--- title: "ClickUp vs Google Workspace: Which is searched more?" description: "Is ClickUp or Google Workspace more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Document collaboration platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/document-collaboration-platforms/compare/clickup-vs-google-workspace" publisher: "Brandwave" --- # ClickUp vs Google Workspace: Which is searched more? Is ClickUp or Google Workspace more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Document collaboration platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: ClickUp and Google Workspace - **Competitive set**: Document collaboration platforms - **Market**: Global - **Month measured**: Sep 2026 - **ClickUp Share of Search**: 12.4% - **Google Workspace Share of Search**: 14.9% ## Is ClickUp or Google Workspace more popular in search? - In September 2026, Google Workspace had more branded searches than ClickUp among document collaboration platforms worldwide. Google Workspace had about 1.8 million branded searches, while ClickUp had 1.5 million. Google Workspace made up 14.9% of all document collaboration platform searches we track, and ClickUp accounted for 12.4%. - The lead changed hands 3 times in the 12 months ending September 2026: Google Workspace took it in December 2025, ClickUp took it in February 2026, Google Workspace took it in May 2026. - Across the 12 months ending September 2026, ClickUp’s share of searches among document collaboration platforms worldwide moved from 11.1% to 12.4%, and its estimated monthly branded searches held steady at 1.5M. - Across the 12 months ending September 2026, Google Workspace’s share of searches among document collaboration platforms worldwide moved from 10.9% to 14.9%, and its estimated monthly branded searches moved from 1.5M to 1.8M. ## Top document collaboration platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, ClickUp was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Google Workspace was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. ClickUp and Google Workspace were each listed first in one of the two answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Notion | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Microsoft 365 | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Confluence | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Google Workspace | 4th | 0 of 3 | 1 of 2 | 1 of 5 | | Coda | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | ClickUp | 6th | 1 of 3 | 1 of 2 | 2 of 5 | ## Every AI answer about document collaboration platforms - Asked ChatGPT "Which document collaboration platform should I use?": 1. Microsoft 365, 2. Notion, 3. Confluence - Asked ChatGPT "What are the best document collaboration platforms?": 1. Microsoft 365, 2. Notion, 3. Confluence, 4. ClickUp, 5. Coda - Asked ChatGPT "What's the best document collaboration platform for team writing?": 1. Notion, 2. Confluence, 3. Coda, 4. Microsoft 365 - Searched Google, AI Overview "document collaboration platforms": 1. Google Workspace, 2. Microsoft 365, 3. Notion, 4. ClickUp - Searched Google, AI Overview "collaborative writing tool": 1. Notion, 2. Confluence Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for document collaboration platforms worldwide in September 2026? - In September 2026, Google Workspace lost share of searches among document collaboration platforms worldwide, from 17% to 14.9%. - In September 2026, ClickUp lost share of searches among document collaboration platforms worldwide, from 14.1% to 12.4%. ## Month by month | Month | ClickUp estimated searches | ClickUp Share of Search | ClickUp rank | Google Workspace estimated searches | Google Workspace Share of Search | Google Workspace rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.5M | 11.1% | 2 | 1.5M | 10.9% | 3 | | Nov 2025 | 1.5M | 11.4% | 2 | 1.5M | 11.2% | 3 | | Dec 2025 | 1.2M | 10.9% | 3 | 1.5M | 13.2% | 2 | | Jan 2026 | 1.5M | 12.5% | 3 | 1.8M | 14.9% | 2 | | Feb 2026 | 1.9M | 14.9% | 2 | 1.8M | 14.7% | 3 | | Mar 2026 | 1.9M | 14.6% | 2 | 1.8M | 14.4% | 3 | | Apr 2026 | 1.9M | 14.9% | 2 | 1.8M | 14.7% | 3 | | May 2026 | 1.5M | 12.6% | 3 | 1.8M | 15.2% | 2 | | Jun 2026 | 1.5M | 14.1% | 3 | 1.8M | 17% | 2 | | Jul 2026 | 1.5M | 16% | 3 | 1.8M | 19.2% | 2 | | Aug 2026 | 1.5M | 14.1% | 3 | 1.8M | 17% | 2 | | Sep 2026 | 1.5M | 12.4% | 3 | 1.8M | 14.9% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using ClickUp’s and Google Workspace’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **ClickUp**: Measured on the search terms “click up”, “ClickUp”, “clickup ai”, “clickup app”, “clickup brain”, “clickup crm”, “clickup desktop app”, “clickup docs”, “clickup templates” and “clickupapp”, summed into one figure. - **Google Workspace**: Measured on the search terms “email google workspace” and “google workspace”, summed into one figure. - [ClickUp profile](/demand/global-en/brands/clickup) - [Google Workspace profile](/demand/global-en/brands/google-workspace) - [All document collaboration platforms worldwide](/demand/global-en/categories/document-collaboration-platforms): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is ClickUp or Google Workspace more popular in search? In September 2026, Google Workspace had more branded searches than ClickUp among document collaboration platforms worldwide. Google Workspace had about 1.8 million branded searches, while ClickUp had 1.5 million. Google Workspace made up 14.9% of all document collaboration platform searches we track, and ClickUp accounted for 12.4%. ## Cite this page Brandwave. "ClickUp vs Google Workspace: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/document-collaboration-platforms/compare/clickup-vs-google-workspace This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/document-collaboration-platforms/compare/clickup-vs-google-workspace. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.