media measurement platforms worldwide](/demand/global-en/categories/earned-media-measurement-platforms): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Cision or Meltwater more popular in search?

In September 2026, Meltwater had more branded searches than Cision among earned media measurement platforms worldwide. Meltwater had about 730 branded searches, while Cision had 210. Meltwater made up 0.67% of all earned media measurement platform searches we track, and Cision accounted for 0.19%.

## Cite this page

Brandwave. "Cision vs Meltwater: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/earned-media-measurement-platforms/compare/cision-vs-meltwater

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/earned-media-measurement-platforms/compare/cision-vs-meltwater. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
