---
title: "Drawing tablets: Which brands are most popular in search?"
description: "Compare the drawing tablets studios work in. Share of Search among XP-Pen, Wacom, Huion, Gaomon, Veikk and Xencelabs, the drawing tablets Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/drawing-tablets"
publisher: "Brandwave"
---

# Drawing tablets: Which brands are most popular in search?

Compare the drawing tablets studios work in. Share of Search among XP-Pen, Wacom, Huion, Gaomon, Veikk and Xencelabs, the drawing tablets Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Drawing tablets
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: XP-Pen, 44.4%

## Which brand is most popular in search among drawing tablets worldwide?

- In August 2026, XP-Pen was the most searched among drawing tablets worldwide, with an estimated 246K branded searches and 44.4% estimated Share of Search within this set.
- Wacom is in 2nd place, 8.1 percentage points behind at 36.3% Share of Search.
- Across the 11 months ending August 2026, XP-Pen’s estimated Share of Search among drawing tablets worldwide increased from 36.1% to 44.4%.
- Across the 11 months ending August 2026, Wacom’s estimated Share of Search among drawing tablets worldwide decreased from 44.2% to 36.3%.
- Across the 11 months ending August 2026, Gaomon’s estimated Share of Search among drawing tablets worldwide decreased from 4% to 3.3%.
- Across the 11 months ending August 2026, Wacom’s estimated Share of Search among drawing tablets worldwide peaked at 44.2% in October 2025 and was lowest at 35.5% in December 2025.
- Across the 11 months ending August 2026, Huion’s estimated Share of Search among drawing tablets worldwide peaked at 15.9% in December 2025 and was lowest at 13.3% in October 2025.
- Across the 11 months ending August 2026, Gaomon’s estimated Share of Search among drawing tablets worldwide peaked at 4% in October 2025 and was lowest at 2.6% in December 2025.
- Across the 11 months ending August 2026, XP-Pen rose from 2nd to 1st among drawing tablets worldwide.
- Across the 11 months ending August 2026, Wacom fell from 1st to 2nd among drawing tablets worldwide.
- Across the 11 months ending August 2026, Huion, Veikk and Xencelabs held steady: their estimated Share of Search among drawing tablets worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [XP-Pen vs Wacom: compare search popularity](/demand/global-en/compare/wacom-vs-xp-pen): 44.4% against 36.3% Share of Search.
- [XP-Pen vs Huion: compare search popularity](/demand/global-en/compare/huion-vs-xp-pen): 44.4% against 13.3% Share of Search.
- [XP-Pen vs Gaomon: compare search popularity](/demand/global-en/compare/gaomon-vs-xp-pen): 44.4% against 3.3% Share of Search.
- [Wacom vs Huion: compare search popularity](/demand/global-en/compare/huion-vs-wacom): 36.3% against 13.3% Share of Search.
- [Wacom vs Gaomon: compare search popularity](/demand/global-en/compare/gaomon-vs-wacom): 36.3% against 3.3% Share of Search.
- [Huion vs Gaomon: compare search popularity](/demand/global-en/compare/gaomon-vs-huion): 13.3% against 3.3% Share of Search.

## How did search popularity change for drawing tablets worldwide in August 2026?

- In August 2026, XP-Pen overtook Wacom to take the highest estimated Share of Search among drawing tablets worldwide, at 44.4%.
- In August 2026, Wacom lost estimated Share of Search among drawing tablets worldwide, from 39.5% to 36.3%.
- In August 2026, Huion lost estimated Share of Search among drawing tablets worldwide, from 14.5% to 13.3%.
- Estimated monthly branded searches for Gaomon worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026.
- Estimated monthly branded searches for Xencelabs worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | XP-Pen | 44.4% | 246K | +22.4% | XP-Pen |
| 2 | Wacom | 36.3% | 201K | 0.0% | Wacom |
| 3 | Huion | 13.3% | 74K | 0.0% | Huion |
| 4 | Gaomon | 3.3% | 18.1K | 0.0% | Gaomon |
| 5 | Veikk | 1.8% | 9.9K | 0.0% | Veikk |
| 6 | Xencelabs | 0.97% | 5.4K | 0.0% | Xencelabs |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Wacom | 301K | 44.2% | 1 |
| Oct 2025 | XP-Pen | 246K | 36.1% | 2 |
| Oct 2025 | Huion | 90.5K | 13.3% | 3 |
| Oct 2025 | Gaomon | 27.1K | 4% | 4 |
| Oct 2025 | Veikk | 9.9K | 1.5% | 5 |
| Oct 2025 | Xencelabs | 6.6K | 0.97% | 6 |
| Nov 2025 | Wacom | 301K | 40% | 1 |
| Nov 2025 | XP-Pen | 301K | 40% | 2 |
| Nov 2025 | Huion | 110K | 14.6% | 3 |
| Nov 2025 | Gaomon | 22.2K | 3% | 4 |
| Nov 2025 | Veikk | 9.9K | 1.3% | 5 |
| Nov 2025 | Xencelabs | 8.1K | 1.1% | 6 |
| Dec 2025 | XP-Pen | 301K | 43.4% | 1 |
| Dec 2025 | Wacom | 246K | 35.5% | 2 |
| Dec 2025 | Huion | 110K | 15.9% | 3 |
| Dec 2025 | Gaomon | 18.1K | 2.6% | 4 |
| Dec 2025 | Veikk | 9.9K | 1.4% | 5 |
| Dec 2025 | Xencelabs | 8.1K | 1.2% | 6 |
| Jan 2026 | Wacom | 246K | 39.5% | 1 |
| Jan 2026 | XP-Pen | 246K | 39.5% | 2 |
| Jan 2026 | Huion | 90.5K | 14.5% | 3 |
| Jan 2026 | Gaomon | 22.2K | 3.6% | 4 |
| Jan 2026 | Veikk | 9.9K | 1.6% | 5 |
| Jan 2026 | Xencelabs | 8.1K | 1.3% | 6 |
| Feb 2026 | Wacom | 201K | 39.6% | 1 |
| Feb 2026 | XP-Pen | 201K | 39.6% | 2 |
| Feb 2026 | Huion | 74K | 14.6% | 3 |
| Feb 2026 | Gaomon | 14.8K | 2.9% | 4 |
| Feb 2026 | Veikk | 9.9K | 2% | 5 |
| Feb 2026 | Xencelabs | 6.6K | 1.3% | 6 |
| Mar 2026 | Wacom | 246K | 39.7% | 1 |
| Mar 2026 | XP-Pen | 246K | 39.7% | 2 |
| Mar 2026 | Huion | 90.5K | 14.6% | 3 |
| Mar 2026 | Gaomon | 18.1K | 2.9% | 4 |
| Mar 2026 | Veikk | 12.1K | 2% | 5 |
| Mar 2026 | Xencelabs | 6.6K | 1.1% | 6 |
| Apr 2026 | Wacom | 201K | 39.4% | 1 |
| Apr 2026 | XP-Pen | 201K | 39.4% | 2 |
| Apr 2026 | Huion | 74K | 14.5% | 3 |
| Apr 2026 | Gaomon | 18.1K | 3.5% | 4 |
| Apr 2026 | Veikk | 9.9K | 1.9% | 5 |
| Apr 2026 | Xencelabs | 6.6K | 1.3% | 6 |
| May 2026 | Wacom | 201K | 39.4% | 1 |
| May 2026 | XP-Pen | 201K | 39.4% | 2 |
| May 2026 | Huion | 74K | 14.5% | 3 |
| May 2026 | Gaomon | 18.1K | 3.5% | 4 |
| May 2026 | Veikk | 9.9K | 1.9% | 5 |
| May 2026 | Xencelabs | 6.6K | 1.3% | 6 |
| Jun 2026 | Wacom | 201K | 39.6% | 1 |
| Jun 2026 | XP-Pen | 201K | 39.6% | 2 |
| Jun 2026 | Huion | 74K | 14.6% | 3 |
| Jun 2026 | Gaomon | 18.1K | 3.6% | 4 |
| Jun 2026 | Veikk | 8.1K | 1.6% | 5 |
| Jun 2026 | Xencelabs | 5.4K | 1.1% | 6 |
| Jul 2026 | Wacom | 201K | 39.5% | 1 |
| Jul 2026 | XP-Pen | 201K | 39.5% | 2 |
| Jul 2026 | Huion | 74K | 14.5% | 3 |
| Jul 2026 | Gaomon | 18.1K | 3.6% | 4 |
| Jul 2026 | Veikk | 9.9K | 1.9% | 5 |
| Jul 2026 | Xencelabs | 5.4K | 1.1% | 6 |
| Aug 2026 | XP-Pen | 246K | 44.4% | 1 |
| Aug 2026 | Wacom | 201K | 36.3% | 2 |
| Aug 2026 | Huion | 74K | 13.3% | 3 |
| Aug 2026 | Gaomon | 18.1K | 3.3% | 4 |
| Aug 2026 | Veikk | 9.9K | 1.8% | 5 |
| Aug 2026 | Xencelabs | 5.4K | 0.97% | 6 |
| Sep 2026 | Gaomon | — | — | — |
| Sep 2026 | Huion | — | — | — |
| Sep 2026 | Veikk | — | — | — |
| Sep 2026 | Wacom | — | — | — |
| Sep 2026 | Xencelabs | — | — | — |
| Sep 2026 | XP-Pen | — | — | — |

## What is being compared

- **Gaomon**: Measured on the search term “gaomon”.
- **Huion**: Measured on the search term “huion”.
- **Veikk**: Measured on the search term “veikk”.
- **Wacom**: Measured on the search term “wacom”.
- **Xencelabs**: Measured on the search term “xencelabs”.
- **XP-Pen**: Measured on the search term “xp-pen”.

- [Gaomon](/demand/global-en/brands/gaomon)
- [Huion](/demand/global-en/brands/huion)
- [Veikk](/demand/global-en/brands/veikk)
- [Wacom](/demand/global-en/brands/wacom)
- [Xencelabs](/demand/global-en/brands/xencelabs)
- [XP-Pen](/demand/global-en/brands/xp-pen)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among drawing tablets worldwide?

In August 2026, XP-Pen was the most searched among drawing tablets worldwide, with an estimated 246K branded searches and 44.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Drawing tablets: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/drawing-tablets

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/drawing-tablets. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.