---
title: "Promark vs Vic Firth: Which is more popular by branded search?"
description: "Which is more popular in search, Promark or Vic Firth? Compare estimated monthly branded-search demand and Share of Search inside the Drumstick brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/drumstick-brands/compare/promark-vs-vic-firth"
publisher: "Brandwave"
---

# Promark vs Vic Firth: Which is more popular by branded search?

Which is more popular in search, Promark or Vic Firth? Compare estimated monthly branded-search demand and Share of Search inside the Drumstick brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Promark and Vic Firth
- **Competitive set**: Drumstick brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Promark Share of Search**: 19.1%
- **Vic Firth Share of Search**: 8.6%

## Which is more popular in search, Promark or Vic Firth?

- In August 2026, Promark had more branded searches than Vic Firth among drumstick brands worldwide. Promark was estimated to have 49.5K branded searches compared to Vic Firth’s 22.2K, and held a 19.1% Share of Search versus Vic Firth’s 8.6%.
- Promark was ahead of Vic Firth in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Promark’s estimated Share of Search among drumstick brands worldwide moved from 20.8% to 19.1%, and its estimated monthly branded searches held steady at 49.5K.
- Across the 11 months ending August 2026, Vic Firth’s estimated Share of Search among drumstick brands worldwide moved from 11.4% to 8.6%, and its estimated monthly branded searches moved from 27.1K to 22.2K.

## How did search popularity change for drumstick brands worldwide in August 2026?

- In August 2026, Promark lost estimated Share of Search among drumstick brands worldwide, from 26.9% to 19.1%.
- In August 2026, Vic Firth lost estimated Share of Search among drumstick brands worldwide, from 9.8% to 8.6%.

## Month by month

| Month | Promark estimated searches | Promark Share of Search | Promark rank | Vic Firth estimated searches | Vic Firth Share of Search | Vic Firth rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 49.5K | 20.8% | 2 | 27.1K | 11.4% | 4 |
| Nov 2025 | 60.5K | 26.3% | 2 | 27.1K | 11.8% | 4 |
| Dec 2025 | 49.5K | 24.4% | 2 | 27.1K | 13.4% | 4 |
| Jan 2026 | 40.5K | 19.8% | 3 | 22.2K | 10.8% | 4 |
| Feb 2026 | 40.5K | 19.8% | 3 | 22.2K | 10.9% | 4 |
| Mar 2026 | 40.5K | 21.5% | 3 | 22.2K | 11.8% | 4 |
| Apr 2026 | 49.5K | 25.1% | 2 | 22.2K | 11.3% | 4 |
| May 2026 | 60.5K | 29.1% | 2 | 22.2K | 10.7% | 4 |
| Jun 2026 | 49.5K | 26.9% | 2 | 18.1K | 9.8% | 4 |
| Jul 2026 | 49.5K | 26.9% | 2 | 18.1K | 9.8% | 4 |
| Aug 2026 | 49.5K | 19.1% | 2 | 22.2K | 8.6% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Promark’s and Vic Firth’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Promark**: Measured on the search term “promark”.
- **Vic Firth**: Measured on the search term “vic firth”.

- [Promark profile](/demand/global-en/brands/promark)
- [Vic Firth profile](/demand/global-en/brands/vic-firth)
- [All drumstick brands worldwide](/demand/global-en/categories/drumstick-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Promark or Vic Firth?

In August 2026, Promark had more branded searches than Vic Firth among drumstick brands worldwide. Promark was estimated to have 49.5K branded searches compared to Vic Firth’s 22.2K, and held a 19.1% Share of Search versus Vic Firth’s 8.6%.

## Cite this page

Brandwave. "Promark vs Vic Firth: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/drumstick-brands/compare/promark-vs-vic-firth

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/drumstick-brands/compare/promark-vs-vic-firth. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.